or


[03/01/23 - 11:07 AM]
BET's Star-Studded "54th NAACP Image Awards" Delivers Close to Three Million Total Viewers P2+ (EDAC) Across Thirteen Paramount Global Nets Live on Saturday, February 25
For the second time, it was also simulcast on CBS where it garnered 1.5 million total viewers.
[via press release from BET]

BET'S STAR-STUDDED "54TH NAACP IMAGE AWARDS" DELIVERS CLOSE TO THREE MILLION TOTAL VIEWERS P2+ (EDAC) ACROSS THIRTEEN PARAMOUNT GLOBAL NETS LIVE ON SATURDAY, FEBRUARY 25

UP +72% FROM LAST YEAR

----

HOSTED BY QUEEN LATIFAH, THE "54TH NAACP IMAGE AWARDS" MADE ITS SIMULCAST RETURN TO CBS WHERE IT DREW 1.5 MILLION TOTAL VIEWERS

----

THE LIVE TELECAST IS THE #1 MOST SOCIAL PROGRAM ON CABLE WITH QUADRUPLE-DIGIT GAINS +1,658% YEAR-OVER-YEAR

New York, NY - March 1, 2023- The in-person return of the globally-recognized and distinguished multicultural award show, the "54th NAACP Image Awards," on Saturday, February 25, continued its tradition of Black excellence. The awards drew 2.9 million total viewers P2+ (EDAC), which was up +72% from last year, as it was simulcast LIVE across 13 Paramount Global networks, including BET HER, CMT, Comedy Central, LOGO, MTV, MTV2, Paramount Network, POP TV, Smithsonian, TV Land, and VH1. For the second time, it was also simulcast on CBS where it garnered 1.5 million total viewers.* NAACP and BET honored Black luminaries in music, television, film, and sports across more than 70 categories, including "Abbott Elementary," Angela Bassett, "Black Panther: Wakanda Forever," Nicco Annan, Viola Davis, and Will Smith. An array of special award recipients, including Gabrielle Union-Wade, Dwyane Wade, Serena Williams, and Benjamin Crump, delivered moving speeches. Beaming with star power and not-to-be-missed moments, the "54th NAACP Image Awards" secured the #1 spot as the most social prime-time program on all of cable Saturday night.** Hosted by artist, actress, producer, author, and entrepreneur Queen Latifah, the iconic show will encore Thursday, March 2 at 9 pm ET/ PT on BET.

Viewers across the world were glued to the "54th NAACP Image Awards" on multiple screens generating over 10.4M social interactions and charting quadruple-digit gains +1,658% year-over-year (10M vs 592K) across Instagram, Facebook, Twitter, and YouTube.**

For all information and the latest news, please follow NAACP Image Awards on Instagram @NAACPImageAwards and @BET.

For the complete list of winners and show highlights for the "54th NAACP Image Awards" is available HERE.

The "54th NAACP Image Awards" was presented by Wells Fargo and sponsored by Bank of America, Gushers, Google, Airbnb, Amazon, FedEx, Lowe's, Alaska Airlines, American Airlines, Audible, Bacardi, and Mielle.

The "54th NAACP Image Awards" was produced by Hudlin Entertainment and The Gurin Company along with Executive Producers Reggie Hudlin and Phil Gurin, Co-Executive Producer Byron Phillips, and Producer Robin Reinhardt. Connie Orlando and Jamal Noisette served as executive producers for BET.

*Source: Nielsen (Live+SD) | Total viewers based on sum of avg imps on Simulcast networks

**Source: Conviva (YouTube, Facebook, Instagram, Twitter, 1/12/23 - 2/28/23), Sprinklr (TikTok, 1/12/23 - 2/28/23), Adobe Analytics (.com, Apps, 1/12/23 - 2/28/23). Snapchat views include duplication across individual story frames (views include separate videos for SC stories). Data delays may vary by platform. Talkwalker Social Content Ratings. Linear measurement for live/new total day programs. 1/1/23 - 2/25/23.

ABOUT NAACP

Founded in 1909 in response to the ongoing violence against Black people around the country, the NAACP is the largest and most pre-eminent civil rights organization in the nation. Our mission is to secure the political, educational, social, and economic equality of rights in order to eliminate race-based discrimination and ensure the health and well-being of all persons.

In media attributions, please refer to us as the NAACP.

NOTE: The Legal Defense Fund - also referred to as the NAACP-LDF was founded in 1940 as a part of the NAACP, but separated in 1957 to become a completely separate entity. It is recognized as the nation's first civil and human rights law organization, and shares our commitment to equal rights.

