or


[02/15/12 - 08:55 AM]
"Cougar Town" Premiere Posts Improved Lead-in Retention for ABC at 8:30pm
ABC spins the numbers for Tuesday, February 14.

[via press release from ABC]

"Cougar Town" Premiere Posts Improved Lead-in Retention for ABC at 8:30pm

Some early info on ABC's Tuesday, ahead of the regular press release.

With its 8-9pm comedies (Last Man Standing/Cougar Town), The River and Body of Proof, ABC was up over the same Tuesday last year (also an all-original schedule) by 12% in Total Viewers and by 7% in Adults 18-49.

Please note: On Valentine's Day, overall Adult 18-49 TV Usage levels were down a significant -7% from the prior Tuesday.

At 8pm against CBS' top-rated NCIS, ABC's Last Man Standing outdrew Fox's Glee by 13% and NBC's The Biggest Loser by 31% in Total Viewers.

· ABC self-starter Last Man Standing at 8pm continued to finish as Tuesday's most-watched comedy overall, outdrawing Fox's Glee-led New Girl at 9pm by 1.0 million viewers.

Delivering greatly improved lead-in retention in the slot out of Last Man Standing at 8:30pm (82% vs. 69% on average this season), ABC's season premiere of Cougar Town posted impressive year-over-year growth in the half-hour, surging by 20% in Adults 18-49 over original programming on the same night last year.

During the 9 o'clock hour, ABC's The River built on its lead-in among Total Viewers (+4%), while holding nearly all of its Adult 18-49 lead (94%).

On its first original telecast in 4 weeks, ABC's Body of Proof built sharply on its lead-in at 10pm (+24%) to outdraw NBC's Parenthood during the hour by 1.8 million viewers.

· The ABC sophomore drama improved its hour year to year by 1.0 million viewers, topping original drama programming on the same night last year.

Quick Take for Tuesday, February 14, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC's Tuesday is Up Year to Year by 12% in Viewers and by 7% in Adults 18-49

Tuesday's Top Comedy, ABC's "Last Man Standing" Outdraws Fox's "New Girl"

Delivering Improved Lead-in Retention at 8:30pm, the Season Opener of ABC's "Cougar Town" Improves its Slot by 20% in Adults 18-49 Year to Year

In the 9pm Hour, ABC's "The River" Grows Over its Lead-in Among Total Viewers

Boosting its Hour by 1.0 Million Viewers from the Year-Ago Night, "Body of Proof" Builds Sharply for ABC at 10pm to Beat NBC's "Parenthood" by 1.8 Million Viewers

Tuesday Night (8:00-11:00 p.m.)

With its 8:00-9:00 p.m. comedies ("Last Man Standing"/"Cougar Town"), "The River" and "Body of Proof," ABC was up over the same Tuesday last year (also an all-original schedule on 2/15/11) by 12% in Total Viewers (5.8 million vs. 5.2 million) and by 7% in Adults 18-49 (1.6/4 vs. 1.5/4).

Please note: On Valentine's Day, overall Adult 18-49 TV usage levels were down a significant -7% from the prior Tuesday (36.6% vs. 39.4%).

"Last Man Standing" (8:00-8:30 p.m.)

At 8:00 p.m. against CBS' top-rated "NCIS," ABC's "Last Man Standing" (7.6 million) outdrew Fox's "Glee" (6.7 million) by 13% and NBC's "The Biggest Loser" by 31% (5.8 million) in Total Viewers.

· ABC self-starter "Last Man Standing" at 8:00 p.m. continued to finish as Tuesday's most-watched comedy overall, outdrawing Fox's "Glee"-led "New Girl" (6.6 million) at 9:00 p.m. by 1.0 million viewers.

"Cougar Town" (8:30-9:00 p.m.)

Delivering greatly improved lead-in retention in the slot out of "Last Man Standing" at 8:30 p.m. (82% vs. 69% on average this season), ABC's season premiere of "Cougar Town" posted impressive year-over-year growth in the half-hour, surging by 20% in Adults 18-49 over original programming on the same night last year (1.8/5 vs. 1.5/4 = "No Ordinary Family").

· In addition to earning improved lead-in retention at 8:30 p.m. with Adults 18-49 (82%) and Adults 18-34 (92%), "Cougar Town" built on its lead-in by 15% with Women 18-34.

"The River" (9:00-10:00 p.m.)

During the 9 o'clock hour, ABC's "The River" built on its lead-in among Total Viewers (+4% - 5.0 million vs. 4.8 million), while holding nearly its entire Adult 18-49 lead (94% - 1.7/4 vs. 1.8/5).

"Body of Proof" (10:00-11:00 p.m.)

On its first original telecast in 4 weeks, ABC's "Body of Proof" built sharply on its lead-in at 10:00 p.m. (+24%) to outdraw NBC's "Parenthood" during the hour by 1.8 million viewers (6.2 million vs. 4.4 million).

· The ABC sophomore drama improved its hour year to year by 1.0 million viewers, topping original drama programming on the same night last year ("Detroit 1-8-7" = 5.2 million).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 39% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 02/14/12.





