or


[12/14/09 - 11:48 AM]
Syfy Roars to End of Game-Changing Year
Syfy spins the numbers for the year to date.

[via press release from Syfy]

SYFY ROARS TO END OF GAME-CHANGING YEAR

JULY 7 BRAND EVOLUTION POWERS SYFY TO #4 AMONG ADULTS 25-54 AND #6 AMONG ADULTS 18-49

FUELS RECORD-SETTING FIVE MONTHS OF VIEWING

FOLLOWING MOST WATCHED THIRD QUARTER, OCTOBER AND NOVEMBER EVER, SYFY PACING FOR BEST FOURTH QUARTER IN HISTORY

SYFY'S 3 MOST-WATCHED ORIGINAL SEASONS EVER AIRED IN 2009 � WAREHOUSE 13, EUREKA, AND GHOST HUNTERS

Syfy.com Projecting Best Year Ever in all Key Metrics

New York, NY -- December 14, 2009 -- New Year's Eve might be three weeks away, but it's not too early to toast Syfy's remarkable 2009.

Powered by the game-changing July 7 brand evolution, Syfy is soaring toward year's end on the wings of the channel's most-watched five month period ever in total viewers and Adults 18-49 (July-November).

During this period, Syfy rose to the #4 cable entertainment network in Adults 25-54 (762,000) and #6 in Adults18-49 (673,000). Audience gains were fueled by a diverse, imagination-driven programming schedule led by freshman sensation Warehouse 13, Eureka, Ghost Hunters and Destination Truth � all hitting series highs in 2009 � along with the Friday one-two punch of Stargate Universe and Sanctuary.

Since the brand evolution, Syfy has had its best July-November performance among Adults 18-34 (averaging 268,000 viewers), compared to previous July-November time periods. This has also generated new viewers (vs. 3Q '08) with total viewers +12%; Adults 18-34 + 19%; Adults 18-49 +13%, and Adults 25-54 +11%.

Syfy has also outdelivered its upscale viewers by +13% among Adults18-49 with $75K+ income and +21% among Adults 18-49s with $100K+ income

Year-to-date, Syfy has improved its upscale deliveries by +9% among Adults 18-49 with $75K+ income and +21% among Adults 18-49s with $100K+ income, in addition to garnering its best year ever in Women 18-34 and Women 18-49.

Syfy is also on pace for the best Fourth Quarter in its 17-year history among total viewers, Adults 18-34, Adults 18-49, and key women's demos.

Said Dave Howe, President, Syfy: �On every conceivable level, this has been a terrific year for the Syfy brand. From extraordinary programming and inventive marketing to innovative digital initiatives, we've managed the exceptional feat of successfully broadening our reach while remaining true to our core viewer base. None of this could've been achieved without our viewers, to whom I give greatest thanks with the promise that Syfy will imagine even greater in 2010.�

2009 Syfy Programming Highlights

Warehouse 13

The most successful series in Syfy history, Warehouse 13 averaged a 2.8 HH rating, 1.62 million Adults 18-49, 2.03 million Adults 25-54 and 3.9 million total viewers. This is the highest-rated and most-watched season ever for a Syfy original series in Adults 25-54 and total viewers.

Warehouse 13 finished second among all freshman series on basic cable in 2009, behind only USA's Royal Pains and ahead of such first-year shows as TNT's Leverage and Lifetime's Drop Dead Diva.

Eureka

The second half of Eureka's season three delivered a 2.3 HH rating, 540,000 Adults 18-34, 1.38 million Adults 18-49, 1.7 million Adults 25-54 and 3.15 million total viewers.

This marks the first time Eureka has averaged over three million total viewers for a season and is also the program's best performance ever in Adults 18-34 and Adults 25-54.

Ghost Hunters

Season five of Ghost Hunters averaged a 2.1 HH Rating, 3.05 million total viewers, 859,000 Adults 18-34, 1.88 Million Adults 18-49 and 1.96 million Adults 25-54, its best season in the key demos and the best season ever for a Syfy original series in Adults 18-49.

Compared to season four, this represented increases of +8% in HH rating, +9% in total viewers, +14% in Adults 18-34, +9% in Adults 18-49 and +10% in Adults 25-54.

Destination Truth

Destination Truth's season three averaged a 1.6 HH Rating, 2.2 million total viewers, 659,000 Adults 18-34, 1.3 Million Adults 18-49 and 1.38 million Adults 25-54, far and way its best season ever in the key demos

Stargate Universe

In the 8 episodes with full Live + 7 DVR viewing data Stargate Universe's first year has averaged 2.64 million total viewers, 1.66 million Adults 25-54, 1.47 million Adults 18-49 and 617,000 Adults 18-34, along with a 1.9 HH rating.

