NATIONAL NIELSEN RATINGS FOR THE WEEK OF JAN 7 - 13, 2013
FOX NFC PLAYOFF GAME IS WEEK'S NO. 1 PRIMETIME PROGRAM ACROSS ALL DEMOS
Tuesday Comedies and ANIMATION DOMINATION Give FOX a Weekly
Win With Younger Viewers.
With the NFC Playoff Game (Green Bay vs. San Francisco) and the returns of its Tuesday comedies and Sunday ANIMATION DOMINATION block, FOX ranked No. 2 among Adults 18-49 and No. 1 among Adults 18-34 and Teens. FOX's NFC Playoff Game was the No. 1 program overall last week across all demographics.
For the week, FOX had:
· 4 of the Top 20 programs among Adults 18-49: FOX NFC PLAYOFF- SAT (No. 1), FAMILY GUY (No. 9 tie), AMERICAN DAD (No. 16 tie) and THE SIMPSONS (No. 16 tie).
· 6 of the Top 20 programs among Adults 18-34: FOX NFC PLAYOFF- SAT (No. 1), FAMILY GUY (No. 4), AMERICAN DAD (No. 6), BOB'S BURGERS (No. 7 tie), THE SIMPSONS (No. 7 tie) and NEW GIRL (No. 13).
· 6 of the Top 20 programs among Teens: FOX NFC PLAYOFF- SAT (No. 1), FAMILY GUY (No. 2), AMERICAN DAD (No. 4 tie), THE SIMPSONS (No. 7 tie), BOB'S BURGERS (No. 9) and RAISING HOPE (No. 13 tie).
· 1 of the Top 20 programs among Total Viewers: FOX NFC PLAYOFF- SAT (No. 1).
Nightly and Program Highlights
MONDAY
8:00-9:00 BONES (R): (A18 49: 0.9/2, 4.3 Mil Total Viewers)
9:00-10:00 THE MOB DOCTOR: (A18 49: 0.9/2, 3.3 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 0.9/2, 3.8 Mil Total Viewers)
FOX aired an encore BONES (0.9/2) and an original THE MOB DOCTOR (0.9/2) on Monday night.
TUESDAY
8:00-8:30 RAISING HOPE: (A18 49: 1.7/5, 3.7 Mil Total Viewers)
8:30-9:00 BEN AND KATE: (A18 49: 1.2/3, 2.4 Mil Total Viewers)
9:00-9:30 NEW GIRL: (A18 49: 2.0/5, 3.8 Mil Total Viewers)
9:30-10:00 THE MINDY PROJECT: (A18 49: 1.5/4, 2.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 1.6/4, 3.2 Mil Total Viewers)
FOX's Tuesday comedies returned last week and gave FOX a nightly win among Adults 18-34 and Teens. NEW GIRL was the highest rated program of the night in Adults 18-34 (2.2/6) and the highest rated comedy of the night in Adults 18-49 (2.0/5).
RAISING HOPE (1.7/5) posted the same Adults 18-49 rating as its last original (12/11/12) and was the highest rated program of the night in Teens (1.3/5).
BEN AND KATE delivered a 1.2/3, up +9% in Adults 18-49 versus its last original (1.1/3 on 12/4/12).
At 9pm, NEW GIRL posted 2.0/5, the same as its last original in Adults 18-49 (12/11/12). In fact, NEW GIRL outperformed NBC's Go On in head to head competition in the 9p half hour by +33% in Adults 18-49 (2.0/5 vs. 1.5/4).
THE MINDY PROJECT closed the night with a 1.5/4, even with its last original (12/11/12) in the core adult demographic. THE MINDY PROJECT outperformed NBC's The New Normal in head to head competition in the 9:30p half hour by +15% in Adults 18-49 (1.5/4 vs. 1.3/3).
WEDNESDAY
8:00-10:00 STARS IN DANGER (S): (A18 49: 1.3/4, 3.3 Mil Total Viewers)
FOX aired the special STARS IN DANGER: THE HIGH DIVE (1.3/4) and ranked fourth on Wednesday night.
THURSDAY
8:00-9:00 MOBBED (S): (A18 49: 1.2/3, 3.2 Mil Total Viewers)
9:00-10:00 GLEE (R): (A18 49: 0.7/2, 2.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 0.9/3, 2.6 Mil Total Viewers)
On Thursday, FOX aired a special MOBBED (1.2/3), up +9% from the previous week, followed by an encore GLEE (0.7/2).
FRIDAY
8:00-9:00 KITCHEN NIGHTMARES (R): (A18 49: 1.0/3, 2.5 Mil Total Viewers)
9:00-10:00 FRINGE: (A18 49: 0.8/2, 2.4 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 0.9/3, 2.5 Mil Total Viewers)
On Friday, an encore KITCHEN NIGHTMARES posted a 1.0/3 among Adults 18-49. FRINGE followed at 9pm with a 0.8/2 in Adults 18-49.
