Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (11/28/14):
NBC (5.128 million viewers, #1; adults 18-49: 1.1, #T1) was the network to beat on Friday with its trio of "Dateline NBC" (6.979 million viewers, #1; adults 18-49: 1.3, #1), "Grimm" (5.083 million viewers, #6; adults 18-49: 1.2, #T2) and "Constantine" (3.322 million viewers, #10; adults 18-49: 0.9, #T7).
ABC (5.067 million viewers, #2; adults 18-49: 1.1, #T1) then shared in the adults 18-49 honors with repeats of "America's Funniest Home Videos" (4.349 million viewers, #8; adults 18-49: 0.9, #T7), "Shark Tank" (5.634 million viewers, #2; adults 18-49: 1.1, #T4) and a new "20/20" (5.217 million viewers, #4; adults 18-49: 1.2, #T2).
Next up was CBS (4.865 million viewers, #3; adults 18-49: 0.9, #3) with a new "The Amazing Race" (5.309 million viewers, #3; adults 18-49: 1.0, #6) alongside encores of "Frosty the Snowman" (4.656 million viewers, #7; adults 18-49: 1.1, #T4), "Yes, Virginia" (3.636 million viewers, #9; adults 18-49: 0.7, #T9) and "Hawaii Five-0" (5.140 million viewers, #5; adults 18-49: 0.7, #T9).
Meanwhile, FOX (1.807 million viewers, #4; adults 18-49: 0.6, #4) offered up second runs of "MasterChef Junior" (2.217 million viewers, #11; adults 18-49: 0.7, #T9) and "Gotham" (1.398 million viewers, #13; adults 18-49: 0.4, #T12).
And finally, The CW (1.512 million viewers, #5; adults 18-49: 0.4, #5) closed out the evening with its holiday lineup of "Grandma Got Run Over by a Reindeer" (1.780 million viewers, #12; adults 18-49: 0.4, #T12), "Kung Fu Panda Holiday Special" (1.220 million viewers, #15; adults 18-49: 0.3, #T14) and "Merry Madagascar" (1.268 million viewers, #14; adults 18-49: 0.3, #T14).
In the netlet's target demo (women 18-34), said trio posted a 0.3, 0.3 and 0.4 rating, respectively.
Week-to-week changes (adults 18-49):
-7.69% - Grimm
-13.33% - Dateline NBC
-16.67% - The Amazing Race
-18.18% - Constantine
-25.00% - 20/20
Year-to-year changes (adults 18-49):
+100.00% - The Amazing Race (vs. hoops&yoyo Ruin Christmas/The Elf on the Shelf: An Elf's Story)
+33.33% - 20/20
+8.33% - Dateline NBC
0.00% - Constantine (vs. Dracula)
-7.69% - Grimm
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.4/6 with an encore telecast; CBS's "Late Show with David Letterman," 1.7/4 with an encore; and ABC's "Jimmy Kimmel Live," 1.9/5 with an encore.
·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/4 with an encore; "Late Show," 0.3/1 with an encore; and "Jimmy Kimmel Live," 0.6/3 with an encore.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/3 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.2/1).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (11/29/13):
CBS (6.724 million viewers, #1; adults 18-49: 1.4, #1) was the network to beat on Friday with encores of "hoops&yoyo Ruin Christmas" (2.310 million viewers, #11; adults 18-49: 0.4, #T13) and "The Elf on the Shelf: An Elf's Story" (3.050 million viewers, #8; adults 18-49: 0.6, #T9) followed by the new two-hour special "Garth Brooks, Live from Las Vegas" (8.745 million viewers, #1; adults 18-49: 1.8, #1).
ABC (5.116 million viewers, #3; adults 18-49: 1.2, #2) then got bumped to second place with its second run lineup of "Dr. Seuss' How the Grinch Stole Christmas!" (5.859 million viewers, #3; adults 18-49: 1.5, #T2), "Shrek the Halls" (5.367 million viewers, #5; adults 18-49: 1.5, #T2) and "Shark Tank" (4.695 million viewers, #7; adults 18-49: 1.2, #T5) plus a new "20/20" (5.040 million viewers, #6; adults 18-49: 0.9, #T7).
Next up was NBC (5.226 million viewers, #2; adults 18-49: 1.1, #3) with originals from "Dateline NBC" (7.188 million viewers, #2; adults 18-49: 1.2, #T5), "Grimm" (5.657 million viewers, #4; adults 18-49: 1.3, #4) and "Dracula" (2.833 million viewers, #10; adults 18-49: 0.9, #T7).
Meanwhile, FOX (2.297 million viewers, #4; adults 18-49: 0.6, #4) served up a repeat of "Bones" (2.904 million viewers, #9; adults 18-49: 0.6, #T9) alongside a new "Raising Hope" (1.752 million viewers, #12; adults 18-49: 0.6, #T9) and a second "Raising Hope" (1.628 million viewers, #13; adults 18-49: 0.6, #T9).
And finally, a rebroadcast of "Grandma Got Run Over by a Reindeer" (1.232 million viewers, #14; adults 18-49: 0.4, #T13) and a new "Nikita" (0.885 million viewers, #15; adults 18-49: 0.2, #15) on The CW (1.058 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
In the netlet's target demo (women 18-34), "Grandma" delivered a 0.4 rating at 8:00/7:00c and "Nikita" a 0.3 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+9.09% - Dateline NBC
0.00% - Dracula (vs. 11/15/13)
0.00% - Nikita
-13.33% - Grimm (vs. 11/15/13)
-25.00% - Raising Hope - 9:30
-33.33% - Raising Hope - 9:00
-43.75% - 20/20
Year-to-year changes (adults 18-49):
+116.67% - Grimm (vs. Grimm (Repeat))
+33.33% - Dateline NBC (vs. Christmas in Rockefeller Center (Repeat))
+20.00% - Garth Brooks, Live from Las Vegas (vs. CSI: NY/Blue Bloods)
-18.18% - Dracula (vs. Dateline NBC)
-33.33% - Nikita (vs. Arrow (Repeat))
-47.06% - 20/20
-50.00% - Raising Hope - 9:30 (vs. Pac-12 Football Championship)
-50.00% - Raising Hope - 9:00 (vs. Pac-12 Football Championship)
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.3/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/5 with an encore.
·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.6/2 with an encore; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.5/2 with an encore.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/2 in 18-49 with an encore) topped "Late Late Show" (0.3/2 with an encore).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/2 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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