Quick Take for Tuesday, July 17, 2007 � (Based on Fast Affiliate Ratings)
ABC Marks its Best Non-Sports Tuesday of the Summer
The Series Premiere of "Just for Laughs" at 8pm Qualifies as
ABC's Strongest Summer Series Debut in 2 Years
Building on its Lead-in, a Second Episode of "Just for Laughs" Takes Second in Viewers and Young Adults, While Ranking as Tuesday's No. 1 TV Show in Kids 2-11
ABC's "Shaq's Big Challenge" Hits Series Highs in Total Viewers and Adults 18-49
ABC News' "Primetime: Family Secrets" Sees a Series Best
In Adults 18-49 for the Second Consecutive Week
Tuesday Night (8:00-11:00 p.m.)
ABC's Tuesday night lineup, including the series premiere of "Just for Laughs," "Shaq's Big Challenge" and "Primetime: Family Secrets," finished second on the night with the Net's best non-sports performance of the summer in both Total Viewers (6.9 million) and Adults 18-49 (2.4/7).
"Just for Laughs" (8:00-8:30 p.m.)
The series premiere of "Just for Laughs" placed second in its half-hour to NBC's "America's Got Talent" in both Total Viewers (8.0 million) and Adults 18-49 (2.7/9), while ranking No. 1 in Women 18-49 (3.4/11 � tied). Excluding the pre-TV season premiere of "Dancing with the Stars" in September (9/12/06), "Just for Laughs" scored ABC's strongest summer numbers in the half-hour in viewers and young adults in nearly 4 years � since 9/16/03.
� "Just for Laughs" qualified as ABC's strongest summer series debut in Total Viewers and Adults 18-49 in 2 years � since 7/13/05 with "Brat Camp."
"Just for Laughs" (8:30-9:00 p.m.)
Building on its lead-in by 9% in viewers and by 11% in young adults, a second episode of "Just for Laughs" took second in its half-hour, attracting 8.7 million viewers and a 3.0 rating, 10 share in Adults 18-49. Excluding the pre-TV season premiere of "Dancing with the Stars" in September (9/12/06), the hidden-camera comedy series turned in ABC's best summer showing in the time period in viewers and young adults in nearly 3 years � since 9/7/04.
� "Just for Laughs" won its time period in Kids 2-11 (2.1/8), finishing as the No. 1 program of the evening with Kids 2-11.
"Shaq's Big Challenge" (9:00-10:00 p.m.)
Boosted by the series debut of "Just for Laughs," "Shaq's Big Challenge" hit series highs in Total Viewers (5.4 million) and Adults 18-49 (1.9/6). In fact, the unscripted series attracted ABC's largest non-sports audience in the hour this summer.
"Primetime: Family Secrets" (10:00-11:00 p.m.)
ABC News' "Primetime: Family Secrets," featuring a Cynthia McFadden report on Daniel Baldwin's fight for his life, hit a series high for the second week in a row in Adults 18-49 (2.5/7). The ABC newsmagazine took second in the hour in both viewers (6.9 million) and young adults (2.5/7).
Source: Nielsen Media Research (Fast Affiliate, Live + Same Day), 7/17/07.
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