Ratings Report, Week of October 1, 2012
(National Live + Same Day Program Ratings)
Continuing to Lead All Freshman and Sophomore Syndicated Talk Shows,
"Katie" Finishes No. 1 for the 4th Consecutive Week in HH, Viewers and W25-54
Holding Steady, "Katie" Retains its Week-Ago Numbers in Viewers and Key Women
Out of 17 Total Talkers in the Market, Newcomer "Katie"
Ranks Among the Top-Rated Syndicated Talk Shows Overall
"Katie" National Ratings - Week 4
Based on National ratings for the week of October 1, 2012, "Katie" delivered the No. 1 position among all freshman and sophomore syndicated talk shows for the 4th straight week with Households (1.7 rating), Total Viewers (2.3 million) and Women 25-54 (1.0 rating). During the week, "Katie" topped freshman "Steve Harvey" (1.3 HH rating, 1.8 million viewers and 0.9 W25-54 rating), "Jeff Probst" (0.8 HH rating, 990,000 viewers and 0.4 W25-54 rating), "Ricki Lake" (0.7 HH rating, 949,000 viewers and 0.5 W25-54 rating) and "Trisha" (0.4 HH rating and 581,000 viewers and 0.3 W25-54 rating), as well as besting sophomore "Anderson Live" (1.0 HH rating, 1.3 million viewers and 0.6 W25-54 rating).
· Holding steady, "Katie" retained its week-earlier performance in Total Viewers (2.3 million) and key Women (W25-54/W18-49).
· Out of 17 total shows in the market, "Katie" once again finished among the top-ranked syndicated talk shows for the week in Homes (No. 6), Total Viewers (No. 6) and Women 25-54 (No. 6).
"Katie" is executive-produced by Katie Couric and Jeff Zucker and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels and Michael Bass and the program is directed by Joseph Terry.
Source: The Nielsen Company, National Live + Same Day Program Ratings, week of 10/01/12.
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