ABOUT BET:

The BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA; PARAP), is the world's largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events, and international channels. For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, follow us on social @BET_PR.





  [march 2023]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[11/01/24 - 11:54 AM]
"High Potential" Continues Linear Dominance as ABC Wins Tuesday 10 p.m. Hour in Total Viewers for First Time in 4 Years
Season to date through week five, "High Potential" stands as ABC's most-watched (10.42 million) new series in six years - since the 2018-2019 season with "The Conners."
[10/31/24 - 06:41 PM]
FOX Sports Caps a Postseason for the Ages as World Series Game 5 Delivers 18.6 Million Viewers
Across all networks, the 120th World Series dominated the television landscape with an average of 15,808,000 viewers, the best combined figure for the Fall Classic since 2017.
[10/30/24 - 03:14 PM]
FOX Sports Hits Grand Slam with Most-Watched World Series Game 4 Since 2016, Peaking at 18.2M Viewers
Through Game 4, the 2024 World Series across all networks is averaging 14,984,000 viewers - its best start since 2017.
[10/29/24 - 03:37 PM]
World Series Game 3: Monday's Most-Watched Program
On FOX, the broadcast averaged 13,208,000 viewers, making it the most-watched Game 3 since 2018.
[10/29/24 - 12:03 PM]
Netflix Top 10 Week of Oct. 21: "The Lincoln Lawyer" Courts the Top Spot; "Don't Move" Debuts at #1
The new docuseries "This Is the Zodiac Speaking" debuted at #2 with 7.5M views and the feature documentary "Sweet Bobby: My Catfish Nightmare" stole #3 (7.2M views).

[10/29/24 - 11:30 AM]
CBS Premiere Episodes Soar in Multiplatform Viewership Led by "Matlock" Premiere Amassing 22.8 Million Viewers in One Month
Other highlights include the series premiere of "Georgie & Mandy's First Marriage" amassed 10.6 million multiplatform viewers in its first seven days.
[10/28/24 - 03:50 PM]
"Dancing with the Stars" Is Top Program of the Night in Adults 18-49
Season to date, "Dancing with the Stars" stands as the No. 1 entertainment program on broadcast in Adults 18-49 (0.69 rating).
[10/28/24 - 02:05 PM]
Cowboys-49ers Averages Nearly 24 Million Viewers on NBC & Peacock in Most-Watched Week 8 "Sunday Night Football" Game Ever
NBC Sports' audience peaked at 26.4 million viewers in the second quarter (9:15-9:30 p.m. ET).

[10/27/24 - 02:17 PM]
Viewership Gains: World Series Off to Strongest Start Since 2017
With 13,444,000 viewers, it was the most-watched World Series Game 2 on FOX since 2018 (Dodgers-Red Sox: 13,508,000).
[10/26/24 - 01:12 PM]
Gibby, Meet Freddie: MLB Delivers 15.2M Viewers for World Series Game 1
It was the most-watched World Series Game 1 since 2017 (Astros-Dodgers: 15,328,000).
[10/25/24 - 10:57 AM]
The 2024 WNBA Season Delivers Record Viewership Across ESPN Platforms
The 2024 postseason averaged 1.1 million viewers - up 139 percent over 2023's postseason - making it the most-viewed WNBA postseason in 25 years.

[10/24/24 - 01:42 PM]
"Interview with a Killer" Sets Record with Most-Watched Court TV Original Series Debut
The show's initial telecasts were up +50% with Persons 2+ and +60% in P25-54, to become Court TV's top-performing original since the network began being Nielsen rated.
[10/23/24 - 12:35 PM]
"9-1-1" Concludes Wildly Exciting "Bee-Nado" Story Arc, Rising +89% in Total Viewers and +294% in Adults 18-49 Over Initial Live + Same Day Audience
On linear, "9-1-1" ranked as the top entertainment program of the night in both Total Viewers (7.39 million) and Adults 18-49 (0.75 rating).
[10/23/24 - 11:25 AM]
It's a Hallmark Channel Christmas Across Entertainment Cable
"'Twas the Date Before Christmas," "Holiday Crashers," and "Scouting for Christmas" became the Top 3 entertainment cable programs of the week among Households, Total Viewers, and Women and Persons 18+.
[10/22/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
Season to date, "Nightline" is up in Total Viewers (+2% - 989,000 vs. 958,000) versus the comparable weeks last season, posting its largest Total Viewer audience in 5 years - since the 2019-2020 season.