Fringe Ratings Report: ABC Late-Night Programming
Week of October 4, 2010
ABC's "Jimmy Kimmel Live's" Week of Repeats is Up Over its Year-Ago Week of Originals in Total Viewers and Adults 18-49
Excluding the NBA Finals-led Broadcasts in June,
"JKL" Draws its Largest Repeat-Week Audience in Nearly 3 Years
"JKL" Beats CBS' "Ferguson's" Week of Originals in the Key Young Adult Demo
Weekly National Ratings:
During the week of October 4, 2010, ABC's "Jimmy Kimmel Live's" week of repeats topped its year-ago week of originals in both Total Viewers (1.64 million vs. 1.62 million) and Adults 18-49 (690,000 vs. 679,000). Excluding the NBA Finals-led broadcasts in June, "JKL" drew its largest repeat-week Total Viewer audience in nearly 3 years - since w/o 12/10/07.
· ABC's "Jimmy Kimmel Live" week of repeats outperformed CBS' "The Late Late Show with Craig Ferguson's" week of originals in Adults 18-49 (690,000 vs. 667,000), topping the CBS late night program in the key young adult demo for the 2nd time in 3 weeks of the season.
· "Jimmy Kimmel Live" bettered NBC's "Late Night with Jimmy Fallon" week of originals among Women 18-49 (+15% - 432,000 vs. 377,000) and Women 25-54 (+21% - 528,000 vs. 437,000).
Source: The Nielsen Company, Live + Same Day National Program Ratings for week of 10/4/10, or as dated. Comparisons based on 000s.
Ratings Report for ABC News' "Nightline"
For the Week of October 4, 2010
"NIGHTLINE" IS #1 IN TOTAL VIEWERS, A25-54, AND A18-49 FOR THE WEEK
"NIGHTLINE" ONLY PROGRAM VERSUS COMPETITION TO GROW WEEK TO WEEK
"NIGHTLINE" INCREASES A25-54 LEAD OVER "TONIGHT SHOW" BY 35% YEAR TO YEAR
ABC News' "Nightline" is the number one program in Total Viewers (3.82 million), Adults 25-54 (1.63 million), and Adults 18-49 (1.31 million), outperforming CBS' "Late Show with David Letterman" and NBC's "The Tonight Show" according to Nielsen Media Research for the week of October 4, 2010.
Week-to-week, "Nightline" was the only program versus the competition to grow in Total Viewers (+2%), among A25-54 (+4%), and among A18-49 (+2%). Compared to last year, "Nightline" grew the most in the key A25-54 demographic (+7%). Nightline's total viewing lead over CBS increased +117% versus last week.
ABC News' "Nightline" is anchored by Cynthia McFadden, Terry Moran and Bill Weir. John Donvan and Vicki Mabrey are correspondents. James Goldston is the executive producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network.
(Week of October 4, 2010)
TOTAL VIEWERS A25-54(000)/Rtg A18-49(000)/Rtg
ABC "Nightline" 3,820,000 1,630,000/ 1.3 1,310,000/ 1.0
CBS "Late Show" 3,430,000 1,540,000/ 1.2 1,150,000/ 0.9
NBC "Tonight" 3,500,000 1,400,000/ 1.1 1,160,000/ 0.9
Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 & Adults 18-49 Live+SD weeks of 10/4/10, 9/27/10 & 10/5/09
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