SATURDAY
7:30-8:24 NFL DIVISIONAL PRE-GAME (S): (A18 49: 1.0/3, 3.2 Mil Total Viewers)
8:24-8:30 NFL DIVISIONAL KICK-OFF (S): SUSTAINED
8:30-11:36 NFL DIVISIONAL GAME (GREEN BAY & SAN FRANCISCO (S): (A18 49: 11.1/30, 30.9 Mil Total Viewers)
8:00-11:00 FOX PRIME: (A18 49: 9.6/26, 27.1 Mil Total Viewers)
On Saturday, FOX won the night and posted the network's highest rated Saturday night in two years among Adults 18-49 and Total Viewers (since 1/15/11).
SUNDAY
7:00-7:29 BOB'S BURGERS (RS): (A18-49: 0.9/2, 2.1 Mil Total Viewers)
7:29-7:59 THE CLEVELAND SHOW: (A18-49: 1.3/3, 2.7 Mil Total Viewers)
7:59-8:31 THE SIMPSONS: (A18-49: 2.4/6, 5.0 Mil Total Viewers)
8:31-9:00 BOB'S BURGERS: (A18-49: 2.3/5, 4.4 Mil Total Viewers)
9:00-9:31 FAMILY GUY: (A18-49: 3.2/7, 6.0 Mil Total Viewers)
9:31-10:00 AMERICAN DAD: (A18-49: 2.4/6, 4.8 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18-49: 2.1/5, 4.2 Mil Total Viewers)
Airing against the Golden Globes on NBC and CBS' huge AFC Divisional Playoffs over-run, FOX ranked third on Sunday night in Adults 18-49, Adults 18-34 and Teens.
A BOB'S BURGERS encore (0.9/2) was followed by an original THE CLEVELAND SHOW (1.3/3) which held steady with its last original on 12/16/12. At 8pm THE SIMPSONS posted a 2.4/6. From 8:30-10pm FOX's animated comedies were all up from their prior season averages: BOB'S BURGERS (2.3/5, +10% vs. 2.1/5), FAMILY GUY (3.2/7, +10% vs. 2.9/7) and AMERICAN DAD (2.4/6, +4% vs. 2.3/5).
JANUARY 7 - 13, 2013
TOTAL PRIMETIME
ADULTS 18 49 ADULTS 18 34 VIEWERS (Mil)
FOX 2.9/8 FOX 2.5/8 FOX 7.7
ABC 1.9/5 ABC 1.5/5 ABC 6.4
CBS 3.3/9 CBS 2.3/7 CBS 13.3
NBC 2.2/6 NBC 1.7/5 NBC 6.8
12/13 FOX Programs: Live + 7 in Adults 18-49
Live+Same Day vs. Live + 7 ratings (available through 12/30/12) among Adults 18-49:
12/13 Season through 12/30 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change
BONES 2.1/6 3.0/8 +43%
THE MOB DOCTOR 1.0/3 1.4/3 +40%
RAISING HOPE 1.7/5 2.2/7 +29%
BEN AND KATE 1.4/4 1.7/5 +21%
NEW GIRL 2.4/6 3.8/10 +58%
THE MINDY PROJECT 1.7/4 2.3/6 +35%
THE X FACTOR-Wed 3.1/9 3.6/10 +16%
THE X FACTOR-Thu 2.9/8 3.4/10 +17%
GLEE 2.4/6 3.8/10 +58%
KITCHEN NIGHTMARES 1.1/4 1.5/5 +36%
FRINGE 1.0/3 1.6/5 +60%
THE CLEVELAND SHOW 1.8/5 2.0/5 +11%
THE SIMPSONS 3.1/8 3.6/9 +16%
BOB'S BURGERS 2.0/5 2.3/5 +15%
FAMILY GUY 2.9/7 3.9/9 +34%
AMERICAN DAD 2.2/5 2.7/6 +23%
12/13 FOX Programs: Live +7 in Total Viewers
Live+Same Day vs. Live + 7 ratings (available through 12/30/12) among Total Viewers:
12/13 Season thru 12/30 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change
BONES 7.4 9.8 +33%
THE MOB DOCTOR 3.6 4.7 +30%
RAISING HOPE 3.9 4.9 +26%
BEN AND KATE 2.9 3.5 +20%
NEW GIRL 4.6 7.0 +54%
THE MINDY PROJECT 3.3 4.4 +33%
THE X FACTOR-Wed 8.6 9.9 +15%
THE X FACTOR-Thu 8.5 9.7 +14%
GLEE 6.0 9.0 +50%
KITCHEN NIGHTMARES 3.1 3.8 +22%
FRINGE 2.8 4.3 +52%
THE CLEVELAND SHOW 3.7 4.1 +11%
THE SIMPSONS 6.7 7.6 +14%
BOB'S BURGERS 4.4 4.8 +10%
FAMILY GUY 5.7 7.5 +31%
AMERICAN DAD 4.5 5.4 +20%
About Fox Broadcasting Company
Fox Broadcasting Company (FOX) is a unit of News Corporation. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year - a feat that has never been achieved in broadcast history - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.
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