or


[10/11/10 - 09:08 AM]
ABC Series Surge in L+7 DVR Playback Claiming TV's Top 2 Biggest A18-49 Gainers
ABC further spins the numbers for the week of September 20-26.

[via press release from ABC]

ABC Series Surge in L+7 DVR Playback Claiming TV's Top 2 Biggest A18-49 Gainers

Primetime Ratings Report For the week of September 20, 2010 (Premiere Week National Live + 7 Day Program Ratings)

ABC's Premiere Week Results Grow from First-Reported Numbers By 1.0 Million Viewers and by 14% Among Adults 18-49

ABC Claims TV's Top 2 Biggest Actual Adult 18-49 Gainers from Live+Same Day To Live+7 Day Ratings, with "Grey's Anatomy" and "Modern Family"

Based on Final Ratings, ABC's "Grey's Anatomy" Tops Fox's "Glee" As Television's No. 1 Scripted Program During Premiere Week 2010

ABC Airs 10 Series Registering Gains of 1 Million Viewers or More in the Finals

2010-11 WEEK No. 1 Live + 7 Day Ratings:

Based on the first round of Live + 7 Day rating for the new television season, ABC saw its premiere week primetime averages jump from its originally reported Live + Same Day numbers by 1.0 million viewers (9.6 million to 10.6 million) and by +14% in Adults 18-49 (2.8/8 to 3.2/9). With Household DVR penetration rising sharply year to year (from 33% to 38%), ABC's premiere week increases were bigger this year than last from the initially reported Live + Same Day numbers to the final Live + 7 Day averages. ABC finished as the No. 2 network during premiere week among Total Viewers and Adults 18-49 in the Live + 7 Day averages.

· Similarly to last season, ABC series were among the most popularly recorded and played back. ABC aired TV's Top 2 biggest actual Adult 18-49 gainers during premiere week, as "Grey's Anatomy" surged by 1.4 rating points (5.4 rating to a 6.8 rating) and "Modern Family" jumped by 1.3 rating points (5.1 rating to 6.4 rating).

· Based on the Live + 7 Day Ratings, ABC's "Grey's Anatomy" emerged as TV's No. 1 scripted show during season-premiere week among Adults 18-49, moving two-tenths of a rating point ahead of Fox's "Glee" (6.8 rating vs. 6.6 rating).

· A total of 10 of ABC's series gained 1.0 million viewers or more on average from their originally reported numbers to the final DVR playback numbers, including "Grey's Anatomy" (+2.9 million), "Modern Family" (+2.8 million), "Castle" (+2.3 million), "Desperate Housewives" (+2.1 million), "Private Practice" (+2.1 million), "Detroit 1-8-7" (+1.7 million), "Brothers & Sisters" (+1.6 million), "Cougar Town" (+1.5 million), "The Whole Truth" (+1.1 million) and "The Middle" (+1.0 million).

· Among Adults 18-49, 7 of ABC's scripted series registered substantial ratings increases of 7-tenths of rating point or more: "Grey's Anatomy" (+1.4 rating point - top gainer overall), "Modern Family" (+1.3 rating - biggest comedy gainer), "Private Practice" (+1.0 rating), "Desperate Housewives" (+1.0 rating), "Castle" (+0.8 rating), "Cougar Town" (+0.7 rating) and "Brothers & Sisters" (+0.7 rating).

· With an increase in DVR penetration year to year, a number of ABC returning series posted bigger increases than last year during premiere week via DVR playback in Total Viewers and/or Adults 18-49, including "Modern Family," "Castle," "Desperate Housewives," "Cougar Town," "Brothers & Sisters," "DWTS," "20/20" and "Extreme Makeover: Home Edition."

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 33% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (National Live+7 Day Program Ratings), week of 9/20/10.





