or


[08/07/18 - 10:31 AM]
Freeform's "The Bold Type" Series Ratings Grow 14% Year-to-Year
Freeform further spins the numbers for the season to date.

[via press release from Freeform]

FREEFORM'S 'THE BOLD TYPE' SERIES RATINGS GROW 14% YEAR-TO-YEAR

THE HIT SHOW IS THE #1 MOST SOCIAL IN-SEASON CABLE PROGRAM

SEASON TWO FINALE OF THE FREEFORM DRAMA TO AIR TUESDAY

'THE BOLD TYPE' RETURNS FOR SEASON THREE IN SPRING 2019

Freeform's "The Bold Type" will end its second season with a first-class trip to Paris for Kat, Sutton and Jane. The breakout drama, which has seen an impressive growth in ratings year-over-year, will air its season finale TUESDAY, AUGUST 7, at 8:00 p.m. EDT/PDT. The critically acclaimed drama will return to Freeform for a third season in spring 2019.

"We knew we had something special with 'The Bold Type' - powerful female leads with incredibly compelling stories and heartfelt journeys - and we love that it has attracted more viewers along the way who relate to their experiences," said Karey Burke, executive vice president, Programming and Development at Freeform. "Each episode continues to spark conversations among viewers, critics and across social media, and we're proud to continue to deliver these stories to our audiences, however they want to watch."

"The Bold Type" has increased its viewership by 14% (Adults 18-49) over its first season across linear, digital and STB VOD platforms through 35 days, bucking a television trend that sees viewership decline for the majority of second season shows. Freeform continues to break boundaries, adapting to the viewing habits of its young adult viewers, and thereby significantly growing its non-linear audience. In fact, season two of "The Bold Type" has seen an increase of 126% over its first season on Hulu among A18-49 in its first 7 days. Additionally, the two most recent telecasts of Freeform's popular drama marked the series' two strongest telecasts yet in the multiplatform+35 day numbers, delivering 1.1 million viewers each (Adults 18-49) for the first time ever. "The Bold Type" is also the #1 most social in-season cable program and has grown its social engagement by 31% since last year.

In the season finale, "We'll Always Have Paris," Sutton's professional dreams come true when she jets off to Paris for Fashion Week, but while there she gains a new perspective on her situation. Jane moves forward with her fertility plan, until she learns surprising news about her options and is faced with Ben and Pinstripe's different solutions. Kat faces pressure from Jacqueline to make their Paris party a success while attempting to reset her relationship with Adena.

"The Bold Type" stars Katie Stevens, Aisha Dee, Meghann Fahy, Sam Page, Matt Ward, Nikohl Boosheri, Stephen Conrad Moore and Melora Hardin as Jacqueline, editor in chief of Scarlet Magazine. "The Bold Type" is executive produced by Amanda Lasher, Sarah Watson, David Bernad, Joanna Coles and Ruben Fleischer. Holly Whidden is co-executive producer. The series is a co-production between Freeform, Universal Television and The District production.

About Freeform

Part of Disney|ABC Television, Freeform connects to audiences and goes beyond entertainment with bold, original programming and immersive social engagement. As Disney's young adult television and streaming network, it delivers a unique mix of quality original and acquired series, plus fan-favorite movies and the holiday events "31 Nights of Halloween," "Kick Off to Christmas" and "25 Days of Christmas." The Freeform app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.





  [august 2018]  
S
M
T
W
T
F
S
   


· BOLD TYPE, THE (FREEFORM)





most recent ratings | view all posts
[01/03/25 - 04:06 PM]
College Football Playoff Quarterfinals Score Strong Viewership Across ESPN Platforms
Rose Bowl Game Presented by Prudential registers 21.1 million viewers, the most-watched non-NFL sporting event since the 2024 CFP National Championship.

[01/02/25 - 01:00 PM]
ABC's "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2025" Is Top Program of the Night Across Primetime and Late-Night
The festive, star-studded celebration rings in the new year with 18 million total viewers during late-night edition - peaking at 22 million viewers during midnight quarter hour.

[01/02/25 - 12:51 PM]
Prime Video Registers TNF's Most-Watched Season in the 19-Year History of the Package Across Key Demographics
According to Nielsen's Panel Only measurement, TNF on Prime Video posted an +11% average viewership increase among total viewers over the previous season (13.20 million vs. 11.86 million).

[12/31/24 - 02:01 PM]
"Nightline"' Ranks No. 1 in All Key Demos for the Week of Dec. 23 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Plus: ABC News' "Nightline" averaged 939,000 Total Viewers, 213,000 Adults 25-54 and 142,000 Adults 18-49 during the 4th Quarter 2024, based on Most Current Data from Nielsen Media Research.

[12/31/24 - 12:17 PM]
"Squid Game" Season 2 Smashes Top 10 Viewing Records as Millions Worldwide Take Part in Fan Activations
Season 2 enthralled fans all over the world as it skyrocketed to the top of the Netflix Global Top 10, amassing an astounding 68 million views in its debut.

[12/31/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 23: "Squid Game" Season 2 Scores Record-Breaking Debut
Meanwhile, "Carry-On" flew high for its third consecutive week at No. 1 on the English films list with 34.9 million views.

[12/31/24 - 11:17 AM]
NFL Christmas Day Games on Netflix Average Over 30 Million Global Viewers
The games ranked #1 (Ravens-Texans) and #2 (Chiefs-Steelers) on Netflix's Global Top 10 for the week, and hit the Top 10 across multiple countries.

[12/30/24 - 03:15 PM]
ABC's "The Year: 2024" Ranks #1 Across the Board in Total Viewers, Adults 25-54, and Adults 18-49
In addition, the annual ABC News special led its two-hour time slot, beating CBS and NBC programming in Adults 18-49 for the 5th consecutive year - since 2020.

[12/30/24 - 11:06 AM]
NBC Sports Delivers Its Most-Watched Year Since 2016
Collectively, the most prestigious events and properties in sports propelled NBC Sports to its most-watched year since 2016, with more than 400 billion minutes (or more than 7 billion hours) consumed across NBCUniversal platforms.

[12/30/24 - 09:34 AM]
Viewership Update: NBA on ESPN Platforms Up Five Percent From Last Year
Through 34 games, NBA games on ESPN platforms are averaging 1,959,000 viewers.

[12/30/24 - 07:01 AM]
Aced It! ESPN Scores Stellar Viewership During 2024 NCAA Women's College Volleyball Season
The 2024 Women's NCAA Volleyball Tournament was the most-consumed ever, with more than 1.3 billion minutes watched across ESPN platforms.

[12/26/24 - 03:31 PM]
Netflix NFL Christmas Gameday Reaches 65 Million US Viewers
US viewership for Ravens-Texans peaked with "Beyoncé Bowl," with over 27 million viewers according to Nielsen.

[12/26/24 - 01:08 PM]
NBA Exclusively on ESPN Platforms: Most-Watched Christmas in Five Years and Up 84 Percent From Last Year
The NBA on Christmas, exclusively on ESPN platforms, averaged 5,254,000 viewers on December 25, making it the most-watched NBA Christmas in five years - since 2019 - according to Nielsen.

[12/24/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.

[12/24/24 - 12:01 PM]
Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week
Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.