or


[07/16/09 - 12:34 PM]
TNT's Successful Three-Night Strategy of Original Programming Continues with 3.9 Million Viewers Tuning in to the Season Premiere of Leverage and 3.5 Million Viewers for the Series Premiere of Dark Blue
TNT spins the numbers for Wednesday, July 15.

[via press release from TNT]

TNT's Successful Three-Night Strategy of Original Programming Continues With 3.9 Million Viewers Tuning in to the Season Premiere of Leverage And 3.5 Million Viewers for the Series Premiere of Dark Blue

July 16, 2009

Last night, TNT launched its third successful night of original programming as 3.9 million viewers tuned in for the second-season premiere of LEVERAGE, from executive producer Dean Devlin and starring Oscar� winner Timothy Hutton, and 3.5 million viewers watched DARK BLUE, the new series from executive producer Jerry Bruckheimer and featuring Golden Globe� winner Dylan McDermott. LEVERAGE also outdelivered its first-season average among viewers and households.

The success of TNT's Wednesday night lineup is the latest step in the network's plan to create three nights of outstanding original programming, which this week was watched by a combined 23.5 million viewers. TNT's Monday night original series lineup features THE CLOSER and RAISING THE BAR, while Tuesday night pairs HAWTHORNE with SAVING GRACE.

"Last year, we laid out a strategy to create three nights of high-quality, original programming on TNT," said Michael Wright, executive vice president, head of programming for TNT, TBS and Turner Classic Movies (TCM). "The success of LEVERAGE and DARK BLUE proves once again what can happen when you work with the very best talent in the industry."

Last night's second-season premiere of LEVERAGE was watched by 3,890,000 viewers and 2,724,000 households. It also scored a 2.8 coverage household rating/2.4 national household rating. The episode outdelivered its first-season Live + Same Day average, with viewers up 24% and households up 20%. It also elevated TNT's Wednesday 9-10 p.m. time period over the same night last year, with viewers up 113% and households up 70%.

DARK BLUE continued the success of its LEVERAGE lead-in by delivering 3,542,000 viewers and 2,717,000 households. It also garnered a 2.8 coverage household rating/2.4 national household rating. When compared to the same night last year, DARK BLUE raised TNT's Wednesday 10-11 p.m. time period deliveries by 129% among viewers and 104% among households.

On Mondays, TNT's THE CLOSER continues to rank as ad-supported cable's #1 series, averaging 6.5 million viewers and 4.8 million households for its fifth season. The second season of RAISING THE BAR has been the #1 entertainment program in its time slot among viewers (3.3 million, +7% vs. last season) and households (2.6 million, +5% vs. last season).

TNT's successful Tuesday night lineup of originals kicks off with HAWTHORNE, which in its first season is averaging 3.3 million viewers and 2.6 million households. HAWTHORNE is followed by SAVING GRACE, which is averaging 3 million viewers and 2.3 million households in its third season.

Sponsors for the premiere of LEVERAGE included Hyundai and Sprint, while premiere sponsors for DARK BLUE included The Weinstein Group, which presented special footage from Quentin Tarantino's upcoming film Inglourious Basterds.

TNT, one of cable's top-rated networks, is television's destination for drama and home to such original series as the acclaimed and highly popular detective drama The Closer, starring Kyra Sedgwick; Saving Grace, starring Holly Hunter; Raising the Bar, with Mark-Paul Gosselaar, Gloria Reuben and Jane Kaczmarek; Leverage, starring Timothy Hutton; Hawthorne, with Jada Pinkett Smith; and Dark Blue, starring Dylan McDermott. TNT also presents such powerful dramas as Bones, Cold Case, Law & Order, Without a Trace, ER and Charmed; broadcast premiere movies; compelling primetime specials, such as the Screen Actors Guild Awards�; and championship sports coverage, including NASCAR and the NBA. TNT is available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [july 2009]  
S
M
T
W
T
F
S
   


· CLOSER, THE (TNT)
· DARK BLUE (TNT)
· HAWTHORNE (TNT)
· LEVERAGE (TNT)
· RAISING THE BAR (TNT)
· SAVING GRACE (TNT)





most recent ratings | view all posts
[12/23/24 - 02:36 PM]
College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports
Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.

[12/23/24 - 01:22 PM]
"Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History
Said run marked the most watched season in the series' history with 13.6M total viewers.

[12/23/24 - 01:15 PM]
For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board
"20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.

[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.

[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.

[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.

[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).

[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).

[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.

[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.

[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.

[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.

[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.

[12/11/24 - 12:01 PM]
"Dancing with the Stars" Season 33 Earns Largest Total Viewer Finale Audience in Five Years - Largest Adults 18-49 Audience in Seven Years
The finale represented the show's highest delivery in multiplatform viewing for any "Dancing with the Stars" telecast in both Total Viewers and Adults 18-49 in three years.

[12/10/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 8: "Black Doves" Soars; "Our Little Secret" Is Most-Watched Title This Week
"Senna," the limited series based on the life and career of the titular Formula 1 icon, raced to No. 1 (5.8 million views) on the Non-English TV list, with "The Madness" rising to No. 1 in English TV, making the top 10 in 90 countries, with 13.3 million views.