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[11/28/07 - 03:31 PM]
Lifetime Television on Pace to Seize #1 Spot for Entire Year Among W18-49 and W25-54 in Total Day, Versus All of Ad-Supported Basic Cable
Lifetime spins the numbers for the year to date.
[via press release from Lifetime]

Lifetime Television on Pace to Seize #1 Spot for Entire Year Among W18-49 and W25-54 in Total Day, Versus All of Ad-Supported Basic Cable

- Lifetime Movie Network Top 10 Channel Among W18+, Fueled By Three Straight Months of Ratings Growth -

NEW YORK, Nov. 28 -- Powered by a ratings surge that began with the premiere of the smash hit drama "Army Wives" in June, Lifetime Television is on pace to finish 2007, versus all of ad-supported basic cable, as the #1 network in total day among W18-49, rising from second place in 2006. The network is also on track to end the year #1 in total day among W25-54 for the second straight year, according to Mike Greco, Executive Vice President, Research, Lifetime Networks.

In primetime, Lifetime's recent ratings success is fueled by three consecutive months of double-digit growth among W18-34, posting a gain of 20% in that demo in November.

Lifetime Movie Network, the second highest-rated women's network,* is also enjoying tremendous ratings increases, featuring three consecutive months of primetime household ratings growth, up 17% in November. Year-to-date, the network is tied for seventh in total day among W18+, propelled by three straight months of double-digit ratings gains, up 33% in November.

An integral part of the company's 2007 success was the growth of the digital business, highlighted by the November re-launch of myLifetime.com. Among the web's skyrocketing numbers this year were:

-- A 260% increase, year-to-year, in unique visitors

-- Page views were up 165% versus September '06

-- Community includes 2.38MM registered members

-- Averaging 2.9MM unique visitors per month in 2007

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

*Lifetime Movie Network's HH primetime rating is twice that of Oxygen and three times that of WE

SOURCE Lifetime Networks
http://www.lifetimetv.com http://www.mylifetime.com





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most recent ratings | view all posts
[11/01/24 - 11:54 AM]
"High Potential" Continues Linear Dominance as ABC Wins Tuesday 10 p.m. Hour in Total Viewers for First Time in 4 Years
Season to date through week five, "High Potential" stands as ABC's most-watched (10.42 million) new series in six years - since the 2018-2019 season with "The Conners."
[10/31/24 - 06:41 PM]
FOX Sports Caps a Postseason for the Ages as World Series Game 5 Delivers 18.6 Million Viewers
Across all networks, the 120th World Series dominated the television landscape with an average of 15,808,000 viewers, the best combined figure for the Fall Classic since 2017.
[10/30/24 - 03:14 PM]
FOX Sports Hits Grand Slam with Most-Watched World Series Game 4 Since 2016, Peaking at 18.2M Viewers
Through Game 4, the 2024 World Series across all networks is averaging 14,984,000 viewers - its best start since 2017.
[10/29/24 - 03:37 PM]
World Series Game 3: Monday's Most-Watched Program
On FOX, the broadcast averaged 13,208,000 viewers, making it the most-watched Game 3 since 2018.
[10/29/24 - 12:03 PM]
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[10/29/24 - 11:30 AM]
CBS Premiere Episodes Soar in Multiplatform Viewership Led by "Matlock" Premiere Amassing 22.8 Million Viewers in One Month
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[10/28/24 - 03:50 PM]
"Dancing with the Stars" Is Top Program of the Night in Adults 18-49
Season to date, "Dancing with the Stars" stands as the No. 1 entertainment program on broadcast in Adults 18-49 (0.69 rating).
[10/28/24 - 02:05 PM]
Cowboys-49ers Averages Nearly 24 Million Viewers on NBC & Peacock in Most-Watched Week 8 "Sunday Night Football" Game Ever
NBC Sports' audience peaked at 26.4 million viewers in the second quarter (9:15-9:30 p.m. ET).

[10/27/24 - 02:17 PM]
Viewership Gains: World Series Off to Strongest Start Since 2017
With 13,444,000 viewers, it was the most-watched World Series Game 2 on FOX since 2018 (Dodgers-Red Sox: 13,508,000).
[10/26/24 - 01:12 PM]
Gibby, Meet Freddie: MLB Delivers 15.2M Viewers for World Series Game 1
It was the most-watched World Series Game 1 since 2017 (Astros-Dodgers: 15,328,000).
[10/25/24 - 10:57 AM]
The 2024 WNBA Season Delivers Record Viewership Across ESPN Platforms
The 2024 postseason averaged 1.1 million viewers - up 139 percent over 2023's postseason - making it the most-viewed WNBA postseason in 25 years.

[10/24/24 - 01:42 PM]
"Interview with a Killer" Sets Record with Most-Watched Court TV Original Series Debut
The show's initial telecasts were up +50% with Persons 2+ and +60% in P25-54, to become Court TV's top-performing original since the network began being Nielsen rated.
[10/23/24 - 12:35 PM]
"9-1-1" Concludes Wildly Exciting "Bee-Nado" Story Arc, Rising +89% in Total Viewers and +294% in Adults 18-49 Over Initial Live + Same Day Audience
On linear, "9-1-1" ranked as the top entertainment program of the night in both Total Viewers (7.39 million) and Adults 18-49 (0.75 rating).
[10/23/24 - 11:25 AM]
It's a Hallmark Channel Christmas Across Entertainment Cable
"'Twas the Date Before Christmas," "Holiday Crashers," and "Scouting for Christmas" became the Top 3 entertainment cable programs of the week among Households, Total Viewers, and Women and Persons 18+.
[10/22/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
Season to date, "Nightline" is up in Total Viewers (+2% - 989,000 vs. 958,000) versus the comparable weeks last season, posting its largest Total Viewer audience in 5 years - since the 2019-2020 season.