or


[02/03/12 - 08:59 AM]
ABC's Thursday Dramas Gain Viewers Over Last Originals
ABC spins the numbers for Thursday, February 2.

[via press release from ABC]

ABC's Thursday Dramas Gain Viewers Over Last Originals

Some early info on ABC's Thursday, ahead of the regular press release.

From 8-9pm against CBS' top-rated The Big Bang Theory and Rob, along with Fox's American Idol, ABC's Winter Wipeout beat out NBC's comedies by wide margins (30 Rock/Parks and Recreation), leading by 2.5 million viewers and by 20% in Adults 18-49. Despite the stiff time-time period competition, Wipeout's audience grew by 5% in viewers and by 19% in Adults 18-49 from its first to its second half-hour.

Surging over its lead-in by 94% to win the 9 o'clock hour in Adults 18-49, ABC's Grey's Anatomy defeated CBS' Person of Interest by 6%, Fox's Idol-driven The Finder by 46% and NBC's comedies (The Office/Up All Night) by 52%. ABC's Grey's Anatomy registered as Thursday's #1 drama in the key young adult sales demographic for its 12th straight original telecast this season.

· Grey's was up over its most recent original airing two weeks ago in Total Viewers, while holding 100% of its Adult 18-49 audience.

During the 10 o'clock hour, ABC's Private Practice more than doubled the delivery of NBC's The Firm in Total Viewers (+123%) and nearly tripled its Adult 18-49 number (+188%). In addition, ABC's Private Practice stood as the #1 drama during Thursday's 10pm hour for the 12th consecutive first-run broadcast this season in Adults 18-34 and Women 18-34. In fact, ABC's Private Practice outdelivered CBS' The Mentalist by 38% in the hour among Adults 18-34.

· ABC's Private Practice produced its most-watched telecast in 4 weeks and built 10% in Adults 18-49 over its last original airing two weeks ago.

Quick Take for Thursday, February 2, 2012 (Fast Affiliate Live + Same Day Program Ratings)

Building its Audience from 8-9pm Against CBS' Comedies and "Idol," "Wipeout" Beats NBC's "30 Rock" and "Parks and Recreation" in Viewers and Young Adults

Growing its Overall Audience from its Last Original, ABC's "Grey's" Jumps Over its Lead-in to Win the 9pm Hour and Stands as Thursday's No. 1 Drama in Adults 18-49

In the 10pm Hour, ABC's "Private Practice" Towers Over NBC's "The Firm," Drawing Its Biggest Audience in 4 Weeks and Up 10% in Adults 18-49 from its Last Original

"Winter Wipeout" (8:00-9:00 p.m.)

From 8:00-9:00 p.m. against CBS' top-rated "The Big Bang Theory" and "Rob," along with Fox's "American Idol," ABC's "Winter Wipeout" beat out NBC's comedies by wide margins ("30 Rock"/"Parks and Recreation"), leading by 2.5 million viewers (5.9 million vs. 3.4 million) and by 20% in Adults 18-49 (1.8/5 vs. 1.5/4).

· Despite the stiff time-period competition, "Wipeout's" audience grew by 5% in viewers (5.8 million to 6.1 million) and by 19% in Adults 18-49 (1.6/5 to 1.9/5) from its first to its second half-hour.

"Grey's Anatomy" (9:00-10:00 p.m.)

Surging over its lead-in by 94% to win the 9 o'clock hour in Adults 18-49, ABC's "Grey's Anatomy" (3.5/9) defeated CBS' "Person of Interest" by 6% (3.3/9), Fox's "Idol"-driven "The Finder" by 46% (2.4/6) and NBC's comedies ("The Office"/"Up All Night") by 52% (2.3/6). ABC's "Grey's Anatomy" registered as Thursday's No. 1 drama in the key young adult sales demographic for its 12th straight original telecast this season.

· "Grey's" was up over its most recent original airing two weeks ago in Total Viewers (9.6 million vs. 9.4 million), while holding 100% of its Adult 18-49 audience.

"Private Practice" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's "Private Practice" more than doubled the delivery of NBC's "The Firm" in Total Viewers (+123% - 6.7 million vs. 3.0 million) and nearly tripled its Adult 18-49 number (+188% - 2.3/6 vs. 0.8/2). In addition, ABC's "Private Practice" stood as the No. 1 drama during Thursday's 10:00 p.m. hour for the 12th consecutive first-run broadcast this season in Adults 18-34 and Women 18-34. In fact, ABC's "Private Practice" outdelivered CBS' "The Mentalist" by 38% in the hour among Adults 18-34 (1.8/6 vs. 1.3/4).

· ABC's "Private Practice" produced its most-watched telecast in 4 weeks (since 1/5/12) and built 10% in Adults 18-49 over its last original airing two weeks ago.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 39% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 02/02/12.





