Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the six ad-sustained programs that aired in primetime on the broadcast networks last night (4/13/19):
ABC (3.669 million viewers, #1; adults 18-49: 1.1, #1) was the victor on a sports heavy Saturday with its primetime coverage of the "NBA Playoffs: LA at Golden State" (3.669 million viewers, #2; adults 18-49: 1.1, #1).
NBC (2.245 million viewers, #4; adults 18-49: 0.6, #2) then was the silver draw with its presentation of the "NHL Playoffs: Toronto at Boston" (2.245 million viewers, #5; adults 18-49: 0.6, #2).
Next up was CBS (3.035 million viewers, #2; adults 18-49: 0.4, #T3) and its mix of "Ransom" (2.997 million viewers, #3; adults 18-49: 0.4, #T4), an encore of "The Code" (2.164 million viewers, #6; adults 18-49: 0.3, #6) and "48 Hours" (3.944 million viewers, #1; adults 18-49: 0.5, #3).
And finally, FOX (2.723 million viewers, #3; adults 18-49: 0.4, #T3) closed out the night with its airing of "Monster Energy NASCAR Cup Racing: Richmond" (2.723 million viewers, #4; adults 18-49: 0.4, #T4).
In late-night metered market ratings (via NBC's press release):
· The April 13 telecast of "Saturday Night Live," with host Emma Stone and musical guest BTS, averaged a 3.9 rating, 10 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 1.5/8 in adults 18-49 in the 25 markets with local people meters.
· The April 13 "Saturday Night Live" ranks as the #1 show of the night on the Big 4 networks in metered-market households and #2 show in 18-49 in the local people meters behind only ABC's NBA Playoffs. In fact, in 18-49 in the local people meters, "SNL" trails only one primetime entertainment program on the Big 4 nets so far this week, ABC's "Grey's Anatomy" (1.7).
· In metered-market households, "Saturday Night Live" topped the #2 Big 4 telecast of the night, ABC's Clippers-Warriors NBA Playoff coverage, by +3% (3.9 vs. 3.8).
Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/14/18):
NBC (2.180 million viewers, #2; adults 18-49: 0.6, #1) inched out a demo victory on Saturday with its coverage of the "NHL Playoffs: Maple Leafs @ Bruins" (2.180 million viewers, #4; adults 18-49: 0.6, #1).
FOX (1.779 million viewers, #4; adults 18-49: 0.5, #2) then was a close second with its presentation of "UFC on FOX" (1.779 million viewers, #7; adults 18-49: 0.5, #T2).
Next up was CBS (3.007 million viewers, #1; adults 18-49: 0.4, #3) and its mix of "Ransom" (2.623 million viewers, #3; adults 18-49: 0.3, #T6), a repeat "48 Hours" (2.712 million viewers, #2; adults 18-49: 0.4, #T4) and "48 Hours" (3.688 million viewers, #1; adults 18-49: 0.5, #T2).
And finally, encores of "The Crossing" (2.127 million viewers, #5; adults 18-49: 0.3, #T6), "Station 19" (1.711 million viewers, #8; adults 18-49: 0.3, #T6) and "20/20 Saturday" (2.037 million viewers, #6; adults 18-49: 0.4, #T4) on ABC (1.958 million viewers, #3; adults 18-49: 0.3, #4) rounded out the night.
In late-night metered market ratings (via NBC's press release):
· The April 14 telecast of "Saturday Night Live," hosted by John Mulaney with musical guest Jack White, has averaged a 3.9 rating, 9 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 1.7/8 in adults 18-49 in the 25 markets with local people meters.
· "Saturday Night Live" is the #1 show of the night on the Big 4 networks in both metered-market households and 18-49 in the local people meters, topping all primetime programs on those nets in both measures.
· "Saturday Night Live" outrated the night's #2 Big 4 program in metered-market households by a +50% margin (3.9 vs. 2.6 for CBS' 10 p.m. telecast of "48 Hours") and more than doubled all of last night's primetime broadcast offerings in 18-49 in the local people meters.
· The April 14 "SNL" aired live coast to coast (11:30 p.m. ET, 8:30 p.m. PT) and was replayed at 11:30 in western markets.
Source: Nielsen Media Research
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