or


[09/01/09 - 03:08 PM]
Dance Your Ass Off Most Watched Freshman Series in Oxygen History
Oxygen spins the numbers for Monday, August 31.
[via press release from Oxygen]

"DANCE YOUR ASS OFF" MOST WATCHED FRESHMAN SERIES IN OXYGEN HISTORY

OVER ONE MILLION TOTAL VIEWERS TUNE IN TO WATCH RUBEN WIN

Oxygen Continues to Show Double Digit Ratings Growth Year Over Year

New York - September 1, 2009 - Ruben's triumph on "Dance Your Ass Off" last night made the telecast the most successful season finale of a freshman series in Oxygen history among key demos. Finishing off the season, "Dance Your Ass Off" is now Oxygen's most successful freshman season ever among A18-49, W18-49 and total viewers.

Last night's finale drew in 540,000 A18-49, 423,000 W18-49, 189,000 W18-34 and 1.2 million total viewers, according to Neilson Media Research data. The entire first season averaged 494,000 A18-49; 382,000 W18-49; 179,000 W18-34 and 1,002,000 total viewers. This was only the second Oxygen series ever (after "Bad Girls Club," Season 3) to average more than a million viewers for the season. The show's website drew in over six million page views over the course of the season.

The success of "Dance Your Ass Off" fuels Oxygen's successes in 2009. Across Prime for 2009-to-date, viewership on the network is up 11% among W18-49 from last year (averaging 176,000); up 6% among A18-49 (averaging 232,000); up 18% among F18-34 (averaging 91,000) and up 9% among total viewers (averaging 432,000). Oxygen now ranks #23 among all ad-supported cable nets for F18-49, (up from #24 for the same weeks last year) and #22 among W18-34 (up one spot from #23 last year).

Last night Ruben, a 43-year-old wardrobe designer from Las Vegas was crowned the winner of "Dance Your Ass Off" with a total weight loss of 74 pounds over the course of the season. But it doesn't stop there. Fans can see Ruben again when he and the rest of the cast return during the "Dance Your Ass Off" Reunion special premiering Monday, September 7 at 10pm ET/PT.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include makeOvermatic, tweetOverse and hormoneOscope. Available in 74 million homes, online at www.oxygen.com, or on mobile devices at wap.oxygen.com, Oxygen Media is a service of NBC Universal.





  [september 2009]  
S
M
T
W
T
F
S
  


· BAD GIRLS CLUB, THE (OXYGEN)
· DANCE YOUR ASS OFF (OXYGEN)




most recent ratings | view all posts
[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).
[02/07/25 - 10:08 AM]
CBS Wins Thursday Night with Top 4 Programs of the Night, Up from Its Thursday Season Average
"Georgie & Mandy's First Marriage" (8:00-8:30 PM) was the #1 program of the night delivering 6.54 million viewers.
[02/07/25 - 09:10 AM]
CBS "Hollywood Squares" Is the Season's #1 New Unscripted Series Reaching Nearly 24 Million Unique Viewers
The show is televisions #1 new unscripted series this season averaging 5.40 million viewers in primetime alone.
[02/05/25 - 09:18 AM]
CBS "FBI" Line Up Wins Tuesday Night
"FBI" was the #1 show of the night with 5.83 million viewers, winning its hour by +1.33 million viewers.
[02/04/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 27: "Back in Action" Pulls No Punches, "The Night Agent" Hits Its Mark in Top 10
Plus: the Noah Centineo-starring "The Recruit" remained a hit, with Season 2 arriving at No. 2 (5.9 million views) and Season 1 sitting at No. 8 (3.1 million views).

[02/04/25 - 08:48 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Premiere Since September 2022
The series attracting 4.0 million total viewers across linear and streaming when it premiered on Wednesday, January 29, at 8 p.m. ET/PT.

[02/04/25 - 08:33 AM]
"The 67th Annual Grammy Awards" on CBS Nets 15.4 Million Viewers and Raises Nearly $9 Million
Over the course or the entire weekend, the Recording Academy and MusiCares raised over $24 million for charitable activities.

[02/03/25 - 09:33 AM]
ESPN's Excellent Start to 2025: January Marks Highest Monthly Viewership in a Decade
Combining all of ESPN's programming with sports programming on ABC, more minutes were watched by fans than any month since January of 2017 (96 months).
[01/31/25 - 09:40 AM]
CBS Thursday Line Up Returns, Up from Its Season Average
"Georgie and Mandy's First Marriage" hit a series high averaging 7.72 million viewers, and up +10% from its season-to-date average (7.02 million viewers).

[01/29/25 - 10:19 AM]
CBS' "FBI" Tuesday Up from Its Season Average
The flagship "FBI" averaged 8.36 million Live+SD viewers, up +1% from its STD average (8.31 million viewers).

[01/29/25 - 09:02 AM]
"Live with Kelly and Mark" Skyrockets to Season Highs in All Key Measures Earning Best Total Viewer Audience and Household Rating in Nearly a Year
The show earned its best Total Viewer audience (2.52 million) and its best Household numbers (1.68 rating) in nearly a year.
[01/28/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 20: "Back in Action" and "The Night Agent" Lead an Action-Packed Top 10
"XO, Kitty" Season 2 snapped up No. 2 on the English TV list with 9.2 million views - while Season 1 is also feeling the love at No. 5 with 3.8 million views.
[01/28/25 - 10:54 AM]
CBS Originals Return with Most-Watched Monday of The Season, Up +18% from Its Season Average
"NCIS" had its most watched episode of the season with an average audience of 7.31 million Live+SD viewers.
[01/24/25 - 01:02 PM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 - Rising +45% Over Previous Week
Head-to-head against competition for the week, "Jimmy Kimmel Live" led late-night among Adults 18-49 (0.16).
[01/24/25 - 01:01 PM]
"Tamron Hall" Kicks Off the New Year Strong with Most-Viewed Episode of the Season, Featuring Daytime Exclusive Interview with Sports Icon Deion Sanders
During the week of January 6, "Tamron Hall" grew week to week by double digits in all key measures: +11% in Households, +43% with Women 18-49, +16% with the coveted Women 25-54 demo, and +13% among Total Viewers P2+, hitting a 4-week high.