  [february 2012]  
S
M
T
W
T
F
S
   


· BIGGEST LOSER, THE (USA)
· BODY OF PROOF (ABC)
· COUGAR TOWN (TBS)
· GLEE (FOX)
· LAST MAN STANDING (FOX)
· NCIS (CBS)
· NEW GIRL (FOX)
· PARENTHOOD (NBC)
· RIVER, THE (ABC)





most recent ratings | view all posts
[11/26/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" posted double-digit gains week to week across the board, hitting a 6-week high in overall viewers and 7-week highs in both key Adult demos.

[11/26/24 - 12:03 PM]
Netflix Top 10 Week of Nov. 18: "The Merry Gentlemen" and "A Man on the Inside" Take the Top Spots
Season 2 of the animated series "Arcane" laid siege to #2 (6.4M views), while Season 1 took #5 with 2.2M views.

[11/21/24 - 01:12 PM]
"Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics
The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.

[11/21/24 - 10:32 AM]
Taylor Sheridan's "Landman" Explodes with Over 5M Global Viewers Across Paramount+ and Linear Preview
The series also secured the #1 spot for a U.S. premiere in Paramount+ history within its first three days.

[11/19/24 - 01:38 PM]
Food Network's "Harry Potter: Wizards of Baking" Conjures Ratings and Reach with Series Premiere
The new series launched on Thursday, November 14, and posted a 0.57 P25-54 / 0.74 W25-54 L3 rating, more than doubling prior six-week benchmarks (+148% and +124% respectively) and is on pace to be Food Network's highest rated freshman series of the year.

[11/19/24 - 12:58 PM]
"Abbott Elementary" Hits Season Highs in Total Viewers and Adults 18-49 with 6.33 Million Total Viewers and 2.21 Adults 18-49
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, "Abbott Elementary" hit season highs in both Total Viewers (6.33 million) and Adults 18-49 (2.21 rating) with its November 6 episode.

[11/19/24 - 12:01 PM]
Netflix Top 10 Week of Nov. 11: "Jake Paul vs. Mike Tyson" Has Knockout Debut; "Hot Frosty" Heats Up at #1
Season 2 of the animated series "Arcane" held its place at #2 on the English TV List with 7.4M views and brought Season 1 back onto the list at #8 with 2.6M views.

[11/19/24 - 10:31 AM]
Netflix and Most Valuable Promotions' Jake Paul vs Mike Tyson Mega-Event Makes History with Over 108 Million Live Global Viewers
The Jake Paul vs Mike Tyson fight is the most-streamed sporting event ever, peaking at 65 million concurrent streams, with 38 million concurrent streams in the US.

[11/18/24 - 10:00 AM]
Four CBS Daytime Shows Post Year-Over-Year Growth
"The Late Show with Stephen Colbert" has also retained its #1 status with a 16% increase in total viewers vs. last year.

[11/16/24 - 02:04 PM]
60 Million Households Tuned in Live for Jake Paul vs. Mike Tyson with Nearly 50 Million for Amanda Serrano vs. Katie Taylor 2 During the Netflix and Most Valuable Promotions Mega-Event
Additional viewership information, including total viewers, will be released early this week.

[11/15/24 - 11:44 AM]
"Live with Kelly and Mark" Halloween Week Scares Up Season Highs in Total Viewers and Households
Thursday's Halloween celebration "Only HALLOWEEN in the Building," featuring the annual fan-favorite costume contest, was the show's top telecast in both Total Viewers (2.396 million) and Households (1.64 rating) in seven months.

[11/15/24 - 10:14 AM]
"Dancing with the Stars" 500th Telecast Is Top Entertainment Program of the Night in Adults 18-49
In addition, the milestone episode ranked as the No. 1 telecast on Tuesday night in Women 18-34 (0.92 rating) and Women 18-49 (0.95 rating), as well as Teens 12-17 (0.29 rating) and Adults 25-54 (0.93 rating).

[11/13/24 - 11:30 AM]
"Doctor Odyssey" Series Premiere Swells +482% Over Live+Same Day Audience in Adults 18-49
Plus: "9-1-1" kicked off season eight with an action-packed three-episode story arc rising +156% in Total Viewers (12.64 million vs. 4.93 million) and +519% in Adults 18-49 (2.91 rating vs. 0.47 rating) over its initial Live+Same Day audience.

[11/13/24 - 02:31 AM]
"Citadel: Honey Bunny" Was Prime Video's Most Watched Series Globally This Weekend
The series was in the Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, and UAE, proving the trend that consumers are continuing to enjoy non-English language content.

[11/12/24 - 12:06 PM]
Netflix Top 10 Week of Nov. 4: "Countdown: Paul vs. Tyson" Enters the Ring; "Meet Me Next Christmas" Unwraps #1
Season 2, Act I of "Arcane," the animated series based on the popular multiplayer online battle arena game League of Legends, also had a strong debut, taking second place with 6.3M views.