or


[10/03/14 - 08:22 AM]
ABC Dominates Its Non-Sports Competition on Thursday Night
ABC spins the numbers for Thursday, October 2.
[via press release from ABC]

ABC's is Up on Thursday Year to Year - Scandal and HTGAWM Again Track as Week's Top 2 Dramas in AD18-49

Live + Same Day Fast Affiliate Results:

Please Note: Last week, all 3 of ABC's Thursday dramas went up 1-tenth from the preliminary to National Adult 18-49 ratings and also added Total Viewers. Therefore, please use Fast Affiliate numbers for both weeks in any comparisons (listed below).

ABC Thursday Prime (8-11pm - 10.4 million and 3.0/9 in AD18-49): Up against CBS' Thursday Night Football, ABC remained the dominant non-sports net on Thursday in Total Viewers (10.4 million) and Adults 18-49 (3.0/9). For the 2nd week in a row, the Net delivered the Top 3 entertainment shows on the night (which included series debuts of Fox's drama Gracepoint and NBC's comedies Bad Judge/A to Z) with How to Get Away with Murder (11.8 million and 3.2/10), Scandal (10.4 million and 3.3/10) and Grey's (9.1 million and 2.6/8). Each of the ABC dramas delivered strong retention of their big week-ago openers in the Fast Affiliate Adult 18-49 numbers: Grey's 86% (2.6 rtg. vs. 3.0 rtg.), Scandal 87% (3.3 vs. 3.8) and How to Get Away with Murder 84% (3.2 vs. 3.8). For perspective, NBC's The Blacklist retained a lesser 82% of its week-earlier premiere Adult 18-49 audience this past Monday (3.4 vs. 2.8 - L+SD Nationals)

· ABC's Scandal and How to Get Away with Murder are once again tracking as the week's Top 2 dramas in Adults 18-49.

· For the 2nd consecutive week, ABC's Thursday was up from the year-ago night (8.6 million and 2.8/8, which included Scandal's season opener) in Total Viewers (+21%) and Adults 18-49 (+7%).

...more to follow, including L3 and L7 projections

ABC Dominates its Non-Sports Competition on Thursday Night - L3 and L7 Projections

Thursday Night (10/2/14) - ABC Total Viewer and Adult 18-49 Projections

Grey's Anatomy: Live + 3 = 14.2 million/3.8 rating and Live + 7 = 15.3 million/4.1 rating

Scandal: Live + 3 = 15.2 million/4.7 rating and Live + 7 = 16.0 million/4.9 rating

How to Get Away with Murder: Live + 3 = 17.2 million/4.6 rating and Live + 7 = 18.0 million/4.8 rating

Live + Same Day Fast Affiliate Results:

Please Note: Last week, all 3 of ABC's Thursday dramas went up 1-tenth from the preliminary to National Adult 18-49 ratings and also added Total Viewers. Therefore, please use Fast Affiliate numbers for both weeks in any comparisons (listed below).

ABC Thursday Prime (8-11pm - 10.4 million and 3.0/9 in AD18-49): Up against CBS' Thursday Night Football, ABC remained the dominant non-sports net on Thursday in Total Viewers (10.4 million) and Adults 18-49 (3.0/9). For the 2nd week in a row, the Net delivered the Top 3 entertainment shows on the night (which included series debuts of Fox's drama Gracepoint and NBC's comedies Bad Judge/A to Z) with How to Get Away with Murder (11.8 million and 3.2/10), Scandal (10.4 million and 3.3/10) and Grey's (9.1 million and 2.6/8). Each of the ABC dramas delivered strong retention of their big week-ago openers in the Fast Affiliate Adult 18-49 numbers: Grey's 87% (2.6 rtg. vs. 3.0 rtg.), Scandal 87% (3.3 vs. 3.8) and How to Get Away with Murder 84% (3.2 vs. 3.8). For perspective, NBC's The Blacklist retained a lesser 82% of its week-earlier premiere Adult 18-49 audience this past Monday (2.8 vs. 3.4 - L+SD Nationals)

· ABC's Scandal and How to Get Away with Murder are once again tracking as the week's Top 2 dramas in Adults 18-49.

· For the 2nd consecutive week, ABC's Thursday was up from the year-ago night (8.6 million and 2.8/8, which included Scandal's season opener) in Total Viewers (+21%) and Adults 18-49 (+7%).

Grey's Anatomy (8-9pm - 9.1 million and 2.6/8 in AD18-49): At 8pm, Grey's ranked as the #1 non-sports program, beating runner-up Fox's Bones by 44% in Total Viewers (9.1 million vs. 6.3 million) and by 73% in Adults 18-49 (2.6/8 vs. 1.5/5). The 9th season ABC medical drama continued to improve its new time period year to year (5.8 million and 1.6/5 on 10/3/13).

