ABC Wins Sunday in Adults 18-49
Some early ABC Sunday points ahead of the regular press release:
ABC won Sunday night among Adults 18-49, beating Fox and NBC by 5% each (tied) and CBS by 28%.
ABC's America's Funniest Home Videos ranked #1 the 7 o'clock hour among Adults 18-49 for the 2nd week in a row
Drawing its biggest overall audience in 6 weeks (since 3/14/10), ABC's Desperate Housewives won the 9 o'clock hour in viewers and young adults (building sharply out of a repeat Home Edition) and finished as the night's #1 TV show in Adults 18-49 for the 2nd week in a row. In fact Housewives marked its 7th straight original telecast as Sunday's #1 scripted TV show in viewers and young adults.
In the 10pm hour, Brothers & Sisters posted its strongest results for a 1-hour telecast in 6 weeks among viewers and young adults � since 3/14/10.
Quick Take for Sunday April 25, 2010
(Fast Affiliate Live + Same Day Ratings)
ABC Wins Sunday in Adults 18-49, Leading NBC and Fox by 5% and CBS by 28%
ABC's "AFV" Ranks No. 1 at 7pm in Adults 18-49 for the 2nd Straight Week, Qualifying as the Top-Rated TV Series in the Hour for 8 Consecutive Weeks
ABC's "Home Edition" Marks its Most-Watched Repeat Telecast in Over 1 Year
Sunday's No. 1 TV Show in Adults 18-49 for the 2nd Week in a Row, ABC's "Housewives" Wins its Hour and Draws its Biggest Overall Audience in 6 Weeks
ABC's "Brothers & Sisters" Marks its Strongest 1-Hour Results in 6 Weeks
Sunday Night (7:00-11:00 p.m.)
ABC won Sunday night among Adults 18-49 (2.3/6), beating Fox and NBC by 5% each (tied at 2.2/6) and CBS by 28% (1.8/5).
"America's Funniest Home Videos" (7:00-8:00 p.m.)
ABC's "America's Funniest Home Videos" finished No. 1 in the 7 o'clock hour for the 2nd week in a row among Adults 18-49 (1.7/6), standing as the top-rated series in its time slot for 8 weeks running.
"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)
ABC's repeat of "Extreme Makeover: Home Edition" was the second-most-watched TV show to CBS' original "Amazing Race" from 8:00-9:00 p.m., outdrawing NBC's original "Minute To Win It" by 1.3 million viewers in the hour (6.9 million vs. 5.6 million).
� "Home Edition" turned in its most-watched repeat broadcast in over 1 year � since 4/19/09.
"Desperate Housewives" (9:00-10:00 p.m.)
Generating its biggest overall audience in 6 weeks (since 3/14/10), ABC's "Desperate Housewives" built sharply on its repeat lead-in to win the 9 o'clock hour in Total Viewers (11.1 million) and Adults 18-49 (3.3/8). "Housewives" beat its nearest competition in the hour by 3.8 million viewers (NBC's "Celebrity Apprentice" = 7.3 million) and by 14% in Adults 18-49 (Fox's "Family Guy"/"American Dad" = 2.9/7). The ABC veteran drama stood as Sunday's No. 1 TV show in Adults 18-49 for the 2nd consecutive week.
� "Housewives" tallied its 7th consecutive original airing as Sunday's No. 1 scripted TV show in viewers and young adults.
"Brothers & Sisters" (10:00-11:00 p.m.)
The most-watched television show in the 10 o'clock hour, ABC's "Brothers & Sisters" posted its strongest results for a 1-hour telecast in 6 weeks with viewers (8.4 million) and young adults (2.4/6) � since 3/14/10.
A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 31% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 4/25/10.
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