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[01/07/10 - 09:27 AM] The CW Offers Facebook Fans a Special Preview of First Ten Minutes of New Drama "Life Unexpected" Prior to Series On-Air Debut This special screening will be offered across all of The CW's Facebook fan pages, including the main CW page and all CW series pages. |
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[via press release from The CW] |
THE CW OFFERS FACEBOOK FANS A SPECIAL PREVIEW OF FIRST TEN MINUTES OF NEW DRAMA "LIFE UNEXPECTED" PRIOR TO SERIES ON-AIR DEBUT
Through Partnership with Ustream, Critically Hailed Drama Gets Sneak Peek
Across All CW Facebook Pages to More Than 5.4million Registered CW Fans
Beginning January 11
January 7, 2010 (Burbank, CA) - In an innovative digital promotional push, The CW Network announced today it will present a special sneak peek of the first ten minutes of its critically acclaimed new series Life Unexpected for the network's Facebook fans beginning Monday, January 11, 2010, a week prior to making its on-air debut Monday, January 18 (9:00-10:00 p.m. ET). To power this unique event, The CW partnered with Ustream, the leader in live video on the internet.
By utilizing the Ustream on Facebook video application, this special screening of Life Unexpected will be offered across all of The CW's Facebook fan pages, including the main CW page and all CW series pages, totaling more than 5.4 million fans and marking the first time a screening has taken place across multiple Facebook pages. Fans who catch the Life Unexpected preview during the first 24 hours will be able to provide comments live as they watch the video. After the first 24-hour window, viewers will still be able to watch the sneak preview and read the commentary posted by those first day fans.
The CW's online portal (www.cwtv.com) will embark on a heavy digital campaign promoting the Facebook screening and encouraging viewers to sign up as fans of the Life Unexpected Facebook page. The site will also host a wide variety of behind-the-scenes clips and cast interviews.
Life Unexpected is the story of 15-year-old Lux (Britt Robertson, "Swingtown"), who, after spending her life bouncing from one foster family to another, has decided it's time to become an emancipated minor. Her journey through the legal maze leads Lux to her biological parents, Nate "Baze" Bazile (Kristoffer Polaha, "Mad Men") and Cate Cassidy (Shiri Appleby, "E.R."). When a judge unexpectedly grants temporary joint custody to Baze and Cate, they agree to make a belated attempt to give Lux the family she deserves. Life Unexpected is produced by CBS Television Studios and Warner Bros. Television in association with Mojo Films with executive producers Liz Tigelaar ("Brothers and Sisters," "What About Brian"), Janet Leahy ("Boston Legal," "Gilmore Girls") and Gary Fleder ("October Road").
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[01/23/25 - 02:18 PM] ID's "The Fall of Diddy" - Four-Part Docuseries to Premiere Beginning Monday, January 27 at 9/8c on ID The docuseries features exclusive, never-before-heard accounts and never-before-seen archival footage, offering personal insights into harrowing allegations of violent behavior and illegal activity that have shadowed the music mogul.
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[01/23/25 - 02:00 PM] FOX's "The 1% Club" Goes 100% Joel McHale with New Host and New Season It originally premiered on Prime Video last season in the U.S. and Canada and will now move exclusively to FOX for its new season airing in 2025-26.
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[01/23/25 - 12:32 PM] Great American Media Announces #1 New York Times Bestselling Author, Karen Kingsbury's New Original Film, "Someone Like You," Starring Sarah Fisher, Jake Allyn, Lynn Collins, Robyn Lively, and Bart Johnson The film streams exclusively on Pure Flix, Thursday, February 20 and premiering on Great American Family, Saturday, February 22.
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[01/23/25 - 11:51 AM] Donnie Wahlberg and Jenny McCarthy-Wahlberg Host "Very Scary Lovers" - Premiering Sunday, February 2 on ID The special will premiere immediately following the season finale of "Very Scary People," hosted by Donnie Wahlberg.
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[01/23/25 - 11:00 AM] "Super Bowl Greatest Commercials: Funniest of All-Time" Hosted by "CBS Mornings'" Nate Burleson and Actress Daniela Ruah to Air Wednesday, Feb. 5 on CBS Now in its 24th year, the special will celebrate the Super Bowl commercials that have famously kept America laughing during the big game.
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[01/23/25 - 10:09 AM] FOX Sports Films and NASCAR Studios Team Up for Two New Original Documentaries Marking the Start of the 2025 NASCAR Season "The Madhouse: NASCAR's Return to Bowman Gray Stadium" and "So Damn Close: Atlanta '24" are both on tap in the coming weeks.
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[01/23/25 - 10:03 AM] Lifetime Greenlights "Killing the Competition" Executive Produced by and Starring Melissa Joan Hart Debuting March 1, the film is inspired by actual events of an overbearing mother who descends from meddling to menacing after her daughter is cut from the dance team of her own high school alma mater.
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[01/23/25 - 10:02 AM] Video: "The Great American Baking Show: Celebrity Big Game" - Official Trailer - The Roku Channel Join celebrity bakers DK Metcalf, Katie Nolan, Tony Gonzalez, Arik Armstead, Amy Smart as they prepare special bakes for America's biggest sporting event of the year!
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[01/23/25 - 10:01 AM] Video: "Sweet Magnolias" Season 4 - Official Trailer - Netflix It's a very Serenity holiday season as the Magnolias weather a tragedy, a town crisis and a fierce storm in the weeks from Halloween to Christmas.
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[01/23/25 - 09:15 AM] Oxygen True Crime's "New York Homicide" Premieres Feb. 1 at 9 P.M. ET/PT In its second season, "New York Homicide" reached 8.3 million viewers across all platforms.
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[01/23/25 - 09:04 AM] Black Stories Always: Hulu Celebrates Black History Month with New Premieres and Timeless Classics From timeless classics to groundbreaking originals, we shine a light on the voices and creators who have made an impact on culture and entertainment.
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[01/23/25 - 09:00 AM] Video: MGM+ Original Series "Godfather of Harlem" Returns April 13th with an Action-Packed Season 4 Teaser Starring Academy Award-Winner Forest Whitaker Season 4 stars Academy Award-winning actor Forest Whitaker as Bumpy Johnson, alongside Ilfenesh Hadera, Lucy Fry, Antoinette Crowe-Legacy, Erik LaRay Harvey, Michael Raymond James, Elvis Nolasco, and Erik Palladino, and introduces Frank Lucas portrayed by Daytime Emmy Award-winning actor Rome Flynn.
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[01/23/25 - 08:01 AM] Paramount+ to Premiere True-Crime Docuseries "Burden of Guilt" on February 4 The three-part series follows a woman's quest to solve the mystery of what or who really killed her 4-month-old baby brother.
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[01/23/25 - 08:00 AM] Max Original Four-Part Documentary Series "The Takedown: American Aryans" Debuts February 6 The four-part documentary series takes viewers inside the cult-like world of the Aryan Brotherhood of Texas from the late 2000s to the present day.
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[01/23/25 - 08:00 AM] The CBS Original "Hollywood Squares" Lands Special Week-Long Daytime Run As announced yesterday, beginning Wednesday, January 29, CBS Wednesday game nights will kick off with original episodes of "Hollywood Squares" at 8:00/7:00c.
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