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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[02/11/25 - 07:46 AM]
Video: Disney-ESPN's Andscape Debuts Trailer for New Feature, "Memes & Nightmares," A Tribeca Film Festival Selection
"Memes & Nightmares" is a hilarious and insightful satirical film that dives into the vibrant world of NBA Twitter.
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[02/11/25 - 07:29 AM]
True Crime Docuseries "The Case of Iwona Wieczorek" Makes Exclusive US Debut Thursday, February 27, 2025 on Viaplay
The true-crime documentary series delves into one of the most famous disappearances and unsolved mysteries in recent Polish history - a 19-year-old woman who went missing without a trace on a summer night near her seaport home.
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[02/11/25 - 07:00 AM]
Video: "Picture This" - Official Trailer - Prime Video
In this heartfelt rom-com, struggling photographer Pia (Simone Ashley) receives a prediction: true love and career success await her in the next five dates she goes on.
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[02/11/25 - 05:32 AM]
More Stars Take the Stage to Present at the 97th Oscars
Halle Berry, Penélope Cruz, Elle Fanning, Whoopi Goldberg, Scarlett Johansson, John Lithgow, Amy Poehler, June Squibb and Bowen Yang will present at the 97th Oscars, executive producer and showrunner Raj Kapoor and executive producer Katy Mullan announced today.
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[02/11/25 - 05:00 AM]
Reelz Announces First Ever "On Patrol: Live Week"
10 fan-favorite episodes were chosen via viewer voting at Reelz.com and feature what #OPNation deemed the show's most memorable moments.
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[02/11/25 - 04:01 AM]
"One Hundred Years of Solitude" Part 2 Is in Production and Confirms New Cast
Marleyda Soto and Claudio Cataño reprise their roles as the iconic characters Úrsula Iguarán and Colonel Aureliano Buendía, respectively.
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[02/11/25 - 01:01 AM]
Video: "Tuiskoms" - Official Trailer - Netflix
After a series of misfortunes, Fleur takes her daughter and returns to her hometown in search of a renewed sense of purpose.
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[02/11/25 - 12:01 AM]
Video: "Graveyard" Season 2 - Official Trailer - Netflix
Chief Inspector Önem and her team race against time, unearthing dark secrets behind a closed femicide case that tests their courage and personal bonds.
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[02/10/25 - 04:18 PM]
126 Million Viewers - Projected Average Audience for Super Bowl LIX Across FOX, FOX Deportes, Tubi, Telemundo and NFL Digital Properties
The peak audience is projected to be 135.7 million viewers from 8:00-8:15 PM ET in the second quarter.
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[02/10/25 - 01:56 PM]
Philadelphia Eagles Jalen Hurts and Saquon Barkley to Make First Late-Night TV Appearance on "The Tonight Show Starring Jimmy Fallon"
Eagles teammates Jordan Mailata, Landon Dickerson, Cam Jurgens, Mekhi Becton and Lane Johnson will also make a cameo.
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[02/10/25 - 11:00 AM]
Video: AMC/AMC+ Unveil Exhilarating Opening Minutes of Season 3 of the Hit Noir Thriller "Dark Winds," Starring Zahn McClarnon
"Dark Winds" returns with all-new episodes exclusively on AMC and AMC+ on Sunday, March 9 at 9pm ET/PT, with new episodes airing weekly on Sundays.
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[02/10/25 - 09:01 AM]
More Stars Added for "SNL50: The Anniversary Special," Live Feb. 16 at 8 P.M. ET/5 P.M. PT
The special will include appearances by Adam Sandler, Amy Poehler, Andy Samberg, Chevy Chase, Chris Rock, Eddie Murphy, Fred Armisen, Garrett Morris, Jane Curtin, Jason Sudeikis, Jimmy Fallon, Kate McKinnon, Kenan Thompson, Kristen Wiig, Laraine Newman, Maya Rudolph, Molly Shannon, Pete Davidson, Seth Meyers, Tina Fey, Tracy Morgan, Will Ferrell, Will Forte and more.
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[02/10/25 - 08:00 AM]
"Euphoria" Season 3 Is in Production
HBO confirmed the news on social media this morning.
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[02/10/25 - 07:54 AM]
AXS TV Salutes National Guitar Day with a Special All-Day Event on Tuesday, February 11 Starting at 8A ET
The event is anchored by the network television debut of the Gibson TV series "The Collection," featured throughout the day.
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[02/10/25 - 07:01 AM]
Video: The 31st Annual Screen Actors Guild Awards - Official Teaser - Netflix
Kristen Bell hosts as the biggest names in film and TV light up the stage for the 31st Annual Screen Actors Guild Awards.
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