Scandal (9-10pm - 10.4 million and 3.3/10 in AD18-49): Surging from its lead-in during the 9pm hour, ABC's Scandal more than doubled Fox's debut of Gracepoint (4.8 million and 1.2/3) and towered over NBC's comedy debuts (Bad Judge/A to Z = 5.3 million and 1.3/4).

· Scandal was up over the year-ago telecast of Grey's in the hour (9.6 million and 3.1/9).

How to Get Away with Murder (10-11pm - 11.8 million and 3.2/10 in AD18-49): Gaining viewers from its lead-in at 10pm, ABC's How to Get Away with Murder held strong triple-digit advantages over NBC's Parenthood in Total Viewers (+168% - 11.8 million vs. 4.4 million) and Adults 18-49 (+146% - 3.2/10 vs. 1.3/4). The week's #1 10pm show, HTGAWM leads its nearest competition in the final hour of primetime by 14% in Adults 18-49 (NBC's Blacklist this past Monday = 2.8/8).

· Impressively, How to Get Away with Murder was up over the year-ago season opener of Scandal by 1.3 million viewers in the hour (11.8 million vs. 10.5 million on 10/3/13).

Quick Take for Thursday, October 2, 2014 (Fast Affiliate Live + Same Day Ratings)

ABC Dominates its Non-Sports Competition on Thursday and Gains Year to Year

"Grey's" Beats Fox's "Bones" by 73% in Adults 18-49 and Continues to Grow its Hour

ABC's "Scandal" More than Doubles its NBC and Fox Debut Competition at 9pm

"How to Get Away With Murder" Tops the Year-Ago Premiere of "Scandal" By 1.3 Million Viewers and Tracks as the Week's No. 1 10pm Show in Adults 18-49

Thursday Night (10/2/14) - ABC Total Viewer and Adult 18-49 Projections

"Grey's Anatomy:" Live + 3 = 14.2 million/3.8 rating and Live + 7 = 15.3 million/4.1 rating

"Scandal:" Live + 3 = 15.2 million/4.7 rating and Live + 7 = 16.0 million/4.9 rating

"HTGAWM:" Live + 3 = 17.2 million/4.6 rating and Live + 7 = 18.0 million/4.8 rating

Live + Same Day Fast Affiliate Results:

ABC Thursday Prime (8:00-11:00 p.m. - 10.4 million and 3.0/9 in AD18-49):

Up against CBS' Thursday Night Football, ABC remained the dominant non-sports net on Thursday in Total Viewers (10.4 million) and Adults 18-49 (3.0/9). For the 2nd week in a row, the Net delivered the Top 3 entertainment shows on the night (which included series debuts of Fox's drama "Gracepoint" and NBC's comedies "Bad Judge"/"A to Z") with "How to Get Away with Murder," "Scandal" and "Grey's." Each of the ABC dramas delivered strong retention of their big week-ago openers in the Fast Affiliate Adult 18-49 numbers: "Grey's" 87%, "Scandal" 87% and "How to Get Away with Murder" 84%. For perspective, NBC's "The Blacklist" retained a lesser 82% of its week-earlier premiere Adult 18-49 audience this past Monday.

· ABC's "Scandal" and "How to Get Away with Murder" are once again tracking as the week's Top 2 dramas in Adults 18-49.

· For the 2nd consecutive week, ABC's Thursday was up from the year-ago night (8.6 million and 2.8/8, the night of "Scandal's" season opener) in Total Viewers (+21%) and Adults 18-49 (+7%).

"Grey's Anatomy" (8:00-9:00 p.m. - 9.1 million and 2.6/8 in AD18-49):

At 8:00 p.m., "Grey's Anatomy" ranked as the No. 1 non-sports program, beating runner-up Fox's "Bones" by 44% in Total Viewers (9.1 million vs. 6.3 million) and by 73% in Adults 18-49 (2.6/8 vs. 1.5/5). The 9th season ABC medical drama continued to improve its new time period year to year (5.8 million and 1.6/5 on 10/3/13).

"Scandal" (9:00-10:00 p.m. - 10.4 million and 3.3/10 in AD18-49):

Surging from its lead-in during the 9:00 p.m. hour, ABC's "Scandal" more than doubled Fox's debut of "Gracepoint" (4.8 million and 1.2/3) and towered over NBC's comedy debuts ("Bad Judge"/"A to Z" = 5.3 million and 1.3/4).

· "Scandal" was up over the year-ago telecast of "Grey's" in the hour (9.6 million and 3.1/9).

"How to Get Away with Murder" (10:00-11:00 p.m. - 11.8 million and 3.2/10 in AD18-49):

Adding viewers from its lead-in at 10:00 p.m., ABC's "How to Get Away with Murder" held strong triple-digit advantages over NBC's "Parenthood" in Total Viewers (+168% - 11.8 million vs. 4.4 million) and Adults 18-49 (+146% - 3.2/10 vs. 1.3/4). The week's No. 1 10:00 p.m. show, "HTGAWM" leads its nearest competition in the final hour of primetime by 14% in Adults 18-49 (NBC's "The Blacklist" this past Monday = 2.8/8).

