or


[06/08/10 - 03:08 PM]
Oxygen's "Dance Your Ass Off" Kicks - Off Season Two with Double Digit Growth Among All Demos
Oxygen spins the numbers for Monday, June 7.
[via press release from Oxygen]

OXYGEN'S "DANCE YOUR ASS OFF" KICKS - OFF SEASON TWO WITH DOUBLE DIGIT GROWTH AMONG ALL DEMOS

www.Oxygen.com Experiences Double and Triple Digit Increases for Premiere

New York, NY - June 8, 2010 -- Last night's "Dance Your Ass Off" season two premiere, hosted by Mel B (Spice Girls), kicked-off to a sensational start as the casting episode generated double digit increases vs. last year's casting episode across all key demographics, according to Nielsen Media Research. Additionally the show site on www.Oxygen.com was up triple digits in unique visitors and double digits in page views compared with last year's record setting launch.

Compared to the first season casting episode, "Dance Your Ass Off" season two casting episode, which unveiled the new contestants, was up double digits among A18-49 (up +59%), W18-49 (up +57%), W18-34 (up +15%), A18-34 (up +12%), and total viewers (up +35%). On the digital front, the "Dance Your Ass Off" show site on Oxygen.com was up +149% in unique visitors, a triple digit increase compared with last year's casting episode, and up +71% in page views.

Last night's premiere casting episode gave viewers a glimpse into the emotional and fun-filled casting process. Judge Lisa Lisa Ann Walter made stops across the country in Los Angeles, Dallas, Chicago and New York searching for 25 hopefuls that were ready to dance their asses off at a final audition in Los Angeles. "Dance Your Ass Off" will settle into its regular timeslot with the second episode premiere on Monday, June 14 at 10pm ET/PT.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging the modern young woman, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at www.oxygen.com, or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.





  [june 2010]  
S
M
T
W
T
F
S
  


· DANCE YOUR ASS OFF (OXYGEN)




most recent ratings | view all posts
[01/03/25 - 04:06 PM]
College Football Playoff Quarterfinals Score Strong Viewership Across ESPN Platforms
Rose Bowl Game Presented by Prudential registers 21.1 million viewers, the most-watched non-NFL sporting event since the 2024 CFP National Championship.
[01/02/25 - 01:00 PM]
ABC's "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2025" Is Top Program of the Night Across Primetime and Late-Night
The festive, star-studded celebration rings in the new year with 18 million total viewers during late-night edition - peaking at 22 million viewers during midnight quarter hour.
[01/02/25 - 12:51 PM]
Prime Video Registers TNF's Most-Watched Season in the 19-Year History of the Package Across Key Demographics
According to Nielsen's Panel Only measurement, TNF on Prime Video posted an +11% average viewership increase among total viewers over the previous season (13.20 million vs. 11.86 million).
[12/31/24 - 02:01 PM]
"Nightline"' Ranks No. 1 in All Key Demos for the Week of Dec. 23 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Plus: ABC News' "Nightline" averaged 939,000 Total Viewers, 213,000 Adults 25-54 and 142,000 Adults 18-49 during the 4th Quarter 2024, based on Most Current Data from Nielsen Media Research.
[12/31/24 - 12:17 PM]
"Squid Game" Season 2 Smashes Top 10 Viewing Records as Millions Worldwide Take Part in Fan Activations
Season 2 enthralled fans all over the world as it skyrocketed to the top of the Netflix Global Top 10, amassing an astounding 68 million views in its debut.
[12/31/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 23: "Squid Game" Season 2 Scores Record-Breaking Debut
Meanwhile, "Carry-On" flew high for its third consecutive week at No. 1 on the English films list with 34.9 million views.
[12/31/24 - 11:17 AM]
NFL Christmas Day Games on Netflix Average Over 30 Million Global Viewers
The games ranked #1 (Ravens-Texans) and #2 (Chiefs-Steelers) on Netflix's Global Top 10 for the week, and hit the Top 10 across multiple countries.
[12/30/24 - 03:15 PM]
ABC's "The Year: 2024" Ranks #1 Across the Board in Total Viewers, Adults 25-54, and Adults 18-49
In addition, the annual ABC News special led its two-hour time slot, beating CBS and NBC programming in Adults 18-49 for the 5th consecutive year - since 2020.
[12/30/24 - 11:06 AM]
NBC Sports Delivers Its Most-Watched Year Since 2016
Collectively, the most prestigious events and properties in sports propelled NBC Sports to its most-watched year since 2016, with more than 400 billion minutes (or more than 7 billion hours) consumed across NBCUniversal platforms.

[12/30/24 - 09:34 AM]
Viewership Update: NBA on ESPN Platforms Up Five Percent From Last Year
Through 34 games, NBA games on ESPN platforms are averaging 1,959,000 viewers.
[12/30/24 - 07:01 AM]
Aced It! ESPN Scores Stellar Viewership During 2024 NCAA Women's College Volleyball Season
The 2024 Women's NCAA Volleyball Tournament was the most-consumed ever, with more than 1.3 billion minutes watched across ESPN platforms.

[12/26/24 - 03:31 PM]
Netflix NFL Christmas Gameday Reaches 65 Million US Viewers
US viewership for Ravens-Texans peaked with "Beyoncé Bowl," with over 27 million viewers according to Nielsen.
[12/26/24 - 01:08 PM]
NBA Exclusively on ESPN Platforms: Most-Watched Christmas in Five Years and Up 84 Percent From Last Year
The NBA on Christmas, exclusively on ESPN platforms, averaged 5,254,000 viewers on December 25, making it the most-watched NBA Christmas in five years - since 2019 - according to Nielsen.
[12/24/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.
[12/24/24 - 12:01 PM]
Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week
Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.