Saturday Primetime Results:
· An encore telecast of "The Voice" (0.7/2 in 18-49, 2.8 million viewers overall from 8-10 p.m. ET) ranked #2 in the time period among the Big 4 networks in adults 18-49, adults 18-34 and all key adult-female demos.
· The "Voice" encore grew by +80% from its first half-hour to its fourth in adults 18-49 (to a 0.9 from a 0.5) and by +44% or 1.0 million persons in total viewers (3.3 million vs. 2.3 million).
· Versus last week's 8-9 p.m. Saturday "Voice" encore, last night's 8-10 p.m. rebroadcast was up +17% in 18-49 rating (to a 0.7 rating from a 0.6) and up +7% in total viewers (2.837 million vs. 2.652 million).
· At 10 p.m. ET, "SNL Vintage" (0.8/3 in 18-49, 3.0 million viewers overall), featuring an encore of an April 22, 1978 telecast of "Saturday Night Live" with host Steve Martin and musical guest the Blues Brothers, is currently tied for #2 in the time period among the Big 4 networks in adults 18-49 and adults 18-34 and ranked #1 among those networks in women 18-34, pending updates.
· Despite the 10 p.m. hour, "SNL Vintage" held steady from half-hour to half-hour in adults 18-49 (0.8 vs. 0.8) and grew by +10% in adults 25-54 (to a 1.1 from a 1.0).
· NBC currently ranks #2 in primetime among the Big 4 networks in adults 18-49 with a 0.7 rating average.
In Late-Night Metered-Market Household Averages for Saturday night:
· "Saturday Night Live," with host Sarah Silverman and musical guest Maroon 5, averaged a 3.9/10 in metered-market households and a 1.9/9 in adults 18-49 in the Local People Meters.
· "Saturday Night Live" ranked as the #1 telecast of the night on ABC, CBS, NBC and Fox in adult 18-49 rating in the Local People Meters, outscoring all primetime programs on those networks.
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
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