or


[01/21/05 - 12:00 AM]
Hallmark Channel Solves Friday Night Ratings Puzzle with Mystery Movie Franchise
[via press release from The Hallmark Channel]

HALLMARK CHANNEL SOLVES FRIDAY NIGHT RATINGS PUZZLE WITH MYSTERY MOVIE FRANCHISE

Hallmark Channel Mystery Movie Franchise Delivers Network�s Highest Friday Ratings Ever

Friday is no mystery to Hallmark Channel, which has arrested viewers with a new primetime lineup featuring premieres of three original mystery movie franchises � Mystery Woman starring Kellie Martin, McBride starring John Larroquette and the upcoming Jane Doe starring Lea Thompson.

The first installment of the Hallmark Channel Mystery Movie, Mystery Woman �Mystery Weekend,� debuted Friday, January 7 (9P-11P) and delivered a 1.5 HH rating, building to a peak at a 1.6 in its last hour. The contemporary whodunit averaged 1,039,000 Households, 296,000 W25-54 and 469,000 A25-54, almost doubling 4Q�04 time period in households and key female demos (+83% HHs, +93% W18-49, +83% W25-54 - (A18-49 +76%, A25-54 +73%)). �Mystery Weekend� doubled the �Touched by an Angel� Households lead-in increasing 29% for W25-54 and 58% for A25-54, thus becoming the highest rated program on a Friday in network history (Nielsen Media Research, 1/7/05).

The following week, McBride �The Chameleon Murder,� outpaced even the success of Mystery Woman the week before, becoming the highest rated Hallmark Channel program ever for that night and time period among HH impressions. The modern day mystery delivered a 1.6 HH rating, again building to a peak at a 1.7 in its last hour. �The Chameleon Murder� averaged 1,086,000 Households, 244,000 W25-54 and 421,000 A25-54, nearly doubling the 4Q�04 time period in households (+91%); +55% in P25-54 and +51% in W25-54. The Hallmark Channel Mystery Movie again outperformed its �Touched by an Angel� Households lead-in, increasing 77%; and increasing 57% for W25-54 and 43% for A25-54 (Nielsen Media Research, 1/14/05).

More than 5.6 million viewers tuned in to Hallmark Channel�s Mystery Movie Franchise in its first two weeks, including premieres and encore showings (Nielsen NPower, 1/7-1/16/05).

Additional installments of the Hallmark Channel Mystery Movies have already been ordered.

Hallmark Channel is a 24-hour basic cable channel that provides a diverse slate of highquality entertainment programming to a national audience of more than 67 million subscribers. The program service is distributed through 4,700 cable systems and communities as well as direct-to-home satellite services across the country. Crown Media Holdings, Inc. (NASDAQ: CRWN) owns and operates Hallmark Channel, which, in addition to the U.S., is distributed worldwide to more than 122 countries. The combined channels reach more than 125 million subscribers globally. In 2004 Crown launched its 24-hour second linear channel, Hallmark Movie Channel. Through its subsidiary, Crown Media Distribution, LLC, Crown also distributes award-winning titles from the Hallmark Entertainment, Inc. collection for exhibition in a variety of television media including Video-on-Demand and High Definition Television.

- HALLMARK CHANNEL -

For more information please visit www.hallmarkchannel.com or www.hallmarkmoviechannel.com.





  [january 2005]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[11/26/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" posted double-digit gains week to week across the board, hitting a 6-week high in overall viewers and 7-week highs in both key Adult demos.
[11/26/24 - 12:03 PM]
Netflix Top 10 Week of Nov. 18: "The Merry Gentlemen" and "A Man on the Inside" Take the Top Spots
Season 2 of the animated series "Arcane" laid siege to #2 (6.4M views), while Season 1 took #5 with 2.2M views.
[11/21/24 - 01:12 PM]
"Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics
The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.
[11/21/24 - 10:32 AM]
Taylor Sheridan's "Landman" Explodes with Over 5M Global Viewers Across Paramount+ and Linear Preview
The series also secured the #1 spot for a U.S. premiere in Paramount+ history within its first three days.
[11/19/24 - 01:38 PM]
Food Network's "Harry Potter: Wizards of Baking" Conjures Ratings and Reach with Series Premiere
The new series launched on Thursday, November 14, and posted a 0.57 P25-54 / 0.74 W25-54 L3 rating, more than doubling prior six-week benchmarks (+148% and +124% respectively) and is on pace to be Food Network's highest rated freshman series of the year.

