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[07/19/07 - 01:42 PM] CBS Eye-Lert to Keep Viewers in Tune and on Time with Their Favorite Shows CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed. |
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[via press release from CBS] |
"CBS EYE-LERT" TO KEEP VIEWERS IN TUNE AND ON TIME WITH THEIR FAVORITE SHOWS
In a first for network television, CBS today announced a new viewer-centric marketing initiative to keep audiences informed if their favorite television show is delayed due to sports or news overrun. CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed.
Through the coordination of CBS Interactive, broadcast operations, email and phone systems, viewers can subscribe to CBS Eye-lert by registering on CBS.com, CBSNews.com and Sportsline.com. This fall, when an NFL game runs beyond 7PM ET, thus causing a delay on the Network, viewers will be notified by email or text message prior to primetime and again once the specific start time of the primetime show has been determined. That way they can adjust their viewing or recording plans.
"Scheduling delays from sports overruns and breaking news are a fact of life in network television and the CBS Eye-lert is a great way to reach audiences in real-time so they can stay current with their favorite show," commented George Schweitzer, President of the CBS Marketing Group. "CBS Eye-lert is literally a game changer for our audience, so when the Jets run long, 'Cold Case' viewers won't come up short."
VeriSign will provide the wireless component that will enable any mobile phone user to receive a text message informing them if there are delays in the CBS program schedule.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN), operates digital infrastructure services that enable and protect billions of interactions every day across the world's voice, video and data networks. Additional news and information about the company is available at http://www.verisign.com/.
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[11/22/24 - 01:31 PM] Video: "Suits LA" Arrives February 2025 - NBC The all-new spinoff of the beloved legal drama, starring Stephen Amell, Lex Scott Davis, Josh McDermitt, and Bryan Greenberg, lands on the West Coast.
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[11/22/24 - 12:11 PM] Video: Peacock Releases First Look at the Third Season of Emmy Award-Winning Reality Competition Series "The Traitors" Returning January 9 with Alan Cumming as Host Last season, "The Traitors" became the #1 unscripted series in the U.S. across all streaming platforms during launch week, according to Nielsen.
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[11/22/24 - 10:15 AM] Apple's Drama "Your Friends & Neighbors" Lands Early Season Two Renewal Starring and executive produced by Emmy Award winner Jon Hamm, "Your Friends & Neighbors" will premiere globally on Apple TV+ on Friday, April 11 with two episodes, followed by one new episode weekly through Friday, May 30.
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[11/22/24 - 09:01 AM] Apple Original Films' "Fly Me to the Moon" to Premiere December 6, 2024 Since its debut in theaters worldwide, the film has received the Verified Hot certification on Rotten Tomatoes by fans.
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[11/22/24 - 08:03 AM] Peacock Exclusively Streams Blumhouse's "Speak No Evil" Beginning December 6 The psychological horror thriller stars James McAvoy, Mackenzie Davis, Aisling Franciosi, Alix West Lefler, Dan Hough, Scoot McNairy, and more!
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[11/22/24 - 07:35 AM] 2024 "Emirates NBA Cup" Championship Game Exclusively on ABC and ESPN+ December 17 In addition, ESPN platforms will exclusively present a semifinal game and a quarterfinal game as part of its 2024 Emirates NBA Cup Knockout Round coverage.
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[11/22/24 - 07:12 AM] Peacock and Sky's Original Hit Drama Series "The Day of the Jackal" Scores Second Season Renewal In the US it ranked #1 on Peacock's Top 10 TV Shows on its platform and was a Top 5 streaming original in the US for its opening weekend (according to preliminary Nielsen data).
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[11/22/24 - 06:31 AM] Video: "Chef's Table" Volume 7 - Official Teaser - Netflix Meet five world-class chefs who redefine culinary boundaries with delicious, innovative dishes honoring their diverse cultures and personal philosophies.
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[11/22/24 - 05:41 AM] "They Call It Late Night with Jason Kelce" Set for January 2025 on ESPN Airing on Friday nights/early Saturday mornings, the new personality-driven, one-hour program will take its inspiration from traditional late-night television, emphasizing a comedic approach throughout all five scheduled episodes which run in conjunction with the finale of the NFL regular season and playoffs.
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[11/22/24 - 03:01 AM] Video: "Ad Vitam" - Official Trailer - Netflix After escaping an attempted murder, Franck Lazarev (Guillaume Canet) must find his wife Léo, who has been kidnapped by a mysterious group of armed men.
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[11/21/24 - 04:01 PM] "Rugged Rugby: Conquer or Die" Premieres December 10: A Battle for Supremacy Begins In the shadows of Korea's rugby world, seven teams engage in a fierce battle of strength, strategy, and teamwork - all vying to be crowned champion.
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[11/21/24 - 04:00 PM] ABC Presents a Two-Night Special Event To Commemorate the Diamond Anniversary of "Mary Poppins" First, "The Untold Story of Mary Poppins: A Special Edition of 20/20," a two-hour special from ABC News Studios chock full of rarely seen footage, photos and stories from the film's living legends, airs Wednesday, November 27 on ABC and streams next day on Hulu and Disney+.
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[11/21/24 - 01:32 PM] 2024 International Emmy Nominees on Hulu Check out these Emmy-worthy international series streaming on Hulu.
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[11/21/24 - 01:12 PM] "Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.
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[11/21/24 - 01:05 PM] NBC Orders Five Additional Episodes of Its Friday Night Comedy Hit "Happy's Place" The "Happy's Place" premiere has hit 14 million viewers across all platforms.
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