  [october 2010]  
S
M
T
W
T
F
S
     


· 20/20 (ABC)
· BROTHERS & SISTERS (ABC)
· CASTLE (ABC)
· COUGAR TOWN (TBS)
· DANCING WITH THE STARS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· DETROIT 187 (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· GLEE (FOX)
· GREY'S ANATOMY (ABC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· PRIVATE PRACTICE (ABC)
· WHOLE TRUTH, THE (ABC)





most recent ratings | view all posts
[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).

[02/07/25 - 10:08 AM]
CBS Wins Thursday Night with Top 4 Programs of the Night, Up from Its Thursday Season Average
"Georgie & Mandy's First Marriage" (8:00-8:30 PM) was the #1 program of the night delivering 6.54 million viewers.

[02/07/25 - 09:10 AM]
CBS "Hollywood Squares" Is the Season's #1 New Unscripted Series Reaching Nearly 24 Million Unique Viewers
The show is televisions #1 new unscripted series this season averaging 5.40 million viewers in primetime alone.

[02/05/25 - 09:18 AM]
CBS "FBI" Line Up Wins Tuesday Night
"FBI" was the #1 show of the night with 5.83 million viewers, winning its hour by +1.33 million viewers.

[02/04/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 27: "Back in Action" Pulls No Punches, "The Night Agent" Hits Its Mark in Top 10
Plus: the Noah Centineo-starring "The Recruit" remained a hit, with Season 2 arriving at No. 2 (5.9 million views) and Season 1 sitting at No. 8 (3.1 million views).

[02/04/25 - 08:48 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Premiere Since September 2022
The series attracting 4.0 million total viewers across linear and streaming when it premiered on Wednesday, January 29, at 8 p.m. ET/PT.

[02/04/25 - 08:33 AM]
"The 67th Annual Grammy Awards" on CBS Nets 15.4 Million Viewers and Raises Nearly $9 Million
Over the course or the entire weekend, the Recording Academy and MusiCares raised over $24 million for charitable activities.

[02/03/25 - 09:33 AM]
ESPN's Excellent Start to 2025: January Marks Highest Monthly Viewership in a Decade
Combining all of ESPN's programming with sports programming on ABC, more minutes were watched by fans than any month since January of 2017 (96 months).

[01/31/25 - 09:40 AM]
CBS Thursday Line Up Returns, Up from Its Season Average
"Georgie and Mandy's First Marriage" hit a series high averaging 7.72 million viewers, and up +10% from its season-to-date average (7.02 million viewers).

[01/29/25 - 10:19 AM]
CBS' "FBI" Tuesday Up from Its Season Average
The flagship "FBI" averaged 8.36 million Live+SD viewers, up +1% from its STD average (8.31 million viewers).

[01/29/25 - 09:02 AM]
"Live with Kelly and Mark" Skyrockets to Season Highs in All Key Measures Earning Best Total Viewer Audience and Household Rating in Nearly a Year
The show earned its best Total Viewer audience (2.52 million) and its best Household numbers (1.68 rating) in nearly a year.

[01/28/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 20: "Back in Action" and "The Night Agent" Lead an Action-Packed Top 10
"XO, Kitty" Season 2 snapped up No. 2 on the English TV list with 9.2 million views - while Season 1 is also feeling the love at No. 5 with 3.8 million views.

[01/28/25 - 10:54 AM]
CBS Originals Return with Most-Watched Monday of The Season, Up +18% from Its Season Average
"NCIS" had its most watched episode of the season with an average audience of 7.31 million Live+SD viewers.

[01/24/25 - 01:02 PM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 - Rising +45% Over Previous Week
Head-to-head against competition for the week, "Jimmy Kimmel Live" led late-night among Adults 18-49 (0.16).

[01/24/25 - 01:01 PM]
"Tamron Hall" Kicks Off the New Year Strong with Most-Viewed Episode of the Season, Featuring Daytime Exclusive Interview with Sports Icon Deion Sanders
During the week of January 6, "Tamron Hall" grew week to week by double digits in all key measures: +11% in Households, +43% with Women 18-49, +16% with the coveted Women 25-54 demo, and +13% among Total Viewers P2+, hitting a 4-week high.