[11/19/24 - 12:58 PM]
"Abbott Elementary" Hits Season Highs in Total Viewers and Adults 18-49 with 6.33 Million Total Viewers and 2.21 Adults 18-49
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, "Abbott Elementary" hit season highs in both Total Viewers (6.33 million) and Adults 18-49 (2.21 rating) with its November 6 episode.
[11/19/24 - 12:01 PM]
Netflix Top 10 Week of Nov. 11: "Jake Paul vs. Mike Tyson" Has Knockout Debut; "Hot Frosty" Heats Up at #1
Season 2 of the animated series "Arcane" held its place at #2 on the English TV List with 7.4M views and brought Season 1 back onto the list at #8 with 2.6M views.
[11/19/24 - 10:31 AM]
Netflix and Most Valuable Promotions' Jake Paul vs Mike Tyson Mega-Event Makes History with Over 108 Million Live Global Viewers
The Jake Paul vs Mike Tyson fight is the most-streamed sporting event ever, peaking at 65 million concurrent streams, with 38 million concurrent streams in the US.
[11/18/24 - 10:00 AM]
Four CBS Daytime Shows Post Year-Over-Year Growth
"The Late Show with Stephen Colbert" has also retained its #1 status with a 16% increase in total viewers vs. last year.
[11/16/24 - 02:04 PM]
60 Million Households Tuned in Live for Jake Paul vs. Mike Tyson with Nearly 50 Million for Amanda Serrano vs. Katie Taylor 2 During the Netflix and Most Valuable Promotions Mega-Event
Additional viewership information, including total viewers, will be released early this week.
[11/15/24 - 11:44 AM]
"Live with Kelly and Mark" Halloween Week Scares Up Season Highs in Total Viewers and Households
Thursday's Halloween celebration "Only HALLOWEEN in the Building," featuring the annual fan-favorite costume contest, was the show's top telecast in both Total Viewers (2.396 million) and Households (1.64 rating) in seven months.
[11/15/24 - 10:14 AM]
"Dancing with the Stars" 500th Telecast Is Top Entertainment Program of the Night in Adults 18-49
In addition, the milestone episode ranked as the No. 1 telecast on Tuesday night in Women 18-34 (0.92 rating) and Women 18-49 (0.95 rating), as well as Teens 12-17 (0.29 rating) and Adults 25-54 (0.93 rating).
[11/13/24 - 11:30 AM]
"Doctor Odyssey" Series Premiere Swells +482% Over Live+Same Day Audience in Adults 18-49
Plus: "9-1-1" kicked off season eight with an action-packed three-episode story arc rising +156% in Total Viewers (12.64 million vs. 4.93 million) and +519% in Adults 18-49 (2.91 rating vs. 0.47 rating) over its initial Live+Same Day audience.

[11/13/24 - 02:31 AM]
"Citadel: Honey Bunny" Was Prime Video's Most Watched Series Globally This Weekend
The series was in the Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, and UAE, proving the trend that consumers are continuing to enjoy non-English language content.

[11/12/24 - 12:06 PM]
Netflix Top 10 Week of Nov. 4: "Countdown: Paul vs. Tyson" Enters the Ring; "Meet Me Next Christmas" Unwraps #1
Season 2, Act I of "Arcane," the animated series based on the popular multiplayer online battle arena game League of Legends, also had a strong debut, taking second place with 6.3M views.