or


[11/02/10 - 09:43 AM]
Oxygen Media Scores Its Best October Ever
Oxygen spins the numbers for the month of October.
[via press release from Oxygen]

OXYGEN MEDIA SCORES ITS BEST OCTOBER EVER

Network Up 55% in Key W18-34 Demo and Pacing for Its Third Consecutive Best Year Ever Under NBCU

New York, November 2, 2010 - Oxygen Media marked its best October ever with double digit increases across all key demos including A18-34 (up +59%), W18-34 (up +55%), A18-49 (up +28%), W18-49 (up +31%), and total viewers (up +14%) compared to October 2009, according to Nielsen Media Research. Oxygen also boasted a median age of 36.7 years in October, shaving off 8.2 years versus last year (10/09). Year-to-date, 2010 is pacing to be Oxygen's best year ever - its third consecutive under the NBCU banner.

Year-to-date, Oxygen now ranks #21 among the network's key demo of W18-34 (up from #23 last year), and ranks #22 among W18-49, (up from #23 last year).

Driving Oxygen's success this October was the highly rated season of "Bad Girls Club Miami," and newest competition series "Hair Battle Spectacular." Season five of "Bad Girls Club" continues to out-deliver The CW in the 9pm hour on Tuesdays among W18-34, A18-34, A18-49 and W18-49. Season to date (8/3/10-10/25/10), "Bad Girls Club" averages 1,683,000 total viewers, 1,118,000 (A18-49), 824,000 (W18-49), 615,000 (W18-34), 811,000 (A18-34). And "Hair Battle Spectacular" became Oxygen's most watched freshman series in history averaging 1,063,000 total viewers, 358,000 (W18-34), 430,000 (A18-34), 669,000 (A18-49), and 531,000 (W18-49).

Source: Nielsen Media Research, Time period data based on Most Current Data: Live + 7 through 10/17/10, blended with Live + Same Day through 10/31/10. October 2009 (9/28/09-10/25/09) vs October 2010 (9/27/10-10/31/10). Program points based on Live + Same Day data. Cable ranks includes ad supported cable entertainment networks, and excludes non-ad supported networks (e.g., pay cable, Disney), sports, news channels and networks that air in less than 50% of the daypart, AA(000).

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at www.oxygen.com , or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.





  [november 2010]  
S
M
T
W
T
F
S
 


· BAD GIRLS CLUB, THE (OXYGEN)
· HAIR BATTLE SPECTACULAR (OXYGEN)




most recent ratings | view all posts
[06/28/24 - 01:01 PM]
ABC News' Special Coverage of the CNN Presidential Debate Wins Across the Board, Outdelivering Broadcast Networks by Double Digits
For the 4th straight presidential debate, ABC News was the most-watched broadcast network.
[06/28/24 - 12:38 PM]
"When Calls the Heart" Season 11 Closes as #1 Most-Watched Original Program on Entertainment Cable
What's more, the series was the #1 most-watched entertainment cable program every Sunday for 12 straight weeks with key demos.
[06/25/24 - 03:54 PM]
ESPN Delivers the Second Most-Watched Men's College World Series Finals on Record; Game 3 Second Most-Watched College Baseball Game on ESPN Platforms on Record
The 2024 Men's College World Series Finals averaged 2.82 million viewers across ESPN, ABC & ESPNU, the second most-watched on ESPN platforms on record.
[06/25/24 - 03:45 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 5th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 910,000 vs. 901,000), posting its largest overall audience in 3 years - since the 2020-2021 season.
[06/25/24 - 12:01 PM]
Netflix Top 10 Week of June 17: "Trigger Warning" Debuts at #1
Esteemed members of the Ton put their differences aside to help Season 3 of Shonda Rhimes' "Bridgerton" hold strong at #1 on the English TV List with 16.5M views.
[06/25/24 - 10:59 AM]
Sunday's Star-Studded Show on NBC & Peacock Marks Most-Watched Night of U.S. Track & Field Trials Since 2012
Highlighted by Noah Lyles' 9.83-second victory in the 100-meter final, 16-year-old Quincy Wilson's performance in the 400-meter semifinals, and commentary from Snoop Dogg, Sunday's show (8:37-11 p.m. ET), averaged 5.2 million viewers across NBC and Peacock.
[06/18/24 - 03:31 PM]
"Tamron Hall" Increases Week to Week in Households, Total Viewers and Women 25-54
For the week, "Tamron Hall" ranked as the No. 3 program among the syndicated talk shows in Women 18-49 and Women 25-54.
[06/18/24 - 03:21 PM]
"Jimmy Kimmel Live" Surges to a 5-Month High in Adults 18-49
For the week, "Jimmy Kimmel Live" ranked 31% ahead of "The Late Show with Stephen Colbert" and 62% ahead of "The Tonight Show Starring Jimmy Fallon."
[06/18/24 - 02:41 PM]
ABC's Exclusive Coverage of Boston Celtics Record-Setting NBA Finals Victory Wins Night Across All of Television and in All Key Demographics
NBA Finals Game 5 averaged 12,224,000 viewers and peaked with 13,280,000 viewers.
[06/18/24 - 01:31 PM]
"Power Book II: Ghost" Season 4 Part One Delivers Over 6.5 Million Multiplatform Viewers in Its Premiere Week Becoming One of Network's Biggest Premieres Ever
Additionally, the "Power" Universe series have now amassed a staggering 1.5 billion hours watched globally to date.
[06/18/24 - 01:02 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers," Leading in Overall Viewers for 4th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers, posting its largest overall audience in 3 years.
[06/18/24 - 12:01 PM]
Netflix Top 10 Week of June 10: "Bridgerton" Shines at #1; "Under Paris" Enters Most Popular
The third and final season of the fantasy adventure series "Sweet Tooth" moved up the list ranking in second place (6M views) and Season 2 of the reality dating competition series "Perfect Match" made some (potentially questionable) moves to take third place (5.1M views).
[06/18/24 - 08:09 AM]
ESPN "Sunday Night Baseball Presented by Capital One" Draws More Than Two Million Viewers for Second Consecutive Week
ESPN's exclusive coverage of the Boston Red Sox decisive 9-3 victory over their longtime rivals the New York Yankees on June 16 averaged 2,070,000 viewers, peaking with 2,532,000 viewers at 9:15 p.m. ET, according to Nielsen.
[06/15/24 - 03:40 PM]
NBC Sports Delivers Most-Watched U.S. Open Second Round Since 2012
Friday's second round broadcast window on NBC and Peacock (1-7 p.m. ET) produced a Total Audience Delivery (TAD) of 2.38 million viewers, up 18% vs. 2023 and up 54% vs. 2022.

[06/14/24 - 08:05 AM]
"Mind Your Business" Reaches More Than 2 Million Households, Becomes Bounce TV's Most-Watched Original Series Premiere
The first two episodes premiered back-to-back on Bounce on Saturday, June 1, and its initial airing burst included special presentations on Bounce's sister network ION and local owned & operated Scripps networks.