nielsen ratings (fast national numbers for saturday, april 28, 2012)
Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night:
ABC (6.03 million viewers, #1; adults 18-49: 1.5, #T1) and FOX (5.14 million viewers, #2; adults 18-49: 1.5, #T1) split the demo crown on Saturday as the latter offered up its primtime coverage of "NASCAR: Sprint Cup Racing from Richmond" (5.14 million viewers, #2; adults 18-49: 1.5, #T1).
The Alphabet, which was the most-watched network, then served up the feature "The Blind Side" (6.03 million viewers, #1; adults 18-49: 1.5, #T1).
Meanwhile, CBS (4.87 million viewers, #3; adults 18-49: 0.6, #3) offered up repeats of "NCIS" (4.90 million viewers, #4; adults 18-49: 0.5, #T5) and "The Mentalist" (4.68 million viewers, #5; adults 18-49: 0.5, #T5) plus a new "48 Hours Mystery" (5.03 million viewers, #3; adults 18-49: 0.9, #3).
And finally, NBC (2.14 million viewers, #4; adults 18-49: 0.5, #4) was once again out of the hunt with new episodes of "Escape Routes" (1.31 million viewers, #8; adults 18-49: 0.3, #8) and "The Firm" (2.01 million viewers, #7; adults 18-49: 0.5, #T5) plus a repeat of "Law & Order: Special Victims Unit" (3.10 million viewers, #6; adults 18-49: 0.7, #4).
In late-night metered market ratings (via NBC's press release):
An encore telecast of "Saturday Night Live," with host Channing Tatum and musical guest Bon Iver (3.2/8 in metered-market households), dominated its time period.
In the 25 markets with Local People Meters, "Saturday Night Live" averaged a 1.7 rating, 8 share in adults 18-49. "SNL" was the night's #1 program in the Local People Meters, ahead of all primetime telecasts on ABC, CBS, NBC and Fox.
[NOTE: Today's numbers are courtesy of TVMediaInsights.com due to delays from our usual sources.]
Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/30/11):
FOX (5.65 million viewers, #1; adults 18-49: 1.6, #1) was once again the network to beat with its coverage of the "NASCAR '11: Richmond 500" (5.65 million viewers, #1; adults 18-49: 1.6, #1).
ABC (3.58 million viewers, #3; adults 18-49: 1.1, #2) then took home the silver with the theatrical "Batman Begins" (3.58 million viewers, #5; adults 18-49: 1.1, #2).
Next up was NBC (4.09 million viewers, #2; adults 18-49: 0.7, #T3) with a new "Chase" (3.74 million viewers, #4; adults 18-49: 0.6, #T5) followed by repeats of "Law & Order: Los Angeles" (3.51 million viewers, #7; adults 18-49: 0.6, #T5) and "Law & Order: Special Victims Unit" (5.01 million viewers, #3; adults 18-49: 1.0, #T3).
And finally, the special "Fight Camp 360: Pacquiao vs. Mosley" (1.19 million viewers, #8; adults 18-49: 0.3, #8) led into a repeat of "Criminal Minds" (3.52 million viewers, #6; adults 18-49: 0.6, #T5) and a new "48 Hours Mystery" (5.41 million viewers, #2; adults 18-49: 1.0, #T3) on CBS (3.37 million viewers, #4; adults 18-49: 0.7, #T3).
In late-night metered market ratings (via NBC's press release):
An encore telecast of "Saturday Night Live" (3.9/10 in metered-market households), hosted by Dana Carvey and featuring musical guest Linkin Park, dominated its time period. "SNL" matched its highest metered-market household rating for a rebroadcast since January 22 (with an edition hosted by Robert De Niro with musical guest Diddy Dirty Money).
In the 25 markets with Local People Meters, "Saturday Night Live" averaged a 2.0 rating, 9 share in adults 18-49, making it the #1 telecast of the night, outscoring all primetime programs on ABC, CBS, NBC and Fox. "SNL" equaled its highest Local People Meter rating in 18-49 for an encore since February 26 (with an edition hosted by Anne Hathaway with musical guest Florence and the Machine).
Source: Nielsen Media Research
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