or


[03/10/10 - 07:49 AM]
Planet Green Announces Launch of Verge - an All-New Primetime Programming Block
Said lineup will include "30 Days," "Conviction Kitchen," "Living With Ed," "Operation Wild" and more.

[via press release from Planet Green]

PLANET GREEN ANNOUNCES LAUNCH OF VERGE � AN ALL-NEW PRIMETIME PROGRAMMING BLOCK

-Expanded Primetime Block Featuring Stories of Misfits, Mavericks and Innovators Premieres Monday, March 29-

(Silver Spring, Md.) - Planet Green today announced the launch of VERGE, its all-new primetime programming block, starting Monday, March 29. VERGE will air seven days a week on the network, from 8 PM through 11 PM (ET), repeating on the West Coast. Also on March 29, Planet Green will introduce a full 24-hour daily programming schedule.

VERGE champions the misfits, mavericks and innovators who challenge the status quo and are on the verge of changing their world and creating a better tomorrow. The block offers diverse and compelling entertainment with a focus on moving forward-broadening Planet Green's on-air conversation to emphasize conscious living and provocative storytelling.

The first week of VERGE is headlined by the world premiere of FUTURE FOOD on Tuesday, March 30. FUTURE FOOD follows the two most dangerous creative minds in modern cuisine, Moto Restaurant's Homaro Cantu and Ben Roche, as they go between the kitchen, the laboratory and the streets of Chicago in an effort to discover the dishes of tomorrow. In addition to airing at its usual time at 10 PM (ET), FUTURE FOOD will be stacked at 8 PM and 9 PM (ET) in a special series launch event.

"The launch of VERGE and our transition to a 24-hour clock represent the next steps in the evolution of Planet Green," said Laura Michalchyshyn, President and General Manager of Planet Green. "We're expanding our network dialogue to include stories of passionate people doing forward-thinking things. These are the change makers who are inspiring us to think differently, sustainably and positively for the future -whether they're chefs, urbanites-cum-farmers, fashion designers or technological innovators. Audiences will be amazed by their stories."

VERGE will be forward-looking, capturing a moment of change or transition -as embodied by the logo's "emerging E." The on-air look will be eclectic and diverse, featuring a refreshed graphics package and innovative delivery for logos, interstitials, in-program mentions and other elements. The result is intended to be a programming block that looks, feels and sounds unique and never takes itself too seriously.

Other highlights from the premiere week of VERGE include:

� 30 DAYS - Monday, March 29, at 9 PM and 10 PM (ET) and Friday, April 2, at 8 PM (ET)

From Morgan Spurlock, the Academy Award� nominated writer-director and star of the hit film "Supersize Me," 30 DAYS dares to ask the question, "Do we really know what it's like to see the world through our neighbors' eyes?" Each hour-long episode explores some of America's most pressing social issues by following the lives of ordinary people who agree to live outside their comfort zones for 30 days.

� LIVING WITH ED - Wednesday, March 31, at 8 PM and 9 PM (ET)

LIVING WITH ED features a look at an atypical Hollywood power struggle, chronicling the daily eco-friendly adventures of actor Ed Begley Jr., and his wife Rachelle. Rachelle is not wasteful, but she is merely a consumer-so imagine living with a spouse who times your showers, weighs your trash and double-checks your recycling! Each episode follows Ed and Rachelle as they navigate life in Los Angeles, with Ed always trying to leave the smallest possible carbon footprint.

� CONVICTION KITCHEN - Wednesday, March 31, at 10 PM (ET)

What do you get when you take one world-renowned chef, throw in 24 ex-cons with no culinary experience and give them just three weeks to open a high-end restaurant from scratch? CONVICTION KITCHEN follows Marc Thuet, executive chef, and his wife and business partner Biana Zorich as they put their reputations on the line with a high-stakes challenge that will push them-and their culinary prot�g�s-to the limit. The training is ruthless, the hours are long, but the reward for this motley crew of outcasts will be the second chance of a lifetime

� OPERATION WILD - Friday, April 2, at 9 PM and 10 PM (ET)

Florida is home to one of the country's last great natural reserves for wildlife and national parks: the Florida Everglades. OPERATION WILD follows the Florida Fish and Wildlife Commission (FFWC) team as they attempt to track down poachers, organize dangerous animal relocation and provide security for wildlife found within their borders. The FFWC has one directive: to protect this national treasure for generations to come.

� BLOOD, SWEAT AND TAKEAWAYS - Saturday, April 3, at 8 PM and 9 PM (ET)

A group of six young fast food junkies spends a month finding out the truth about how their favorite foods are produced. In a unique version of shock therapy, these junkies live and work alongside poorly paid laborers responsible for making their favorite dishes, carrying out the grimmest tasks amid appalling conditions. BLOOD, SWEAT AND TAKEAWAYS reveals the not-so-glamorous side of food production for the masses and shows how the food we eat can affect others.

Later this spring, VERGE will feature the world premiere series THE FABULOUS BEEKMAN BOYS and the third seasons for GREENSBURG and WA$TED among its program offerings.

About Planet Green:

Planet Green is the multiplatform media destination of people who take risks to discover something new. Launched on June 4, 2008, Planet Green is the center for a new conversation about sustainability and the entertainment brand that champions the visionaries who move our world forward. Planet Green and its two robust Web sites, planetgreen.com and TreeHugger.com, offer unique, original, insightful, inspiring and entertaining content related to how we can evolve to live a better, brighter future. Planet Green's unique programming, digital tools and content will enlighten, empower and most certainly, entertain.