  [february 2012]  
S
M
T
W
T
F
S
   


· 30 ROCK (NBC)
· AMERICAN IDOL (ABC)
· BIG BANG THEORY, THE (CBS)
· FINDER, THE (FOX)
· FIRM, THE (NBC)
· GREY'S ANATOMY (ABC)
· MENTALIST, THE (CBS)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· PERSON OF INTEREST (CBS)
· PRIVATE PRACTICE (ABC)
· ROB (CBS)
· UP ALL NIGHT (NBC)
· WIPEOUT (TBS)





most recent ratings | view all posts
[11/01/24 - 11:54 AM]
"High Potential" Continues Linear Dominance as ABC Wins Tuesday 10 p.m. Hour in Total Viewers for First Time in 4 Years
Season to date through week five, "High Potential" stands as ABC's most-watched (10.42 million) new series in six years - since the 2018-2019 season with "The Conners."

[10/31/24 - 06:41 PM]
FOX Sports Caps a Postseason for the Ages as World Series Game 5 Delivers 18.6 Million Viewers
Across all networks, the 120th World Series dominated the television landscape with an average of 15,808,000 viewers, the best combined figure for the Fall Classic since 2017.

[10/30/24 - 03:14 PM]
FOX Sports Hits Grand Slam with Most-Watched World Series Game 4 Since 2016, Peaking at 18.2M Viewers
Through Game 4, the 2024 World Series across all networks is averaging 14,984,000 viewers - its best start since 2017.

[10/29/24 - 03:37 PM]
World Series Game 3: Monday's Most-Watched Program
On FOX, the broadcast averaged 13,208,000 viewers, making it the most-watched Game 3 since 2018.

[10/29/24 - 12:03 PM]
Netflix Top 10 Week of Oct. 21: "The Lincoln Lawyer" Courts the Top Spot; "Don't Move" Debuts at #1
The new docuseries "This Is the Zodiac Speaking" debuted at #2 with 7.5M views and the feature documentary "Sweet Bobby: My Catfish Nightmare" stole #3 (7.2M views).

[10/29/24 - 11:30 AM]
CBS Premiere Episodes Soar in Multiplatform Viewership Led by "Matlock" Premiere Amassing 22.8 Million Viewers in One Month
Other highlights include the series premiere of "Georgie & Mandy's First Marriage" amassed 10.6 million multiplatform viewers in its first seven days.

[10/28/24 - 03:50 PM]
"Dancing with the Stars" Is Top Program of the Night in Adults 18-49
Season to date, "Dancing with the Stars" stands as the No. 1 entertainment program on broadcast in Adults 18-49 (0.69 rating).

[10/28/24 - 02:05 PM]
Cowboys-49ers Averages Nearly 24 Million Viewers on NBC & Peacock in Most-Watched Week 8 "Sunday Night Football" Game Ever
NBC Sports' audience peaked at 26.4 million viewers in the second quarter (9:15-9:30 p.m. ET).

[10/27/24 - 02:17 PM]
Viewership Gains: World Series Off to Strongest Start Since 2017
With 13,444,000 viewers, it was the most-watched World Series Game 2 on FOX since 2018 (Dodgers-Red Sox: 13,508,000).

[10/26/24 - 01:12 PM]
Gibby, Meet Freddie: MLB Delivers 15.2M Viewers for World Series Game 1
It was the most-watched World Series Game 1 since 2017 (Astros-Dodgers: 15,328,000).

[10/25/24 - 10:57 AM]
The 2024 WNBA Season Delivers Record Viewership Across ESPN Platforms
The 2024 postseason averaged 1.1 million viewers - up 139 percent over 2023's postseason - making it the most-viewed WNBA postseason in 25 years.

[10/24/24 - 01:42 PM]
"Interview with a Killer" Sets Record with Most-Watched Court TV Original Series Debut
The show's initial telecasts were up +50% with Persons 2+ and +60% in P25-54, to become Court TV's top-performing original since the network began being Nielsen rated.

[10/23/24 - 12:35 PM]
"9-1-1" Concludes Wildly Exciting "Bee-Nado" Story Arc, Rising +89% in Total Viewers and +294% in Adults 18-49 Over Initial Live + Same Day Audience
On linear, "9-1-1" ranked as the top entertainment program of the night in both Total Viewers (7.39 million) and Adults 18-49 (0.75 rating).

[10/23/24 - 11:25 AM]
It's a Hallmark Channel Christmas Across Entertainment Cable
"'Twas the Date Before Christmas," "Holiday Crashers," and "Scouting for Christmas" became the Top 3 entertainment cable programs of the week among Households, Total Viewers, and Women and Persons 18+.

[10/22/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
Season to date, "Nightline" is up in Total Viewers (+2% - 989,000 vs. 958,000) versus the comparable weeks last season, posting its largest Total Viewer audience in 5 years - since the 2019-2020 season.