· Impressively, "How to Get Away with Murder" was up over the year-ago season opener of "Scandal" by 1.3 million viewers in the hour (11.8 million vs. 10.5 million on 10/3/13).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 48% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Projections Rationale:

Lifts vs. L+SD are based on the 2013-14 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 10/2/14.





  [october 2014]  
S
M
T
W
T
F
S
   


· A TO Z (NBC)
· BAD JUDGE (NBC)
· BONES (FOX)
· GRACEPOINT (FOX)
· GREY'S ANATOMY (ABC)
· HOW TO GET AWAY WITH MURDER (ABC)
· SCANDAL (ABC)
· THURSDAY NIGHT FOOTBALL (AMAZON)




most recent ratings | view all posts
[03/12/25 - 10:06 AM]
"The Last of Us" Season 2 Trailer Shatters Records, Becoming HBO and Max's Most-Watched Original Trailer with 158 Million Views
The trailer outperformed previous "The Last of Us" trailers and teasers by a margin of at least 160%.
[03/11/25 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" also improved year to year in Total Viewers and Adults 18-49.
[03/11/25 - 12:01 PM]
Netflix Top 10 Week of March 3: "Running Point" Scores, "Plankton: The Movie" Makes a Splash in This Week's Top 10
With an A-list cast led by Robert De Niro, the political-themed limited series "Zero Day," about a devastating cyberattack, was a hit again this week, landing at No. 2 on the English TV list (7.5 million views).
[03/11/25 - 10:13 AM]
"NBA Saturday Primetime on ABC": Boston Celtics Victory Over Los Angeles Lakers was Most-Watched NBA Regular-Season Game Across Any Platform in Seven Years (Excluding Christmas)
The March 8 broadcast peaked with 5,342,000 viewers from 9:15-9:29 p.m. ET.

[03/11/25 - 08:00 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Since 2022
The six-episode season attracted nearly 14 million total viewers across linear and streaming since its premiere on Wednesday, January 29.
[03/10/25 - 08:31 AM]
Women's College Basketball Across ESPN Platforms Scores Most-Watched Regular Season Since 2008-09
It was also the most-consumed season on record for ESPN platforms with more than 2.9 billion total minutes watched of live women's college basketball games.

[03/07/25 - 10:34 AM]
"Georgie and Mandy's First Marriage" Hits Series High Thursday Night
CBS was the #1 broadcast network last night with 5.63 million viewers, up +6% from last week and +25% more viewers than ABC and NBC combined last night (4.50 million).
[03/06/25 - 10:02 AM]
CBS' "Beyond the Gates" Improves Time Period by +78%
In its first week on air, "Beyond the Gates" reached over 5.2 million unique viewers.
[03/05/25 - 02:53 PM]
ABC News Is the Most-Watched Broadcast Network Across the Board for Second Straight Presidential Address to Congress with 6.3 Million Viewers
The network posted double-digit increases across the board compared to the previous presidential address to the joint session of Congress in 2021.
[03/05/25 - 08:04 AM]
ESPN's Excellent 2025 Continues: Company's February Viewership was Highest in Seven Years
ESPN's multi-year audience high was boosted by the 4 Nations Face-Off Championship Game, which scored ESPN's highest hockey audience ever, and further amplifies the company's industry-leading sports portfolio.

[03/04/25 - 03:30 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" posted double-digit increases week to week in Total Viewers, Adults 25-54 and Adults 18-49, posting its strongest numbers across the board in 4 weeks.
[03/04/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 24: "Zero Day" Climbs to No. 1 in This Week's Top 10
The true-crime documentary series "American Murder: Gabby Petito" continued to thrill audiences (11.3 million views) while "Running Point," the Kate Hudson-starring comedy series from executive producer Mindy Kaling, debuted at No. 3, with 9.3 million views.
[03/04/25 - 10:54 AM]
97th Oscars Delivers a Five Year High in Both Total Viewers and Adults 18-49
The show rose dramatically over last year in Adults 18-49 (+ 19% vs. 3.82 rating).
[03/03/25 - 05:49 PM]
"The Oscars" Tops Last Year in Key Adult Demographic, Ranking as No. 1 Primetime Telecast of the Season
"The Oscars" stands as the No. 1 primetime entertainment telecast in both Total Viewers (18.07 million) and Adults 18-49 (3.92 rating) for the 2024-2025 season.

[02/28/25 - 03:35 PM]
NBC Records Its Most-Watched Sunday of Entertainment Series Programming in Nearly Six Years
Including NBC, Peacock and the NBCUniversal cable networks - Bravo, E!, Syfy, USA and CNBC - the premiere episode of "The Americas" amassed 6.7 million viewers (L3) and stands as the most-watched nature documentary on linear television in more than 15 years.