Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (1/8/14):
CBS (8.863 million viewers, #1; adults 18-49: 2.1, #1) was the top draw on Wednesday thanks to its presentation of "The 40th Annual People's Choice Awards" (10.179 million viewers, #1; adults 18-49: 2.3, #2). Leading off the night were repeats of "2 Broke Girls" (6.025 million viewers, #8; adults 18-49: 1.5, #T9) and a second "2 Broke Girls" (6.438 million viewers, #6; adults 18-49: 1.6, #T7).
NBC (7.819 million viewers, #2; adults 18-49: 1.9, #T2) then claimed the silver with new episodes of "Revolution" (6.047 million viewers, #7; adults 18-49: 1.6, #T7) and "Law & Order: Special Victims Unit" (8.852 million viewers, #3; adults 18-49: 2.1, #4) alongside the premiere of "Chicago PD" (8.558 million viewers, #5; adults 18-49: 2.0, #5).
Next up was ABC (5.952 million viewers, #3; adults 18-49: 1.9, #T2) and its original lineup of "The Middle" (8.766 million viewers, #4; adults 18-49: 2.2, #3), "Super Fun Night" (4.922 million viewers, #9; adults 18-49: 1.5, #T9), "Modern Family" (9.535 million viewers, #2; adults 18-49: 3.5, #1), another "Super Fun Night" (4.886 million viewers, #10; adults 18-49: 1.8, #6) and a rebroadcast of "David Blaine: Real or Magic" (3.801 million viewers, #11; adults 18-49: 1.4, #11).
Meanwhile, FOX (2.881 million viewers, #4; adults 18-49: 1.2, #4) served up the feature "Step Brothers" (2.881 million viewers, #12; adults 18-49: 1.2, #12).
And finally, repeats of "Arrow" (1.322 million viewers, #13; adults 18-49: 0.4, #13) and "The Tomorrow People" (0.860 million viewers, #14; adults 18-49: 0.2, #14) on The CW (1.091 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
In the netlet's target demo (women 18-34), "Arrow" delivered a 0.3 rating while "Tomorrow" posted a 0.2 rating.
Week-to-week changes (adults 18-49):
+31.25% - Law & Order: Special Victims Unit (vs. 11/20/13)
+15.79% - The Middle (vs. 12/11/13)
+14.29% - Revolution (vs. 11/20/13)
0.00% - Modern Family (vs. 12/11/13)
0.00% - Super Fun Night (vs. 12/11/13)
Year-to-year changes (adults 18-49):
+18.52% - Revolution (vs. Whitney/Guys With Kids)
0.00% - Law & Order: Special Victims Unit
-8.33% - The Middle
-9.09% - Chicago PD (vs. Chicago Fire)
-11.54% - The 40th Annual People's Choice Awards
-25.00% - Super Fun Night - 8:30 (vs. The Neighbors)
-25.53% - Modern Family
-33.33% - Super Fun Night - 9:30 (vs. Suburgatory)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.0/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.8/4.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.6/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (1/9/13):
ABC (7.611 million viewers, #2; adults 18-49: 2.6, #1) was the network to beat on Wednesday with the return of new episodes from "The Middle" (8.445 million viewers, #3; adults 18-49: 2.4, #4), "The Neighbors" (6.632 million viewers, #8; adults 18-49: 2.0, #T7), "Modern Family" (11.961 million viewers, #1; adults 18-49: 4.7, #1), "Suburgatory" (6.987 million viewers, #7; adults 18-49: 2.7, #2) and "Nashville" (5.821 million viewers, #9; adults 18-49: 2.0, #T7).
CBS (9.010 million viewers, #1; adults 18-49: 2.4, #2) then was a competitive second place with a new "I Get That a Lot" (7.754 million viewers, #6; adults 18-49: 2.0, #T7) plus its coverage of "The 39th Annual People's Choice Awards" (9.638 million viewers, #2; adults 18-49: 2.6, #3).
Next up was NBC (6.791 million viewers, #3; adults 18-49: 1.9, #3) and its lineup of "Whitney" (4.176 million viewers, #10; adults 18-49: 1.4, #10), "Guys With Kids" (3.984 million viewers, #11; adults 18-49: 1.3, #T11), "Law & Order: Special Victims Unit" (8.331 million viewers, #4; adults 18-49: 2.1, #6) and "Chicago Fire" (7.962 million viewers, #5; adults 18-49: 2.2, #5).
Meanwhile, FOX (3.369 million viewers, #4; adults 18-49: 1.3, #4) was out of the hunt with its two-hour special "Stars in Danger: The High Dive" (3.369 million viewers, #12; adults 18-49: 1.3, #T11).
And finally, repeats of "Arrow" (1.698 million viewers, #13; adults 18-49: 0.5, #13) and "Supernatural" (1.017 million viewers, #14; adults 18-49: 0.4, #14) closed out the night over on The CW (1.358 million viewers, #5; adults 18-49: 0.4, #5).
In the netlet's target demo (women 18-34), "Arrow" delivered a 0.5 rating at 8:00/7:00c and "Supernatural" a 0.3 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+25.00% - The Neighbors (vs. 12/12/12)
+22.73% - Suburgatory (vs. 12/5/12)
+11.90% - Modern Family (vs. 12/12/12)
+9.09% - The Middle (vs. 12/12/12)
+5.26% - Nashville (vs. 12/5/12)
0.00% - Law & Order: Special Victims Unit
-8.33% - Chicago Fire
-22.22% - Whitney
-23.53% - Guys With Kids
Year-to-year changes (adults 18-49):
+50.00% - Law & Order: Special Victims Unit (vs. Harry's Law)
+18.18% - Stars in Danger: The High Dive (vs. Mobbed/Mobbed)
+10.00% - Chicago Fire (vs. Law & Order: Special Victims Unit)
+4.00% - The 39th Annual People's Choice Awards
0.00% - I Get That a LotCriminal Minds (Repeat)
-7.84% - Modern Family
-12.90% - Suburgatory (vs. Happy Endings)
-16.67% - Nashville (vs. Revenge)
-20.00% - The Middle
-31.03% - The Neighbors (vs. Suburgatory)
-33.33% - Whitney
-43.48% - Guys With Kids (vs. Are You There, Chelsea?)
In late-night metered market ratings (via NBC's press release):
* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/8; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.4/6.
* Versus Tuesday night, "Tonight" was up 21% (2.9/8 vs. 2.4/6), "Late Show" was down 11% (2.4/6 vs. 2.7/7) and "Kimmel" was down 14% (2.4/6 vs. 2.8/8). And note that when nationals came in on Tuesday, "Tonight" improved its position significantly versus both Kimmel and "Late Show" in total viewers, out-delivering them with 3.3 million persons versus 3.1 million for Kimmel and 2.9 million for "Late Show."
* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.7/3; and "Jimmy Kimmel Live," 0.9/4.
* Versus Tuesday night in the Local People Meters, "Tonight" was up 13% (0.9/4 vs. 0.8/4), "Late Show" was up 17% (0.7/3 vs. 0.6/3) and Kimmel was down 10% (0.9/4 vs. 1.0/5). And note that on Tuesday, "Tonight" grew from a 0.8 in 18-49 in the local markets to a 0.9 nationally and "Kimmel" declined from a 1.0 to a 0.7 going from these local-market averages to national numbers.
* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.4/3).
* At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
|