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[03/18/12 - 11:20 AM] 2012 NCAA Tournament Most-Watched in 18 Years Turner Sports and CBS Sports spin the numbers for their NCAA coverage to date. |
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[via press release from CBS] |
2012 NCAA(R) Division I Men's Basketball Championship on TBS, CBS, TNT and truTv Most-Watched Tournament in 18 Years
Saturday's 6.1 U.S. HH Rating +3% Over 2011
CBS Sports and Turners Sports' exclusive coverage of the 2012 NCAA(R) Division I Men's Basketball Championship across TBS, CBS, TNT and truTV is the most-watched tournament in 18 years.
This year's event is averaging a 5.3 U.S. HH rating through Saturday, up 4% compared with a 5.1 rating in 2011 and an increase of 15% over a 4.6 rating in 2010 (according to Nielsen Fast Nationals). The corresponding average of eight million viewers this year is +3% over last year's 7.8 million viewers and +14% compared with seven million viewers in 2010.
Saturday's coverage across the four networks delivered the highest-rated and most-watched first Saturday of the NCAA Division I Men's Basketball Championship since 2007. Yesterday's coverage averaged a 6.1 U.S. HH rating, +3% over last year's 5.9 rating and an increase of 13% over a 5.4 rating in 2010. The corresponding 9.3 million viewers were even with last year and +11% vs. 8.4 million viewers in 2010.
Source: Nielsen Media Research, based on Fast National Data, Live +SD data stream. 3/13-3/17/12 vs 3-15-3/19/11. 2011 and 2012 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV. Historical audiences, CBS 1991 through 2005 based on Live data. 2006 through 2012 based on Live + SD. 2003 based on CBS / ESPN average of First Round.
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[12/23/24 - 02:36 PM] College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.
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[12/23/24 - 01:22 PM] "Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History Said run marked the most watched season in the series' history with 13.6M total viewers.
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[12/23/24 - 01:15 PM] For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board "20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.
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[12/19/24 - 12:00 PM] Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.
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[12/18/24 - 01:30 PM] "Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households New episodes are available to stream every Sunday exclusively on Paramount+.
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[12/18/24 - 10:21 AM] "Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.
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[12/17/24 - 03:31 PM] ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers" "Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
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[12/17/24 - 12:00 PM] Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
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[12/17/24 - 11:12 AM] "Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
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[12/17/24 - 05:16 AM] "Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.
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[12/16/24 - 02:45 PM] "Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.
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[12/12/24 - 10:00 AM] "Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.
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[12/12/24 - 09:02 AM] "Tamron Hall" Hits Season Ratings High Growing by 17% During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.
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[12/11/24 - 12:01 PM] "Dancing with the Stars" Season 33 Earns Largest Total Viewer Finale Audience in Five Years - Largest Adults 18-49 Audience in Seven Years The finale represented the show's highest delivery in multiplatform viewing for any "Dancing with the Stars" telecast in both Total Viewers and Adults 18-49 in three years.
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[12/10/24 - 12:00 PM] Netflix Top 10 Week of Dec. 8: "Black Doves" Soars; "Our Little Secret" Is Most-Watched Title This Week "Senna," the limited series based on the life and career of the titular Formula 1 icon, raced to No. 1 (5.8 million views) on the Non-English TV list, with "The Madness" rising to No. 1 in English TV, making the top 10 in 90 countries, with 13.3 million views.
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