or


[01/03/17 - 08:32 AM]
ABC's "The Bachelor" Premiere Wins by 62% Over NBC's "Celebrity Apprentice" Opener
ABC spins the numbers for Monday, January 2.
[via press release from ABC]

ABC's The Bachelor Premiere Wins by 62% Over NBC's Celebrity Apprentice Opener

ABC Monday Prime (8-11pm - 5.6 million and 1.8/6 in AD18-49): Featuring the Season 21 opener of The Bachelor up against NBC's highly-promoted premiere of Celebrity Apprentice, ABC won the first Monday of the New Year in Adults 18-49 (1.8/6), beating NBC by 38% (1.3/4 for Apprentice/The Wall), CBS' regular original Monday lineup by 50% (1.2/4) and Fox' MasterChef Celebrity special by 100% (0.9/3). In addition, ABC beat NBC on the night by 171% in Adults 18-34 (1.9/7 vs. 0.7/3).

· ABC's The Bachelor returned as Monday's #1 TV series with Adults 18-49, Adults 18-34 and across all key Women. The ABC unscripted show was also most social broadcast series on Monday with over 933,000 interactions (includes Twitter/Facebook).

The Bachelor (8-10pm - 6.6 million and 2.1/6 in AD18-49): Ranking #1 in each half-hour with young adults from 8-10pm, the season premiere of The Bachelor won its 2-hour slot over NBC's Celebrity Apprentice opener by 35% in Total Viewers (6.6 million vs. 4.9 million) and by 62% in Adults 18-49 (2.1/6 vs. 1.3/4) with season high for ABC in the time period.

· The Bachelor held steady with its year-ago opener in Adults 18-49 (2.1/6 vs. 2.2/7 on 1/4/16) and grew with Adults 18-34 (+10%), Men 18-34 (+40%) and Men 18-49 (+8%), scoring a 3-year high in Adults 18-34 and 6-year highs in the 2 Men demos - since 1/6/14 and 1/3/11, respectively

Jimmy Kimmel Live: Here for the Right Reasons (10-11pm - 3.6 million and 1.1/4 in AD18-49): At 10pm, ABC's Jimmy Kimmel Live special for The Bachelor premiere was up over its 2016-17 Late-Night season average by 1.3 million viewers (3.6 million vs. 2.3 million) and by 120% Adults 18-49 (1.1/4 vs. 0.5/3). In viewers and young adults, the Jimmy Kimmel special delivered ABC's 2nd-highest numbers in the Monday 10pm time period this season.

Quick Take for Monday, January 2, 2017 (Fast Affiliate Live + Same Day Ratings)

ABC's 'The Bachelor' Premiere Dominates NBC's 'Celebrity Apprentice' to Rank as the No. 1 TV Series on Monday Night

'The Bachelor' Opens at a 3-Year High in Adults 18-34 and 6-Year Highs in Men

ABC's 'JKL' Primetime Special More Than Doubles Its Late-Night Average

Monday (1/2/17) - ABC Total Viewer and Adult 18-49 Projections:

"The Bachelor": L3 = 7.5 million/2.6 rating and L7 = 7.6 million/2.8 rating

"JKL: Here for the Right Reasons": L3 = 4.0 million/1.2 rating and L7 = 4.1 million/1.2 rating

Live + Same Day Results:

ABC Monday Prime (8:00-11:00 p.m. - 5.6 million and 1.8/6 in AD18-49):

Featuring the Season 21 opener of "The Bachelor" up against NBC's highly promoted premiere of "Celebrity Apprentice," ABC won the first Monday of the new year in Adults 18-49 (1.8/6), beating NBC by 38% (1.3/4 for "Celebrity Apprentice"/"The Wall"), CBS' regular original Monday lineup by 50% (1.2/4) and Fox's "MasterChef" celebrity special by 100% (0.9/3). In addition, ABC beat NBC on the night by 171% in Adults 18-34 (1.9/7 vs. 0.7/3).

· ABC's "The Bachelor" returned as Monday's No. 1 TV series with Adults 18-49, Adults 18-34 and across all key Women. The ABC unscripted show was also Monday's most social broadcast series with over 933,000 interactions (includes Twitter/Facebook).

"The Bachelor" (8:00-10:00 p.m. - 6.6 million and 2.1/6 in AD18-49):

Ranking No. 1 in each half-hour with young adults against its broadcast competition from 8:00-10:00 p.m., the season premiere of "The Bachelor" won its 2-hour slot over NBC's "Celebrity Apprentice" opener by 35% in Total Viewers (6.6 million vs. 4.9 million) and by 62% in Adults 18-49 (2.1/6 vs. 1.3/4) with a season high for ABC in the time period.

· "The Bachelor" held steady with its year-ago opener in Adults 18-49 (2.1/6 vs. 2.2/7 on 1/4/16) and grew with Adults 18-34 (+10%), Men 18-34 (+40%) and Men 18-49 (+8%), scoring a 3-year high in Adults 18-34 and 6-year highs in the two Men demos - since 1/6/14 and 1/3/11, respectively

"JKL: Here for the Right Reasons" (10:00-11:00 p.m. - 3.6 million and 1.1/4 in AD18-49):

At 10:00 p.m., ABC's "Jimmy Kimmel Live" special for "The Bachelor" premiere was up over its 2016-17 Late-Night season average by 1.3 million viewers (3.6 million vs. 2.3 million) and by 120% Adults 18-49 (1.1/4 vs. 0.5/3). In viewers and young adults, the "Jimmy Kimmel" special delivered ABC's 2nd-highest numbers in the Monday 10:00 p.m. time period this season.

Projections Rationale:

Lifts vs. L+SD are based on the 2016-17 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 1/2/17.





  [january 2017]  
S
M
T
W
T
F
S


· APPRENTICE, THE (NBC)
· BACHELOR, THE (ABC)
· MASTERCHEF (FOX)




most recent ratings | view all posts
[12/24/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.
[12/24/24 - 12:01 PM]
Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week
Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.
[12/23/24 - 02:36 PM]
College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports
Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.
[12/23/24 - 01:22 PM]
"Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History
Said run marked the most watched season in the series' history with 13.6M total viewers.
[12/23/24 - 01:15 PM]
For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board
"20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.
[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.
[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.
[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.
[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.
[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.
[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.
[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.