Compared to the 2008-09 Stargate Atlantis season 5, SGU jumped 55% in Adults 18-34, 36% in Adults 18-49, 31% in Adults 25-54 and 26% in total viewers.

Sanctuary

Sanctuary Live+7 DVR viewing data, season to-date, is averaging a 1.6 HH rating, 2.16 million total viewers, 1.3 million Adults 25-54 and 1.0 million Adults18-49.

Scare Tactics

The fall season averaged a 1.0 HH rating, 379,000 Adults 18-34, 817,000 Adults 18-49, 812,000 Adults 25-54 and 1.47 million total viewers.

Compared to the Fall 2008 season, Scare Tactics was up +19% in Adults 18-34, +37% in Adults 18-49, +31% in Adults 25-54 and +34% in total viewers.

Syfy.com

Through November, 2009 is on pace to be Syfy.com's best year ever in all key metrics for the second straight year � averaging 3.6 million uniques (+10% vs �08), 5.8 million visits (+15%), 33.8 million page views (+16), 5.4 million video streams (+40%), 16 minutes per visit (+34%) and 26 minutes per unique (+40)

The Game Center is on pace to have its best year ever in all key metrics � averaging 7.3 million page views, 105K uniques, 246K visits, 10 minutes per visit, 29 page views per visit and 71 page views per unique

Syfy Rewind is on pace to have its best year ever in all key metrics � averaging 3.1 million streams, 313K uniques, 10 streams per unique, 54 minutes per visit, and 94 minutes per unique

Destination Truth is on pace to have its best year ever in all key metrics � averaging 370K page views, 50K uniques, and 198K video streams

SciFi Wire is on pace to have its best year ever in all key metrics � averaging 2.9 million page views and 694K uniques

DVICE is on pace to have its best year ever in all key metrics � averaging 2.3 million page views and 800K uniques

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imaginegreater.)





  [december 2009]  
S
M
T
W
T
F
S
  


· DESTINATION TRUTH (SYFY)
· EUREKA (SYFY)
· GHOST HUNTERS (A AND E)
· SANCTUARY (SYFY)
· SCARE TACTICS (SYFY)
· STARGATE UNIVERSE (SYFY)
· WAREHOUSE 13 (SYFY)





most recent ratings | view all posts
[01/22/25 - 03:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
On Monday (1/13/25), "Nightline" scored its most-watched telecast (1.340 million) in over 1 year.

[01/22/25 - 01:27 PM]
College Football Playoff National Championship Presented by AT&T Tops College Football Postseason Viewership, Delivering 22.1 Million Viewers
Said broadcast peaked with 26.1 million viewers from 8:30-8:45 p.m. ET.

[01/22/25 - 11:25 AM]
"Doc," FOX's New Hit Medical Drama, Delivers Nearly 16 Million Viewers with Debut Episode, +609% Increase Over Live+Same Day
"Doc" is also FOX's most streamed premiere episode across 7-day viewing in over a year.

[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.

[01/21/25 - 08:54 AM]
NBC Sports Delivers Its Fourth-Largest NFL Divisional Playoff Audience on Record as Rams-Eagles Averages 37.8 Million Viewers on NBC & Peacock
The audience for Rams-Eagles peaked with an average of 47.5 million viewers from 6:00-6:11 p.m. ET.

[01/20/25 - 08:46 AM]
Rewrite the Record Books: Texans at Chiefs Deliver 32.7 Million Viewers, ESPN's Most-Watched NFL Game Ever
ESPN's Texans-Chiefs viewership is expected to surpass 33 million viewers when Nielsen reports the final audience this week.

[01/19/25 - 01:31 PM]
FOX Sports Delivers 33.6 Million Viewers for Commanders-Lions NFC Divisional Game
Saturday's NFC Divisional showdown is projected to peak at 35.7 million viewers from 9:30-9:45 PM ET.

[01/17/25 - 03:39 PM]
"Shifting Gears" Brings Tim Allen Back to ABC and Hulu in Style with 17 Million Total Audience to Date
"Shifting Gears" stood as ABC's strongest series debut in over six years - since 10/16/18 with "The Conners," and marks the most-watched ABC series premiere on streaming to date, based on views in its first seven days on Hulu and Hulu on Disney+.

[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.