JAY LENO DELIVERS #1 RESULTS FOR THE LATE-NIGHT WEEK OF AUG. 13-17, TOPPING THE ABC AND CBS SLOT COMPETITION IN ALL KEY CATEGORIES
JAY GENERATES BIGGER AUDIENCES THAN HIS ABC AND CBS TIME-PERIOD COMPETITION IN ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS
JIMMY FALLON BEATS 'LATE LATE' ENCORES IN ALL KEY MEASURES AND OUT-DELIVERS 'KIMMEL' HEAD TO HEAD FOR THEIR COMMON HALF-HOUR IN ADULTS 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS
SEASON TO DATE, JAY HAS STRETCHED HIS TOTAL-VIEWER LEAD OVER 'LATE SHOW' TO 22 PERCENT FROM THE YEAR-AGO 14 PERCENT; JIMMY FALLON HAS INCREASED HIS MARGIN OVER 'LATE LATE SHOW' TO 21 PERCENT , UP FROM LAST YEAR'S 6 PERCENT
UNIVERSAL CITY, Calif. - August 30, 2012 - NBC's "The Tonight Show with Jay Leno" has out-delivered the ABC and CBS time-period competition for the week of August 20-24, generating bigger audiences than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" head to head for the hour in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers.
At 12:35 a.m. ET, Jimmy Fallon also prevailed in every key category versus CBS's encores of "Late Late Show with Craig Ferguson," while delivering bigger audiences than "Kimmel" head to head in their common half-hour in adults 18-34, 18-49 and 25-54; men 18-34, 18-49 and 25-54; and adults and men 25-54, plus total viewers.
Through the first 49 weeks of the 2011-12 broadcast year, "Tonight" has increased its total-viewer margin over "Late Show" to 22 percent (3.663 million vs. 2.995 million), up from the year-ago season-to-date advantage of 14 percent, while stretching its 25-54 advantage to 11 percent (1.402 million vs. 1.266 million) from last year's 8 percent and its 18-34 lead to 25 percent (345,000 vs. 276,000) from last year's 23 percent.
Jimmy Fallon has established a total-viewer lead over "Late Late Show" this season of 21 percent (1.747 million vs. 1.438 million), up from last year's advantage of 6 percent. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-49 to 23 percent (703,000 vs. 570,000), up from last year's 21 percent; in adults 18-34 to 53 percent (273,000 vs. 178,000), up from last year's 29 percent; and in adults 25-54 to 17 percent (842,000 vs. 720,000), up from 7 percent at this point last season.
"Tonight" delivered a bigger 18-49 audience than "Late Show" for the 30th time in their last 34 head-to-head weeks (excludes weeks of Olympic preemptions) and 12th week in a row, while Jimmy Fallon has attracted a bigger 18-49 audience than "Late Late Show" for each of their last 37 head-to-head weeks.
WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of August 20-24. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.5/2*
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.7/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.4/2*
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.3/2 (in encore telecasts)*
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.3 million viewers
CBS "Late Show," 2.3 million viewers*
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.3 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.6 million viewers*
12:35-1:35 a.m. ET
NBC "Late Night," 1.5 million viewers
CBS "Late Late Show," 1.1 million viewers (in encore telecasts)*
1:35-2:05 a.m. ET
NBC "Last Call," 0.8 million viewers (in encore telecasts)
* Friday's "Late Show" and "Late Late Show" were delayed by an NFL overrun and are excluded from these averages. Friday's "Kimmel" was an encore.
SEASON TO DATE
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.8/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.7 million viewers
CBS "Late Show," 3.0 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.7 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.7 million viewers
CBS "Late Late Show," 1.4 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers
SELECTED CABLE RESULTS, WEEK OF AUGUST 20-24
NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.4 in encore telecasts
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.3 in encore telecasts
TBS, 11 p.m.-midnight, "Conan," 0.4 in encore telecasts
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9
Adult Swim, 12:30-1:30 a.m. ET, 0.6
Each adult 18-49 rating point equals 1.28 million viewers
TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 0.7 million in encore telecasts
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.5 million in encore telecasts
TBS, 11 p.m.-midnight, "Conan," 0.8 million in encore telecasts
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million
Adult Swim, 12:30-1:30 a.m. ET, 1.4 million
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