'THE VOICE' EQUALS THE 2.7 OF ITS PRIOR ORIGINAL IN FAST-AFFILIATE 18-49 RATING
'VOICE' IS TUESDAY'S #1 TELECAST ON THE BIG 4 IN 18-49 AND #1 OR TIED FOR #1 IN EVERY OTHER KEY DEMO
NBC DECISIVELY WINS 6 OF 6 HALF-HOURS TUESDAY NIGHT IN 18-49 AMONG THE BIG 4
'CHICAGO FIRE' JUMPS +25% VS. ITS PRIOR ORIGINAL THREE WEEKS AGO IN 18-49, WINS THE HOUR AMONG ABC-CBS-NBC DRAMAS BY A +54% MARGIN
Tuesday Results:
NBC won Tuesday night among the Big 4 networks in every key demographic and decisively led six of six half-hours through primetime.
· "The Voice" (2.7/9 in 18-49, 10.9 million viewers overall from 8-10 p.m. ET) matched its prior rating for an original in these preliminary fast-affiliate ratings (2.7 from 8-9 p.m. on March 24) and is within 0.1 of the fast-official 2.8 for that prior first-run telecast. In total viewers, "The Voice" is running within 3% of the fast-affiliate audience of that March 24 original (10.867 million vs. 11.196 million).
· "The Voice" is the #1 telecast of the night on the Big 4 in adults 18-49 and #1 or tied for #1 for the night in every key demographic.
· "The Voice" is currently running within a tenth of a point the year-ago first live Tuesday telecast in 18-49 (2.8/9 from 8-9:01 p.m. on April 22, 2014) and within 4% in total viewers (10.867 million vs. 11.288 million).
· L+7: "The Voice" will grow significantly via time-shifted viewing. Originals of Tuesday's "Voice" have grown by +24% in 18-49 rating this season (from a 3.43 to a 4.27) and more than 2.1 million viewers overall (12.7 million to 14.9 million) going from L+SD to L+7.
· "Chicago Fire" (2.0/6 in 18-49, 8.5 million viewers overall from 10-11 p.m. ET) jumped +25% versus its prior original of three weeks ago (2.0 vs. 1.6 on March 17, when "Chicago P.D." did not benefit from a lead-in from "The Voice") and is up +22% in total viewers (8.500 million vs. 6.958 million).
· "Chicago Fire" won the hour among ABC, CBS and NBC in adults 18-49 and is #1 or tied for #1 among those nets in every key demo. "Chicago Fire" originals have now won the time period four consecutive times among ABC, CBS and NBC in adults 18-49.
· Among the ABC-CBS-NBC dramas in the hour, "Chicago Fire" won by a +54% margin in adults 18-49 (2.0 vs. 1.3 for CBS's #2 "Person of Interest").
· "Chicago Fire" will add substantial audience in L+7 results - "Chicago Fire" first-runs have increased by an average +60% in 18-49 rating (from a 1.87 to a 2.99) and 3.5 million viewers overall (7.5 million to 11.0 million) going from L+SD to L+7. L+7 ESTIMATES: 3.3 in 18-49, 11.90 million viewers overall.
Projected "Live Plus Three Day," "Live Plus Seven Day" and "L+7 Plus Digital" Results:
Adult 18-49 Rating
Show... L+SD... L+3... L+7... L+7+Digital
The Voice... 2.7... 3.3... 3.5... 3.6
Chicago Fire... 2.0... 2.8... 3.1... 3.3
Persons 2+ (Total Viewers)
Show... L+SD... L+3... L+7... L+7+Digital
The Voice ... 10.87 million... 12.39 million... 12.87 million... 13.21 million
Chicago Fire... 8.50 million... 11.30 million... 11.90 million... 12.35 million
In Late-Night Metered Markets Tuesday Night:
NBC delivered the two highest late-night 18-49 ratings on ABC, CBS and NBC last night in the 25 markets with Local People Meters and tied for the third-highest rating:
· "The Tonight Show Starring Jimmy Fallon" (1.2/6) ranked #1.
· "Late Night with Seth Meyers" (0.6/4) finished #2.
· An encore "Last Call with Carson Daly" (0.4/3) tied for #3 with ABC's original "Jimmy Kimmel Live" (0.4/2) and CBS's encore "Late Show with David Letterman (0.4/2), despite starting two hours later than both shows.
· Despite a later start time, "Last Call" outrated ABC's "Nightline" (0.3/2) and CBS's "Late Late Show with James Corden" (0.3/2) in the Local People Meters.
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.0/8; CBS's "Late Show with David Letterman," 2.0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.6/4.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/6; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.4/2.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show with James Corden" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show with James Corden" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.
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