ABC's Sunday is Up Year to Year - AFHV and Revenge Hit Season Highs
Fast Affiliate Live + Same Day Results:
ABC Sunday Prime (7-11pm - 6.0 million and 1.6/4 in AD18-49): Facing Sunday Night Football (Bear-Packers) on NBC and another big NFL overrun on Fox (Giants-Seahawks), ABC beat its Sunday non-sports competition on CBS by 14% in Adults 18-49 (1.6/4 vs. 1.4/4). The Net was up from the same night last November (5.6 million and 1.4/4 on 11/10/13) in Total Viewers (+7%) and Adults 18-49 (+14%). ABC's Once Upon a Time (60,302 tweets) and Revenge (24,232 tweets) were the most-social entertainment broadcasts on Sunday, respectively.
America's Funniest Home Videos (7-8pm - 6.6 million and 1.5/4 in AD18-49): During the 7pm hour opposite Fox's NFL overrun, ABC's America's Funniest Home Videos was up for its 2nd telecast in viewers (+8% - 6.6 million vs. 6.1 million) and Adults 18-49 (+9% - 1.5/4 vs. 1.2/3) to deliver season highs on both counts.
Once Upon a Time (8-9pm - 7.4 million and 2.5/7 in AD18-49): At 8pm, ABC's Once Upon a Time took second to Sunday Night Football in the hour among Adults 18-49 (2.5/7), beating Fox's NFL-fueled comedies (The Simpsons/Brooklyn 9-9 = 2.4/6) and CBS' Madam Secretary (1.4/4). Once Upon a Time grew from its year-ago telecast for the 7th straight week in Adults 18-49 (+19% - 2.1/5 on 11/10/13) and season to date, the ABC drama is up 13% over the same point last year.
Resurrection (9-10pm - 4.5 million and 1.2/3 in AD18-49): At 9pm, ABC's Resurrection held steady with ABC's year-ago telecast of Revenge in the hour in Adults 18-49 (1.2/3 vs. 1.3/3).
Revenge (10-11pm - 5.2 million and 1.3/4 in AD18-49): Building on its lead-in during the 10 o'clock hour, ABC's Revenge gained for the 2nd week in viewers (+11% - 5.2 million vs. 4.7 million) and young adults (+8% - 1.3/4 vs. 1.2/4), drawing its biggest audience this season and equaling a season high with Adults 18-49. In addition, Revenge delivered substantial time period improvement for ABC (3.2 million and 0.8/2 on 11/10/13), growing its hour year to year by 2.0 million viewers and by 63% in Adults 18-49.
Quick Take for Sunday, November 9, 2014
(Fast Affiliate Live + Same Day Ratings)
ABC Is Up Year to Year on Sunday and Beats Its Non-Sports Competition
"Funniest Home Videos" Is Up for the 2nd Week to Mark New Season Highs
"Once Upon a Time" Grows Year to Year for Its 7th-Straight Telecast This Season
"Resurrection" Holds Steady in Its Time Period for ABC Year Over Year
"Revenge" Earns Its Most-Watched Telecast this Season and Ties an Adult 18-49 High
Sunday Night (11/09/14) - ABC Total Viewer and Adult 18-49 Projections
"AFHV": Live + 3 = 6.8 million/1.5 rating and Live + 7 = 6.9 million/1.5 rating
"Once Upon a Time": Live + 3 = 10.6 million/3.4 rating and Live + 7 = 11.4 million/3.6 rating
"Resurrection": Live + 3 = 6.6 million/1.6 rating and Live + 7 = 7.0 million/1.7 rating
"Revenge": Live + 3 = 8.0 million/1.9 rating and Live + 7 = 8.7 million/2.0 rating
Fast Affiliate Live + Same Day Results:
ABC Sunday Prime (7:00-11:00 p.m. - 6.0 million and 1.6/4 in AD18-49):
Facing Sunday Night Football (Bears-Packers) on NBC and another big NFL overrun on Fox (Giants-Seahawks), ABC beat its Sunday non-sports competition on CBS by 14% in Adults 18-49 (1.6/4 vs. 1.4/4). ABC's "Once Upon a Time" (60,302 tweets) and "Revenge" (24,232 tweets) were the most-social entertainment broadcasts on Sunday, respectively.
· The Network was up from the same night last November (5.6 million and 1.4/4 on 11/10/13) in Total Viewers (+7%) and Adults 18-49 (+14%).
"America's Funniest Home Videos" (7:00-8:00 p.m. - 6.6 million 1.5/4 in AD18-49):
During the 7:00 p.m. hour, opposite Fox's NFL overrun, ABC's "America's Funniest Home Videos" was up for its 2nd-straight telecast in viewers (+8% - 6.6 million vs. 6.1 million) and Adults 18-49 (+9% - 1.5/4 vs. 1.2/3) to deliver season highs on both counts.
"Once Upon a Time" (8:00-9:00 p.m. - 7.4 million and 2.5/7 in AD18-49):
At 8:00 p.m., ABC's "Once Upon a Time" took second to Sunday Night Football in the hour among Adults 18-49 (2.5/7), beating Fox's NFL-fueled comedies ("The Simpsons"/"Brooklyn 9-9" = 2.4/6) and CBS' "Madam Secretary" (1.4/4). The show held steady with its week-ago Fast Affiliate numbers.
· "Once Upon a Time" grew from its year-ago telecast for the 7th-straight week in Adults 18-49 (+19% - 2.1/5 on 11/10/13) and season to date, the ABC drama is up 13% over the same point last year.
"Resurrection" (9:00-10:00 p.m. - 4.5 million and 1.2/3 in AD18-49):
At 9:00 p.m., ABC's "Resurrection" held steady with ABC's year-ago telecast of "Revenge" in the hour with Adults 18-49 (1.2/3 vs. 1.3/3).
"Revenge" (10:00-11:00 p.m. - 5.2 million and 1.3/4 in AD18-49):
Building on its lead-in during the 10 o'clock hour, ABC's "Revenge" gained for the 2nd week in viewers (+11% - 5.2 million vs. 4.7 million) and young adults (+8% - 1.3/4 vs. 1.2/4), drawing its biggest audience this season and equaling a season high with Adults 18-49.
· "Revenge" delivered substantial time period improvement for ABC (3.2 million and 0.8/2 on 11/10/13), growing its hour year to year by 2.0 million viewers and by 63% in Adults 18-49.
A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 48% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Projections Rationale:
Lifts vs. L+SD are based on the 2013-14 season for premiere telecast or an average for originals (excluding the premiere).
Returning shows: Profile based on same show (either premiere or averages for originals).
New Series: Based on similar series.
Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 11/09/14.
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