Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the seven ad-sustained programs that aired in primetime on the broadcast networks last night (4/25/20):
NBC (3.707 million viewers, #1; adults 18-49: 0.5, #1) was the network to beat on Saturday with its duo of "Dateline Saturday Night Mystery" (4.160 million viewers, #1; adults 18-49: 0.5, #T1) and "SNL Vintage" (2.800 million viewers, #3; adults 18-49: 0.5, #T1).
CBS (2.673 million viewers, #2; adults 18-49: 0.3, #T2) then opted for a rebroadcast of "Let's Go Crazy: The Grammy Salute to Prince" (2.250 million viewers, #5; adults 18-49: 0.3, #T4) and a new "48 Hours" (3.518 million viewers, #2; adults 18-49: 0.4, #3).
Next up was ABC (1.829 million viewers, #3; adults 18-49: 0.3, #T2) with encores of "Born Wild: The Next Generation" (2.255 million viewers, #4; adults 18-49: 0.3, #T4) and "American Idol" (1.616 million viewers, #6; adults 18-49: 0.3, #T4).
And finally, FOX (0.516 million viewers, #4; adults 18-49: 0.1, #4) closed out the evening with "Greatest Games - 2015 FIFA Women's World Cup Final: USA vs. Japan" (0.516 million viewers, #7; adults 18-49: 0.1, #7).
In late-night metered market ratings (via NBC's press release):
· The April 25 edition of "Saturday Night Live," with remote performances from self-isolating guests and members of the cast, has averaged a 4.0 rating in "live plus same day" household results from 44 local markets metered by Nielsen Media Research and a 1.8 rating in adults 18-49 in the 25 markets with local people meters.
· Versus primetime programming on the Big 4 networks last night, "SNL" is easily the #1 show of the night in both metered-market households and in 18-49 in the local people meters.
· In fact, "Saturday Night Live" more than doubled the #2 show of the night on the Big 4 in 18-49 in the local people meters (1.8 vs. 0.8 for the 10 p.m. "SNL Vintage" encore).
· Note that current metered-market results are not compatible with data issued before Oct. 5, 2019 due to changes in Nielsen methodology.
Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/27/19):
NBC (2.604 million viewers, #2; adults 18-49: 0.8, #1) claimed the adults 18-49 crown on Saturday with its primetime coverage of the "NHL Playoffs: Colombus at Boston" (2.604 million viewers, #5; adults 18-49: 0.8, #1).
ABC (2.349 million viewers, #3; adults 18-49: 0.4, #2) then was the number two draw with encores of "American Idol" (2.131 million viewers, #6; adults 18-49: 0.3, #T4) and "20/20 Saturday" (2.784 million viewers, #4; adults 18-49: 0.5, #2).
Next up was CBS (3.067 million viewers, #1; adults 18-49: 0.3, #3) and its mix of "Ransom" (2.841 million viewers, #3; adults 18-49: 0.3, #T4), a repeat "FBI" (3.034 million viewers, #2; adults 18-49: 0.2, #T6) and "48 Hours" (3.326 million viewers, #1; adults 18-49: 0.4, #3).
And finally, FOX (0.896 million viewers, #4; adults 18-49: 0.2, #4) closed out the night with second runs of "MasterChef Junior" (0.912 million viewers, #7; adults 18-49: 0.2, #T6) and "The Resident" (0.880 million viewers, #8; adults 18-49: 0.2, #T6).
In late-night metered market ratings (via NBC's press release):
· Due to the overrun of the primetime double-overtime Stanley Cup Playoff game, which delayed the start of the April 27 "Saturday Night Live" encore, accurate "SNL" metered-market ratings are currently unavailable.
Source: Nielsen Media Research
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