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[03/31/06 - 12:00 AM]
Tribe Merger Boosts "Survivor: Panama" to Its Best Deliveries Since Mid-February
[via press release from CBS]

TRIBE MERGER BOOSTS "SURVIVOR: PANAMA" TO ITS BEST DELIVERIES SINCE MID-FEBRUARY

"CSI" Holds the Patent on 9:00 PM Time Period

"Without a Trace" Places First in Viewers and Key Demos

Post-College Hoops, CBS Returns to Thursday Domination in Viewers and Key Demographics

CBS dominated Thursday in viewers and key demographics led by SURVIVOR: PANAMA -- EXILE ISLAND'S best across-the-board deliveries since mid-February, according to preliminary Nielsen ratings for March 30.

SURVIVOR: PANAMA -- EXILE ISLAND won its time slot in households (9.8/16), viewers (16.54m), adults 18-34 (4.1/13), adults 18-49 (5.9/17) and adults 25-54 (7.1/18).

Compared to the last first run Thursday episode (3/9/06), SURVIVOR is up +11% in both households (from 8.8/14) and adults 18-49 (from 5.3/14), +8% in adults 25-54 (from 6.6/15), +21% in adults 18-34 (from 3.4/10) and added +1.34m viewers (from 15.20m, +9%). This is SURVIVOR's best delivery in household, viewers and key demos since February 16, 2006.

CSI finished first in households (15.8/24), viewers (25.10m), adults 25-54 (10.0/23), adults 18-49 (7.9/20) and adults 18-34 (5.3/15).

At 10PM, WITHOUT A TRACE won its time period in households (12.1/20), viewers (18.29m), adults 25-54 (7.0/17) and tied for first in adults 18-49 (5.6/15, with NBC).

For the night, CBS was first in households (12.6/20), viewers (19.98m), adults 25-54 (8.0/20), adults 18-49 (6.5/17) and adults 18-34 (4.4/13).

Final ratings will be available this afternoon.

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

TRIBE MERGER BOOSTS "SURVIVOR: PANAMA" TO ITS BEST DELIVERIES SINCE MID-FEBRUARY

"CSI" Holds the Patent on 9:00 PM Time Period

"Without a Trace" Places First in Viewers and Key Demos

Post-College Hoops, CBS Returns to Thursday Domination in Viewers and Key Demographics

CBS dominated Thursday in viewers and key demographics led by SURVIVOR: PANAMA -- EXILE ISLAND'S best across-the-board deliveries since mid-February, according to Live Plus Same Day National Nielsen ratings for March 30.

SURVIVOR: PANAMA -- EXILE ISLAND won its time slot in households (9.6/15), viewers (16.25m), adults 18-34 (4.0/13), adults 18-49 (5.8/17) and adults 25-54 (7.1/18).

Compared to the last first run Thursday episode (3/9/06), SURVIVOR is up +7% in households (from 9.0/14), +11% in adults 18-34 (from 3.6/10), +5% in adults 18-49 (from 5.5/14), +4% in adults 25-54 (from 6.8/16) and added +810,000 viewers (from 15.44m, +5%). This is SURVIVOR's best delivery in households, viewers and key demos since February 16, 2006.

CSI finished first in households (15.9/24), viewers (25.23m), adults 25-54 (10.1/23), adults 18-49 (8.0/20) and adults 18-34 (5.5/16). CSI topped NBC and ABC combined in households (vs. 11.4/18, +39%), viewers (vs. 18.18m, +39%), adults 25-54 (vs. 9.0/21, +12%) and matched the two networks combined in adults 18-49.

WITHOUT A TRACE won its time period in households (12.2/21), viewers (18.48m), adults 25-54 (7.0/17) and adults 18-49 (5.6/15). WITHOUT A TRACE topped NBC's "E.R." by +40% in households (vs. 8.7/15), +45% in viewers (vs. 12.78m), +4% in adults 25-54 (vs. 6.7/17) and +2% in adults 18-49 (vs. 5.5/15).

For the night, CBS was first in households (12.6/20), viewers (20.03m), adults 25-54 (8.0/20), adults 18-49 (6.5/18) and adults 18-34 (4.5/14).





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· CSI: CRIME SCENE INVESTIGATION (CBS)
· ER (NBC)
· SURVIVOR (CBS)
· WITHOUT A TRACE (CBS)




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