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[05/31/07 - 12:12 PM]
Quick Take for Wednesday, May 30, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Wednesday, May 30.
[via press release from ABC]

Quick Take for Wednesday, May 30, 2007 (Based on Fast Affiliate Ratings)

Against Fox's Returning "So You Think You Can Dance" from 8-9pm, ABC's Series Debut of "The Next Best Thing" Ranks No. 1 in Total Viewers, Generating The Net's Top Viewer and Young Adult Numbers in the Hour in Nearly 6 Months

Jumping from its Lead-in by 1.2 Million Viewers and by 33% in Adults 18-49, The Time Period Premiere of "Traveler" Takes Second Place at 10pm, Delivering Solid Year-to-Year Improvement for ABC in the Hour with Viewers and Young Adults

Wednesday Night (8:00-11:00 p.m.)

With the series debut of "The Next Best Thing" in the opening hour of the night, leading into a repeat airing of "Traveler," followed by the time period premiere of "Traveler" at 10:00 p.m., ABC's primetime numbers grew from the same Wednesday last year (5/31/06) by 1.9 million viewers (6.3 million vs. 4.4 million) and by 33% in Adults 18-49 (2.0/6 vs. 1.5/4).

"The Next Best Thing" (8:00-9:00 p.m.)

Up against the opening hour the 2-hour time period premiere of Fox's "So You Think You Can Dance," ABC's debut airing of "The Next Best Thing" ranked No. 1 in its slot among Total Viewers (7.7 million � tie) and delivered a solid second-place finish with Adults 18-49 (2.5/8).

� In its premiere telecast, "The Next Best Thing" generated ABC's largest audience and highest Adult 18-49 rating in the hour in nearly 6 months � since 1/10/07. The new unscripted series improved ABC's numbers in the hour from the same night a year ago by 3.9 million viewers and by 67% in Adults 18-49 (3.8 million & 1.5/5 on 5/31/06).

"Traveler" (10:00-11:00 p.m.)

Building on its 9 o'clock lead-in by 1.2 million viewers and by 33% in young adults (replay of "Traveler" pilot episode = 5.0 million & 1.5/4), the time period premiere of ABC's "Traveler" took second place at 10:00 p.m. in Total Viewers (6.2 million) and Adults 18-49 (2.0/6).

� Versus its performance in the hour on the year-ago evening with an original episode and time period premiere of "Commander in Chief" (5.5 million & 1.6/4 on 5/31/06), "Traveler" boosted ABC's results in the time slot by 13% in Total Viewers and by 25% in Adults 18-49.

Source: Nielsen Media Research (Fast Affiliate Ratings, Live + Same Day), 5/30/07.





  [may 2007]  
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· COMMANDER-IN-CHIEF (ABC)
· NEXT BEST THING: WHO IS THE GREATEST CELEBRITY IMPERSONATOR? (ABC)
· SO YOU THINK YOU CAN DANCE (FOX)
· TRAVELER (ABC)




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