or


[08/25/10 - 03:52 PM]
One Million Viewers Tune-In to Oxygen to Watch Fantasy Hair Designers Battle It Out on "Hair Battle Spectacular"
Oxygen spins the numbers for Tuesday, August 24.
[via press release from Oxygen]

ONE MILLION VIEWERS TUNE-IN TO OXYGEN TO WATCH FANTASY HAIR DESIGNERS BATTLE IT OUT ON "HAIR BATTLE SPECTACULAR"

Oxygen Out-Delivers CBS Network in W18-34 Demo for 10pm Hour

New York, NY - August 25, 2010 - Oxygen's new competition series "Hair Battle Spectacular" delivered one million viewers for the first time this season; and in the 10 PM hour beat broadcast network CBS among W18-34 (it's key demo). The program continues to experience weekly growth with last night's episode reaching hair-raising heights with double-digit growth in all key demos, W18-34 (up + 36%), A18-34 (up + 50%), W18-49 (up + 30%), A18-49 (up +40%) and total viewers (up +26%) vs. the prior week's episode, according to Nielsen Media Research. The digital front is growing as well with www.Oxygen.com enjoying double-digit growth from the "Hair Battle Spectacular" show site, increasing in daily uniques (up +21%), page views (up +10%) and video streams (up +89%) vs. last week.

In the 10pm hour, Oxygen was the second most watched cable network among W18-34 (behind USA) and was ranked the #4 television network among W18-34 (out-delivering CBS). It finished in the Top 5 most watched cable networks among both W18-49 and A18-34.

Last night's episode of "Hair Battle Spectacular" featured "Bad Girls Club" alum Natalie Nunn as a guest judge. She joined show judges Derek J and Lindsay Albanese, voicing her opinions on the stylists' whimsical candy and toy-themed creations. "Hair Battle Spectacular" is produced by 3 Ball Productions with JD Roth, Todd Nelson, Adam Greener, and Mike Nichols serving as executive producers.

Source: Nielsen Media Research, Omniture Catalyst 8/24/10

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at www.oxygen.com, or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.





  [august 2010]  
S
M
T
W
T
F
S


· BAD GIRLS CLUB, THE (OXYGEN)
· HAIR BATTLE SPECTACULAR (OXYGEN)




most recent ratings | view all posts
[09/30/24 - 04:02 PM]
50th Season Premiere of "Saturday Night Live" on Sept. 28 Draws 5.3 Million Viewers on NBC in Live Same-Day Viewing, The Most for a Season Premiere Since 2020
The episode ranks as the most-watched "SNL" ever on Peacock through the first weekend.
[09/30/24 - 01:46 PM]
"Inside Out 2" Is the No. 1 Film Premiere on Disney+ in 2024, Driving 30.5 Million Views Globally in 5 Days
Said premiere was also the No. 1 Theatrical film premiere on Disney+ since Walt Disney Animation Studios' Encanto (2021), and the No. 1 film premiere of all time in EMEA (Europe, the Middle East, and Africa) and LATAM (Latin America).

[09/27/24 - 02:02 PM]
For the 2nd Year, "20/20" Is Friday's No. 1 Newsmagazine for the Broadcast Season Across the Board
"20/20" outdelivered "Dateline" for the 2nd season in a row in Total Viewers and for the 4th consecutive season in both key Adult demos.
[09/27/24 - 11:00 AM]
"Matlock," Starring Kathy Bates, Makes Its Case with Over 10 Million Multiplatform Viewers In L+3s
With seven days of multiplatform viewing, "Matlock" is expected to be seen by 11.6 million viewers.
[09/26/24 - 01:30 PM]
"Tulsa King" Packs a Punch with Season Two Premiere Streamed by 5.4M Global Households
"Tulsa King's return shattered records with 2M active sub households on premiere day and over 5M globally for the week, fueling Paramount+'s continued momentum as the fastest growing SVOD four years in a row," said Chris McCarthy.
[09/26/24 - 08:02 AM]
"Power Book II: Ghost" Season 4 Breaks Network Record for All-Time Viewership High Delivering an Average of Over 10.5 Million Viewers
The "Power" Universe series have now amassed a staggering 1.6 billion hours watched globally to date.
[09/24/24 - 04:30 PM]
"High Potential" Soars to 11.49 Million Total Viewers Over First Three Days Across Platforms
The acclaimed drama, starring Kaitlin Olson as a brilliant single mom, hit Hulu's Top 15 chart today, reaching No. 1 for the past three days.
[09/24/24 - 12:01 PM]
Netflix Top 10 Week of Sept. 16: "Monsters: The Lyle and Erik Menendez Story" Debuts at #1; "Uglies" Rises to #1
"The Perfect Couple" snapped up #2 with 10.4M views; Season 4, Part 2 of "Emily in Paris" was #3 (9.2M views); and Season 8 of "Selling Sunset" claimed #4 (1.7M views).
[09/24/24 - 12:01 PM]
Indiana Fever vs. Connecticut Sun Delivers Most-Watched WNBA Playoff Game Across ESPN Platforms Ever
Viewership peaked at 2.2 million viewers on Sunday.
[09/24/24 - 10:41 AM]
Most-Watched ESPN "Sunday Night Baseball" Season in Five Years
This season, ESPN averaged at least two million viewers four times on "Sunday Night Baseball," and the average of the top five games was up 23 percent vs. last year.
[09/23/24 - 01:56 PM]
Chiefs-Falcons Averages Nearly 25 Million Viewers on NBC & Peacock in Most-Watched Week 3 "Sunday Night Football" Game Ever
Through Week 3, NBC "Sunday Night Football" is averaging 24.3 million viewers across all platforms - the series' best four-game start since 2015.
[09/23/24 - 01:31 PM]
The CW Network Delivers Largest Audience for NASCAR Xfinity Series Race Since July
Total viewers peaked at more than one million total viewers between 9:30-9:45 p.m. ET, as Cole Custer put himself in position to finish first at Bristol Motor Speedway.

[09/23/24 - 01:07 PM]
Kathy Bates' "Matlock" Sneak Peek Premiere Opens to 7.73M Viewers, CBS' Best Non-Post-Superbowl Series Premiere in More Than Five Years
The first episode is currently streaming on Paramount+ with encore broadcasts scheduled on the CBS Television Network on Tuesday, October 8 and Thursday, October 10.
[09/20/24 - 11:04 AM]
NBC Wins 2023-24 Season in Total Viewers and 18-49 Demo
"Sunday Night Football" was #1 for 13th consecutive season in both total viewers and 18-49.

[09/19/24 - 09:32 AM]
CBS Wins Wednesday with #1 Show of the Night "Survivor" and "Big Brother" Winning Its Hour
"Survivor" averaged 4.54 million viewers and was #1 program of the night in both total viewers and the A25-54.