About Discovery Communications

Discovery Communications (DISCA, DISCB, DISCK) is the world's number one nonfiction media company, reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [march 2010]  
S
M
T
W
T
F
S
 


· BLOOD, SWEAT AND… (PLANET GREEN)
· CONVICTION KITCHEN (PLANET GREEN)
· FABULOUS BEEKMAN BOYS, THE (PLANET GREEN)
· FUTURE FOOD (PLANET GREEN)
· GREENSBURG (PLANET GREEN)
· LIVING WITH ED (PLANET GREEN)
· OPERATION WILD (PLANET GREEN)
· WA$TED (PLANET GREEN)





[01/24/25 - 01:02 PM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 - Rising +45% Over Previous Week
Head-to-head against competition for the week, "Jimmy Kimmel Live" led late-night among Adults 18-49 (0.16).

[01/24/25 - 01:01 PM]
"Tamron Hall" Kicks Off the New Year Strong with Most-Viewed Episode of the Season, Featuring Daytime Exclusive Interview with Sports Icon Deion Sanders
During the week of January 6, "Tamron Hall" grew week to week by double digits in all key measures: +11% in Households, +43% with Women 18-49, +16% with the coveted Women 25-54 demo, and +13% among Total Viewers P2+, hitting a 4-week high.

[01/24/25 - 12:31 PM]
Paramount Network Announces Season 10 Renewal of Hit Series "Bar Rescue"
From 3 Ball Productions, Season 9 will return with new episodes on Sunday, February 23 at 10 PM ET/PT.

[01/24/25 - 11:07 AM]
Lifetime Announces All-New Octomom Movie & Six-Part Documentary Series This March with Natalie Suleman
Kristen Gutoskie stars in "I Was Octomom: The Natalie Suleman Story," premiering Saturday, March 8 at 8:00/7:00c.

[01/24/25 - 10:00 AM]
Video: We TV Releases a First Look of the Highly Anticipated New Season of "Love After Lockup"
The new season follows a new crop of couples, including fan favorites, from "Love During Lockup" as they discover more love, new doubts, and encounter unforeseen obstacles in their relationships.

[01/24/25 - 09:37 AM]
Key Art Debut: Hulu Original Series "Shoresy"
Created by and starring Jared Keeso, "Shoresy" returns for season four on Wednesday, February 26 with all six new episodes exclusively available in the U.S. on Hulu.

[01/24/25 - 09:13 AM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Build Momentum Following Midseason Premieres
On the heels of its second-season renewal and after seven days of multiplatform viewing, "High Potential" scored another series high in Total Viewers (13.19 Million) and Adults 18-49 (2.44 rating).

[01/24/25 - 09:07 AM]
Food Network Celebrates Springtime Magic with the Return of "Spring Baking Championship"
Premiering Monday, March 10 at 8pm ET/PT and streaming on Max, host Jesse Palmer transforms the baking studio into The Little Shop of Spring Magic, where anything is possible - from rainbow cheesecakes to dessert deceptions that look like dinner.

[01/24/25 - 09:00 AM]
Starz Unveils March 7 Premiere Date for the Explosive Return of "Power Book III: Raising Kanan"
Plus: Season one of "Power Book III: Raising Kanan" will be available for free sampling on the Starz app and across participating OTT streaming and on-demand platforms beginning January 31 through February 28.

[01/24/25 - 08:00 AM]
Court TV Unveils Original Limited Series, "Trial & Error: Why Did O.J. Win?"
The series takes a deep dive into the infamous double murder trial of O.J. Simpson; a case that was captured by Court TV cameras and helped ignite the nation's ongoing obsession with true crime.

[01/24/25 - 07:16 AM]
Video: "Suits LA" Debuts Trailer & Key Art for the New Series
The series stars Stephen Amell, Lex Scott Davis, Josh McDermitt and Bryan Greenberg.

[01/24/25 - 07:03 AM]
Video: "Boarders" Season 2 - Official Trailer - A Tubi Original
Series two sees a new era for St Gilbert's with the now acting headmistress Carol Watlington-Geese (who also happens to be the mother of Jaheim's nemesis, Rupert) at the helm - and she wants Jaheim, Leah, Toby, Omar and Femi gone.

[01/24/25 - 06:31 AM]
Additional Casting Announced for the Olivier Award-Winning Theatrical Event "Stranger Things: The First Shadow"
The play will begin performances Friday, March 28 and officially open Tuesday, April 22 at Broadway's Marquis Theatre (210 West 46th Street).

[01/24/25 - 05:35 AM]
Benson Boone, Billie Eilish, Chappell Roan, Charli xcx, Doechii, RAYE, Sabrina Carpenter, Shakira, and Teddy Swims to Perform at "The 67th Annual Grammy Awards"
As announced last week, this year's telecast will carry a renewed sense of purpose: raising additional funds to support Los Angeles wildfire relief efforts and honoring the bravery and dedication of first responders who risk their lives to protect others.

[01/23/25 - 06:35 PM]
Video: Trailer and Key Art Debut - Hulu's "SLY LIVES! (aka The Burden of Black Genius)" - Premieres February 13
The film examines the life and legacy of Sly & The Family Stone, the groundbreaking band led by the charismatic and enigmatic Sly Stone.