or


[06/28/05 - 12:00 AM]
We: Women's Entertainment's "Bridezillas" Continues to Climb
[via press release from WE: Women's Entertainment]

WE: Women's Entertainment's "Bridezillas" Continues to Climb

Original Series Paces Record Ratings Success For Network

New York, NY, June 28, 2005 - WE: Women's Entertainment announced today that the network has received once again, two weeks in a row, record ratings since premiering its original series, "Bridezillas" Sunday, June 12th. The program is pacing as WE's highest rated original series. Now in its second season, "Bridezillas" examines brides-to-be who go from sweet to certifiable while planning their big day.

The following are highlights of the ratings success this week:

- Since premiering, Bridezillas has increased HH ratings by +64% (0.42 vs 0.69 HH Rtg, 6/12/05 - 6/26/05, Sun 10p).

- Week-over-week, the program grew HH ratings by 8% (0.64 vs 0.69 HH Rtg, 6/19/05 - 6/26/05, Sun 10p).

- Bridezillas is pacing as WE's highest rated original series with an average 0.58 HH Rtg to-date (6/12/05 - 6/26/05, Sun 10p).

- Highest rated telecast in the 04-05 season-to-date and 2005 year-to-date.

The second season of the original series received huge promotional support from WE, including a national consumer marketing campaign, press outreach, and a buzz-generating live NYC stunt. The marketing campaign featured TV, radio, print, online and outdoor executions as well as an exclusive online sneak peek on AOL.com. WE also hosted "WE's $50K Cake Dash" on June 7 in Times Square, NYC. 20 lucky brides-to-be were given the chance to win $50,000 for their dream wedding by diving into NYC's largest-ever wedding cake. The live stunt generated national press attention and was featured on top news outlets, including Good Morning America, Entertainment Tonight, The Insider, and ESPN Sports Center.

During Kim Martin's six-month tenure as WE's General Manager, she launched the network's first-ever national public affairs campaign, WE Empowers Women; has greenlit several new series, including "American Princess" and "I Can't Believe I Wore That..." among others; and produced three live on-air events, the networks first-ever live programming. The live shows included: LIVE ON WISTERIA LANE, a post-show special immediately following the season finale of Desperate Housewives; LIVE FROM THE LADIES ROOM featuring commentary from comedian Sandra Bernhard and celebrity stylist Lloyd Boston during the breaks of the Academy Awards�; and exclusive BBC1 coverage of the Royal Wedding of Prince Charles and Ms. Camilla Parker Bowles.

About WE: Women's Entertainment
WE: Women's Entertainment is a subsidiary of Rainbow Entertainment Services, which also includes AMC and IFC Companies. WE: Women's Entertainment features the largest collection of women's interest films, inspiring original series and topical specials. The network is currently available in over 55 million homes.

Source: Nielsen Media Research, 6/12/05 - 6/26/05 Bridezillas 10p Telecasts.





  [june 2005]  
S
M
T
W
T
F
S
   


· AMERICAN PRINCESS (WE)




[06/28/24 - 11:06 PM]
Development Update: Week of June 24-28
Updates include: Apple cancels "The Big Door Prize" after two seasons; Hulu pulls the plug on "The D'Amelio Show"; and Briana Middleton joins Callum Turner in Apple's "Neuromancer."
[06/28/24 - 01:01 PM]
ABC News' Special Coverage of the CNN Presidential Debate Wins Across the Board, Outdelivering Broadcast Networks by Double Digits
For the 4th straight presidential debate, ABC News was the most-watched broadcast network.
[06/28/24 - 12:38 PM]
"When Calls the Heart" Season 11 Closes as #1 Most-Watched Original Program on Entertainment Cable
What's more, the series was the #1 most-watched entertainment cable program every Sunday for 12 straight weeks with key demos.
[06/28/24 - 10:33 AM]
Will Forte Joins Netflix's "The Four Seasons"
Forte joins previously announced cast members Fey, Steve Carell, Colman Domingo, Kerri Kenney-Silver and Erika Henningsen.

[06/28/24 - 09:00 AM]
FOX Sports Films Announces New Original Documentary "Welcome to the J-Rod Show" Premiering Tuesday, July 16 on FS1
The film follows the inspirational journey of one of the youngest breakout stars in Major League Baseball (MLB), Julio Rodríguez, also known to many of his fans as "J-Rod."

[06/28/24 - 08:57 AM]
Discovery Channel July Programming Highlights
This July, "Shark Week" begins alongside premieres of "In the Eye of the Storm," "Contraband: Seized at Sea," and an all-new season of "Naked and Afraid: Last One Standing."
[06/28/24 - 08:30 AM]
New History Series "Prison Chronicles" Premieres on Monday, July 29th
Every episode delves into the unique history of a specific prison, showcasing its wildest practices, infamous inmates, harrowing events, and ingenious escapes.
[06/28/24 - 08:17 AM]
Dive Deeper Into the Story of Legendary Singer Amy Winehouse with "Back to Black" - Stream the Film Exclusively on Peacock July 5, 2024
The extraordinary story of Amy Winehouse's (Marisa Abela) early rise to fame from her early days in Camden through the making of her groundbreaking album, Back to Black, that catapulted Winehouse to global fame.
[06/28/24 - 06:01 AM]
Netflix Debuts First Looks from "KAOS" Starring Jeff Goldblum as Zeus and Janet McTeer as Hera
The series will debut on Netflix on August 29.
[06/28/24 - 12:15 AM]
Netflix Announces Cast for "Amsterdam Empire"
Jacob Derwig, Elise Schaap, Jade Olieberg, Jesse Mensah and Yannick van de Velde will join the previously announced Famke Janssen.
[06/27/24 - 04:01 PM]
New Live-Action Series "Soul Mate" Stars Hayato Isomura and Ok Taec-yeon
Written and directed by up-and-coming creator Shunki Hashizume, the Netflix series is a heartfelt depiction of love and its complexities, including joy, pain, and unexplainable deep bonds.
[06/27/24 - 12:43 PM]
AMC Networks Greenlights Untitled Jonathan Glatzer Series
The series is set inside the bubble of Silicon Valley, amid misguided corporate cultures, moony innovation labs and cutthroat private high schools.
[06/27/24 - 12:11 PM]
Video: BET+ Original Series - "The Family Business" Season 5 - Trailer
Based on Carl Weber's book series, this show follows the Duncans, a seemingly upstanding family running an exotic car dealership in New York - but they're living a dangerous double life.
[06/27/24 - 11:37 AM]
Video: WE tv Reveals Supertease for a New Season of "Love After Lockup" Premiering Friday, July 26th at 8PM ET / PT
The first of 10 all-new, must-see, 90-minute episodes premieres Friday, July 26, exclusively on WE tv and will stream exclusively on popular AMC streaming service ALLBLK the following Tuesday.

[06/27/24 - 10:08 AM]
Ina Garten, The Iconic Barefoot Contessa, Re-Ups with New Multi-Year Food Network Deal
The deal includes new episodes of Garten's Emmy-award winning "Be My Guest" series in which she cooks and chats with friends, old and new, at her East Hampton home.