MATT HANNA PROMOTED TO EVP, ORIGINAL PROGRAMMING FOR ESQUIRE NETWORK
One of the Fastest Growing Networks in Cable, Esquire Posts Significant Double-Digit Gains Among A18-49, M18-49 and Total Viewers Year to Date
Los Angeles, CA, September 30, 2015 - Matt Hanna has been promoted to EVP, Original Programming for Esquire Network and will continue overseeing all original programming and development for the network. Hanna was previously SVP, Original Programming and has been responsible for the development of Esquire's popular series "Friday Night Tykes," "Car Matchmaker," "Knife Fight," "The Agent," "Brew Dogs" and "Boundless."
Hanna joined the company in 2012 and played an integral leadership role in Esquire's successful launch in 2013, as well as the network's ongoing growth and momentum. Under his leadership, Esquire's robust programming slate has included 26 original programs and specials to date, appealing to upscale, educated, urban men. The network will debut its first original scripted series, "Spotless," this November, as well as a second original scripted series, "Beowulf" in early 2016. Year to date, the network is up +20% with A18-49, up +15% with M18-49 and +23% with Total Viewers versus 2014 .
"Matt is an extraordinary creative executive who has contributed significantly to Esquire Network's tremendous growth and success since our launch two years ago," said Adam Stotsky, President, Esquire Network and General Manager, E! "I look forward to partnering with Matt as we continue to take the network to new heights with more hit original franchises that appeal to our affluent, metropolitan male audience."
Hanna previously served as Senior Vice President, Development for True Entertainment, where he guided hit shows like Bravo's "The Real Housewives of Atlanta," Logo's "The A-List," and Animal Planet's "Too Cute." Prior to True Entertainment, Hanna led the alternative department at BermanBraun, where he was responsible for NBC's "America's Toughest Jobs" and ABC's "Duel."
Hanna began his television career at VH1, where he developed and executive produced cable breakouts "Celebrity Fit Club," "The Fabulous Life" and "The World Series of Pop Culture."
About Esquire Network
Esquire Network champions the pursuit of a well-played life. The lifestyle and entertainment network features programming that speaks to classic and contemporary passions and interests, from fashion and style to food and drink, travel, family and relationships. Building on Esquire magazine's 80 years of insight into what makes men tick, Esquire Network is available wherever viewers are watching: in 70 million homes nationwide, online at http://esquiretv.com, On Demand, via mobile with the Esquire TV Now app and other platforms. Esquire Network is a unit of NBCUniversal Cable Entertainment, a division of NBCUniversal. To find Esquire Network, visit: http://esquiretv.com/channelfinder. For more corporate information, visit www.nbcuniversal.com.
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