or


[06/29/10 - 09:09 AM]
Oxygen Media Records Best Second Quarter Ever
Oxygen spins the numbers for the second quarter of 2010.
[via press release from Oxygen]

OXYGEN MEDIA RECORDS BEST SECOND QUARTER EVER

"Tori & Dean: Home Sweet Hollywood," "Dance Your Ass Off" and "Love Games: Bad Girls Need Love Too" Drive Second Quarter Success

New York, NY - June 29, 2010 - Oxygen Media delivers its highest second quarter ever among key demos and total viewers, according to Nielsen Media Research. Propelled by the success of "Tori & Dean: Home Sweet Hollywood, "Dance Your Ass Off" and "Love Games: Bad Girls Need Love Too," the network posted growth in W18-34, W18-49, A18-49, and total viewers.

In June 2010, the season finale of "Tori & Dean: Home Sweet Hollywood" was the most watched telecast of the season among W18-49, A18-49 and total viewers. Additionally, the season two casting episode premiere of "Dance Your Ass Off" was up double digits vs. season one's casting episode, (up +57%) W18-49 and (up +59%) A18-49. Also, ending in May, "Love Games: Bad Girls Need Love Too" was Oxygen's most watched freshman season among both W18-34 and A18-34. It was also Oxygen's youngest skewing season ever with a median age of 22.6 years. All three series had a hand in Oxygen's second quarter success.

Across prime, in 2Q10, viewership was up (+12%) among total viewers compared to 2Q09. For the quarter, Oxygen was up in key demos: W18-34 (up +1%), W18-49 (up +4%), A18-34 (up +3%) and A18-49 (up +8%). Oxygen ranks #28 among all ad-supported cable entertainment networks for A18-49 (up from #29 in the same weeks 2009) and ranks #23 among W18-49 (up from #24 in the same weeks 2009).

On the digital front, in 2Q10, Oxygen.com is pacing up in uniques compared to 2Q09 (up +9%). June 2010 is currently up in uniques by (+25%) and video streams by (+28%) compared to May 2010. In June, the Oxygen Mobile site is up year over year, (+78%) in uniques and (+68%) in page views.

Source: Nielsen Media Research, Time period data based on Most Current Data: Live + 7 through 06/13/10, blended with Live + Same Day through 06/27/10. Individual telecast and single day performance points based on Live + Same Day data. Cable ranks includes ad supported cable entertainment networks, and excludes non-ad supported networks (e.g., pay cable, Disney), sports, news channels and networks that air in less than 50% of the daypart, AA(000).

Omniture SiteCatalyst - through 6/28/10.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging the modern young woman, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at www.oxygen.com, or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.





  [june 2010]  
S
M
T
W
T
F
S
  


· DANCE YOUR ASS OFF (OXYGEN)
· LOVE GAMES: BAD GIRLS NEED LOVE TOO (OXYGEN)
· TORI & DEAN: HOME SWEET HOLLYWOOD (OXYGEN)




most recent ratings | view all posts
[06/25/24 - 03:54 PM]
ESPN Delivers the Second Most-Watched Men's College World Series Finals on Record; Game 3 Second Most-Watched College Baseball Game on ESPN Platforms on Record
The 2024 Men's College World Series Finals averaged 2.82 million viewers across ESPN, ABC & ESPNU, the second most-watched on ESPN platforms on record.
[06/25/24 - 03:45 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 5th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 910,000 vs. 901,000), posting its largest overall audience in 3 years - since the 2020-2021 season.
[06/25/24 - 12:01 PM]
Netflix Top 10 Week of June 17: "Trigger Warning" Debuts at #1
Esteemed members of the Ton put their differences aside to help Season 3 of Shonda Rhimes' "Bridgerton" hold strong at #1 on the English TV List with 16.5M views.
[06/25/24 - 10:59 AM]
Sunday's Star-Studded Show on NBC & Peacock Marks Most-Watched Night of U.S. Track & Field Trials Since 2012
Highlighted by Noah Lyles' 9.83-second victory in the 100-meter final, 16-year-old Quincy Wilson's performance in the 400-meter semifinals, and commentary from Snoop Dogg, Sunday's show (8:37-11 p.m. ET), averaged 5.2 million viewers across NBC and Peacock.
[06/18/24 - 03:31 PM]
"Tamron Hall" Increases Week to Week in Households, Total Viewers and Women 25-54
For the week, "Tamron Hall" ranked as the No. 3 program among the syndicated talk shows in Women 18-49 and Women 25-54.
[06/18/24 - 03:21 PM]
"Jimmy Kimmel Live" Surges to a 5-Month High in Adults 18-49
For the week, "Jimmy Kimmel Live" ranked 31% ahead of "The Late Show with Stephen Colbert" and 62% ahead of "The Tonight Show Starring Jimmy Fallon."
[06/18/24 - 02:41 PM]
ABC's Exclusive Coverage of Boston Celtics Record-Setting NBA Finals Victory Wins Night Across All of Television and in All Key Demographics
NBA Finals Game 5 averaged 12,224,000 viewers and peaked with 13,280,000 viewers.
[06/18/24 - 01:31 PM]
"Power Book II: Ghost" Season 4 Part One Delivers Over 6.5 Million Multiplatform Viewers in Its Premiere Week Becoming One of Network's Biggest Premieres Ever
Additionally, the "Power" Universe series have now amassed a staggering 1.5 billion hours watched globally to date.
[06/18/24 - 01:02 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers," Leading in Overall Viewers for 4th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers, posting its largest overall audience in 3 years.
[06/18/24 - 12:01 PM]
Netflix Top 10 Week of June 10: "Bridgerton" Shines at #1; "Under Paris" Enters Most Popular
The third and final season of the fantasy adventure series "Sweet Tooth" moved up the list ranking in second place (6M views) and Season 2 of the reality dating competition series "Perfect Match" made some (potentially questionable) moves to take third place (5.1M views).
[06/18/24 - 08:09 AM]
ESPN "Sunday Night Baseball Presented by Capital One" Draws More Than Two Million Viewers for Second Consecutive Week
ESPN's exclusive coverage of the Boston Red Sox decisive 9-3 victory over their longtime rivals the New York Yankees on June 16 averaged 2,070,000 viewers, peaking with 2,532,000 viewers at 9:15 p.m. ET, according to Nielsen.
[06/15/24 - 03:40 PM]
NBC Sports Delivers Most-Watched U.S. Open Second Round Since 2012
Friday's second round broadcast window on NBC and Peacock (1-7 p.m. ET) produced a Total Audience Delivery (TAD) of 2.38 million viewers, up 18% vs. 2023 and up 54% vs. 2022.

[06/14/24 - 08:05 AM]
"Mind Your Business" Reaches More Than 2 Million Households, Becomes Bounce TV's Most-Watched Original Series Premiere
The first two episodes premiered back-to-back on Bounce on Saturday, June 1, and its initial airing burst included special presentations on Bounce's sister network ION and local owned & operated Scripps networks.
[06/13/24 - 02:00 PM]
Audience for NBA Finals Game 3 on ABC and ESPN Up Two Percent from 2023
The Boston Celtics victory over the Dallas Mavericks to take a commanding 3-0 averaged 11,426,000 viewers, peaking with 13,926,000 viewers at 10:45 p.m. ET.
[06/13/24 - 10:42 AM]
ABC's Thursday Dramas Deliver Stellar Season Finale Results
After seven days of viewing across ABC, Hulu and digital platforms, as well as strong linear performance, the "9-1-1" season finale earned an impressive 9.59 million Total Viewers and a 2.05 rating in Adults 18-49.