or


[05/01/12 - 08:01 AM]
NBCUniversal Launches Integrated Casual & Social Gaming Solution Across All Networks
Universal Games Network (UGN) - a new casual and social gaming platform - will seamlessly integrate its gaming efforts across its multiple brand properties.
[via press release from NBC]

NBCUNIVERSAL LAUNCHES INTEGRATED CASUAL & SOCIAL GAMING SOLUTION ACROSS ALL NETWORKS

NBCU Creates Gaming Solution to Better Allow Brands and Advertisers Access to More than 115 Million Unique Fans

NEW YORK - May 1, 2012 - In advance of NBCUniversal's NewFront event (#NBCUNewfront) featuring its arsenal of digital and Social TV opportunities, NBCU is announcing the launch of Universal Games Network (UGN) - a new casual and social gaming platform that will seamlessly integrate its gaming efforts across its multiple brand properties.

UGN will aggregate for the first time all of NBCU's most popular online, mobile and social gaming efforts around a singular platform that is customizable by business unit. The white-labeled solution will allow fans to play games, engage and consume content, amass reward points and redeem them for real and virtual goods across all NBCU gaming properties. Facebook Connect integration will enable fans to challenge friends in tournament style games. It will offer advertisers a one-stop shop to reach the ever-growing and coveted gaming audience across the entire NBCU digital footprint representing 115 million fans.

"Social gaming is a fast growing category that attracts a highly engaged and targeted audience," said Linda Yaccarino, President, Cable Entertainment and Digital Sales, NBCUniversal. "UGN provides NBCUniversal with a unique platform to connect with these consumers and offer our clients a distinct ad solution that taps into the 300 million social gamers active on Facebook and beyond."

Initially designed and built by the USA Network digital team, who won attention and accolades for its proprietary gaming destination Character Arcade, the new solution could eventually be the most robust in the industry spanning more than 20 properties.

For business partners the UGN platform will provide a turnkey way to track fan engagement, target content to specific audiences and create future experiences based on popularity and demand. The networks and partners using the solution will be able to tailor and increase reach by developing specific gaming experiences that can span brands and multiple audiences. Long term, advertisers will be able to take advantage of the integrated big data analytical capabilities of the system to maximize the reach and efficiencies of their buys.

Universal Games Network is being announced in conjunction with NBCUniversal's digital Upfront (#NBCUNewfront) and is slated to launch in 4Q of this year.





  [may 2012]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




[06/27/24 - 04:01 PM]
New Live-Action Series "Soul Mate" Stars Hayato Isomura and Ok Taec-yeon
Written and directed by up-and-coming creator Shunki Hashizume, the Netflix series is a heartfelt depiction of love and its complexities, including joy, pain, and unexplainable deep bonds.
[06/27/24 - 12:43 PM]
AMC Networks Greenlights Untitled Jonathan Glatzer Series
The series is set inside the bubble of Silicon Valley, amid misguided corporate cultures, moony innovation labs and cutthroat private high schools.
[06/27/24 - 12:11 PM]
Video: BET+ Original Series - "The Family Business" Season 5 - Trailer
Based on Carl Weber's book series, this show follows the Duncans, a seemingly upstanding family running an exotic car dealership in New York - but they're living a dangerous double life.
[06/27/24 - 11:37 AM]
Video: WE tv Reveals Supertease for a New Season of "Love After Lockup" Premiering Friday, July 26th at 8PM ET / PT
The first of 10 all-new, must-see, 90-minute episodes premieres Friday, July 26, exclusively on WE tv and will stream exclusively on popular AMC streaming service ALLBLK the following Tuesday.

[06/27/24 - 10:08 AM]
Ina Garten, The Iconic Barefoot Contessa, Re-Ups with New Multi-Year Food Network Deal
The deal includes new episodes of Garten's Emmy-award winning "Be My Guest" series in which she cooks and chats with friends, old and new, at her East Hampton home.
[06/27/24 - 10:07 AM]
MTV's "The West Coast Hustle" Set to Premiere on Thursday, July 18th at 9PM ET
Fans get an intimate look at her journey as she navigates the challenges of her new favorite full-time gig - motherhood - while simultaneously pursuing her music career.

[06/27/24 - 10:03 AM]
Executive Produced and Narrated by Michael Imperioli New Three-Night Event "American Godfathers: The Five Families" Premieres August 11 on The History Channel
Produced by Propagate and the Barnicle Brothers, this six-hour docuseries explores the inception, rise, and fall of New York City's five Mafia families who over a fifty-plus-year period had a hand in every facet of organized crime in America from bootlegging and drug trafficking to extortion and gambling.
[06/27/24 - 10:02 AM]
Racquel Chevremont Joins Bravo's "The Real Housewives of New York City" Season 15
Chevremont joins the previously announced returning housewives, including Sai De Silva, Ubah Hassan, Erin Lichy, Jenna Lyons, Jessel Taank and Brynn Whitfield.
[06/27/24 - 10:01 AM]
Video: "Resurrected Rides" - Official Trailer - Netflix
Comedian and actor Chris Redd, along with his team of next-level mechanics, helps deserving owners transform their beloved beaters into roadworthy masterpieces.
[06/27/24 - 09:06 AM]
Video: Trailer and Key Art Debut - Hulu's "Hit-Monkey" Season 2
Season two will premiere Monday, July 15 on Hulu.
[06/27/24 - 09:01 AM]
Video: "Non Negotiable" - Official Trailer - Netflix
Hostage negotiator Alan Bender is called to rescue the president from a kidnapping, only to find himself also mediating to save his wife and marriage.
[06/27/24 - 09:00 AM]
HBO Original Documentary "Faye" Debuts July 13
Academy Award winning actress and multi-decade movie star, Faye Dunaway, recounts the triumphs and challenges of her illustrious career with frank candor in the first feature documentary about the Hollywood legend.
[06/27/24 - 08:10 AM]
Peacock to Live Stream 30 Big East Men's Basketball Games in 2024-25
Peacock will launch its coverage in 2024-25 with a package of 25 regular season games and five early round and quarterfinal conference tournament games.
[06/27/24 - 08:03 AM]
A&E to Premiere the Two-Night Documentary Event "The Chicano Squad" Beginning Monday, September 2nd at 9PM ET/PT
The project chronicles a groundbreaking team of bilingual patrol officers plucked from their beats and suddenly promoted to Detectives to form the first all-Latin homicide unit dedicated to tackling Houston's soaring rate of Latin homicide cases in 1979.

[06/27/24 - 08:02 AM]
TNT Sports & Big East Conference Announce New Six-Year Media Rights Agreement for Men's & Women's College Basketball Beginning in 2025-26
Highlights include more than 50 men's college basketball regular season games each season, with at least 30 conference games and a minimum of 20 non-conference games.