or


[03/31/23 - 01:01 PM]
"The Way Home" Season One Concludes as #1 Most-Watched Program on Entertainment Cable, Propelling Hallmark Channel to #1 on Weekends and #2 in Total Day
Season One reached 6.8 million Unduplicated Total Viewers.
[via press release from Hallmark Media]

"THE WAY HOME" SEASON ONE CONCLUDES AS #1 MOST-WATCHED PROGRAM ON ENTERTAINMENT CABLE, PROPELLING HALLMARK CHANNEL TO #1 ON WEEKENDS AND #2 IN TOTAL DAY

SEASON WRAPS ON RATINGS HIGH, WITH FINALE BECOMING MOST WATCHED EPISODE TO-DATE

All-New Series Premiere of Ride Becomes #2 Most-Watched Program on Sunday, only behind The Way Home

March 31, 2023, NEW YORK -- Season One of Hallmark Channel's critically acclaimed new original series, The Way Home, rapidly earned the hearts of viewers and established itself as a top draw on entertainment cable, becoming the #1 most-watched program overall among Households, Women and Person 18+, and Total Viewers while on air. The multigenerational family drama, which the network has greenlit for a much-anticipated Season Two, helped boost Hallmark to be the #1 most-watched entertainment cable network on weekends and #2 in Total Day among key demos.

Sunday night's Season One finale became the most-watched episode of the series among key demos, as well as the #1 entertainment cable program of the day and week. What's more, the episode was followed by the series premiere of all-new Hallmark Channel original series Ride, which became the #2 most-watched entertainment cable program on Sunday, only behind The Way Home.

Hallmark Channel The Way Home Season One Highlights (L+3):

· Series became #1 most-watched program overall on entertainment cable among Households, Women and Persons 18+, and Total Viewers

· Helped lift Hallmark Channel to #1 entertainment cable network on weekends among Households and Women 18+ and #2 in Total Day among Households, Women and Persons 18+, and Total Viewers

· Delivered most-watched program every Sunday for nine consecutive episodes among Households and Women 18+

· Finale episode was the most watched of Season One among Total Viewers, Persons 18+, and Households

· Season One reached 6.8 million Unduplicated Total Viewers

*Source: Nielsen L+3 Program based data; TWH Season 1 from 1/15/23-3/26/23; Excludes News & Sports; #1 Program on Ent. Cable while on-air, excluding Programs with < 2 Telecasts, Repeats included; Networks that share feeds are weight averaged to daypart based on duration; L+3 R&F Program, Unduplicated P2+ audience across ten premiere episodes, 6 min qualifier.

ABOUT HALLMARK CHANNEL

Hallmark Channel, owned by Hallmark Cards, Inc., is Hallmark Media's flagship 24-hour cable television network. As the country's leading destination for quality, feel-good entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. The network's lineup of signature original content includes movies, primetime scripted series, and specials. Dedicated to helping viewers celebrate holidays, seasons, and life's special moments, Hallmark Channel is home to a host of annual programming events, including the highly successful Countdown to Christmas, which has become a pop culture phenomenon and a beloved holiday tradition for millions of viewers. Rounding out the network's slate are some of television's most classic comedies and series, including The Golden Girls, Frasier, and Reba.





  [march 2023]  
S
M
T
W
T
F
S
   


· RIDE (HALLMARK)
· WAY HOME, THE (HALLMARK)




most recent ratings | view all posts
[03/07/25 - 10:34 AM]
"Georgie and Mandy's First Marriage" Hits Series High Thursday Night
CBS was the #1 broadcast network last night with 5.63 million viewers, up +6% from last week and +25% more viewers than ABC and NBC combined last night (4.50 million).
[03/06/25 - 10:02 AM]
CBS' "Beyond the Gates" Improves Time Period by +78%
In its first week on air, "Beyond the Gates" reached over 5.2 million unique viewers.
[03/05/25 - 02:53 PM]
ABC News Is the Most-Watched Broadcast Network Across the Board for Second Straight Presidential Address to Congress with 6.3 Million Viewers
The network posted double-digit increases across the board compared to the previous presidential address to the joint session of Congress in 2021.
[03/05/25 - 08:04 AM]
ESPN's Excellent 2025 Continues: Company's February Viewership was Highest in Seven Years
ESPN's multi-year audience high was boosted by the 4 Nations Face-Off Championship Game, which scored ESPN's highest hockey audience ever, and further amplifies the company's industry-leading sports portfolio.

[03/04/25 - 03:30 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" posted double-digit increases week to week in Total Viewers, Adults 25-54 and Adults 18-49, posting its strongest numbers across the board in 4 weeks.
[03/04/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 24: "Zero Day" Climbs to No. 1 in This Week's Top 10
The true-crime documentary series "American Murder: Gabby Petito" continued to thrill audiences (11.3 million views) while "Running Point," the Kate Hudson-starring comedy series from executive producer Mindy Kaling, debuted at No. 3, with 9.3 million views.
[03/04/25 - 10:54 AM]
97th Oscars Delivers a Five Year High in Both Total Viewers and Adults 18-49
The show rose dramatically over last year in Adults 18-49 (+ 19% vs. 3.82 rating).
[03/03/25 - 05:49 PM]
"The Oscars" Tops Last Year in Key Adult Demographic, Ranking as No. 1 Primetime Telecast of the Season
"The Oscars" stands as the No. 1 primetime entertainment telecast in both Total Viewers (18.07 million) and Adults 18-49 (3.92 rating) for the 2024-2025 season.

[02/28/25 - 03:35 PM]
NBC Records Its Most-Watched Sunday of Entertainment Series Programming in Nearly Six Years
Including NBC, Peacock and the NBCUniversal cable networks - Bravo, E!, Syfy, USA and CNBC - the premiere episode of "The Americas" amassed 6.7 million viewers (L3) and stands as the most-watched nature documentary on linear television in more than 15 years.
[02/26/25 - 09:07 AM]
Netflix: What We Watched the Second Half of 2024
The bi-annual Engagement Report covers approximately 99% of all video watch time on Netflix.
[02/25/25 - 12:01 PM]
Top 10 Week of Feb. 17: "American Murder: Gabby Petito" Hits No. 1 in This Week's Top 10
Audiences also tuned in for the new drama-thriller series "Zero Day" - starring Robert De Niro, about a deadly cyberattack - which debuted at No. 2 in English TV (19.1 million views).
[02/25/25 - 09:11 AM]
Los Angeles Lakers vs. Denver Nuggets on "NBA Saturday Primetime on ABC" Viewership Up 29 Percent and Most-Watched Program of the Night Across All of Television
The game broadcast averaged 2,870,000 viewers and was the most-watched program of the night across all of television, according to Nielsen.
[02/21/25 - 02:45 PM]
4 Nations Face-Off: Canada-USA Championship Game Delivers 9.3 Million Viewers; ESPN's Largest Hockey Audience Ever
The telecast peaked with 10.4 million viewers and was the most-viewed non-NFL event ever on ESPN+.
[02/21/25 - 10:15 AM]
"High Potential" Finishes Spectacular First Season Hitting Series Highs
In addition, "High Potential" achieved a remarkable benchmark for the finale episode, earning a series high on streaming and becoming ABC's best drama episode ever, based on seven-day views on Hulu and Hulu on Disney+.
[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).