AMERICA'S MOST-WATCHED NETWORK GETS MOST DVR LIFT
CBS Adds +1.16 Million Viewers, More Than Any Other Network and +0.5 of a Rating Point Among Adults 18-49
Third Week Live Plus 7-Day DVR Playback Sees 14 CBS Series Gaining More Than One Million Viewers and a Half a Rating Point in Adults 18-49
"The Mentalist" Is the Network's Top Playback Performer with an Increase of Nearly +3 Million Viewers and a Gain of +1.0 Rating Points Among Adults 18-49
Season-to-Date, CBS Is Averaging a 7-Day Lift of +1.18 Million Viewers, More Than Any Other Network with Three of the Top 5 Most Played Back Programs
America's most watched network got the most live plus 7-day DVR playback lift for the third consecutive week, according to Nielsen live plus 7-day ratings for the week ending Oct. 11.
CBS added +1.16 million viewers for the week, more than any other network and +0.5 rating points in adults 18-49.
For the third consecutive week, THE MENTALIST had the second largest lift among all primetime programs, gaining +2.96 million additional viewers. THE MENTALIST also had the Network's largest adult 18-49 gain with an increase of +1.0 ratings point. CSI gained +2.27 million additional viewers while NCIS gained +2.20 million and THE BIG BANG THEORY gained +1.95 million additional viewers.
Among adults 18-49, following THE MENTALIST were CSI and THE BIG BANG THEORY, both with a gain of +0.9 rating points.
With live plus 7-day viewing factored in, CBS's second week live plus same day ratings increased by +1.16 million viewers (13.354m from 12.196m), +0.5 in adults 18-49 (3.8 from 3.3) and +0.6 in adults 25-54 (4.8 from 4.2).
Season-to-date, CBS is averaging a 7-day lift of +1.18 million viewers, more than any other network with three of the top five most played back programs: # 2 THE MENTALIST (+2.91m), #4 CSI (+2.27m) and #5 NCIS (+2.04m).
CBS programs with lifts of one million viewers in week three:
�� THE MENTALIST (+2.96m)
�� CSI (+2.27m)
�� NCIS (+2.20m)
�� THE BIG BANG THEORY (+1.95m)
�� CRIMINAL MINDS (+1.90m)
�� CSI: NY (+1.70m)
�� CSI: MIAMI (+1.69m)
�� TWO AND A HALF MEN (+1.60m)
�� NCIS: LOS ANGELES (+1.55m)
�� THE GOOD WIFE (+1.51m)
�� NUMBERS (+1.31m)
�� SURVIVOR: SAMOA (+1.27m)
�� MEDIUM (+1.25m)
�� GHOST WHISPERER (+1.10m)
CBS programs with lifts of a half a rating point or more in adults 18-49 in week three:
�� THE MENTALIST (+1.0)
�� CSI (+0.9)
�� THE BIG BANG THEORY (+0.9)
�� NCIS (+0.8)
�� CRIMINAL MINDS (+0.7)
�� TWO AND A HALF MEN (+0.7)
�� CSI: MIAMI (+0.7)
�� SURVIVOR: SAMOA (+0.7)
�� NCIS: LOS ANGELES (+0.6)
�� CSI: NY (+0.6)
�� HOW I MET YOUR MOTHER (+0.6)
�� THE GOOD WIFE (+0.5)
�� NUMBERS (+0.5)
�� GHOST WHISPERER (+0.5)
CBS programs with lifts of half a rating point or more in adults 25-54 in week three:
�� THE MENTALIST (+1.2)
�� CSI (+1.1)
�� THE BIG BANG THEORY (+1.0)
�� CRIMINAL MINDS (+0.9)
�� NCIS (+0.9)
�� TWO AND A HALF MEN (+0.8)
�� CSI: MIAMI (+0.8)
�� CSI: NY (+0.8)
�� NCIS: LOS ANGELES (+0.7)
�� SURVIVOR: SAMOA (+0.7)
�� HOW I MET YOUR MOTHER (+0.6)
�� NUMB3RS (+0.6)
�� THE GOOD WIFE (+0.6)
�� MEDIUM (+0.5)
�� GHOST WHISPERER (+0.5)
|