or


[09/12/23 - 07:13 AM]
NBC Sports Posts Largest Two-Game NFL Kickoff Weekend Audience Since 2015, Averaging Nearly 25 Million Viewers Across NBC and Peacock
Despite the most-lopsided shutout in NBC's "Sunday Night Football" history (since 2006), the Cowboys' 40-0 win over the Giants on Sunday averaged a Total Audience Delivery (TAD) of 21.8 million viewers - up 4% from the teams' last meeting on "SNF."
[via press release from NBC Sports]

NBC SPORTS POSTS LARGEST TWO-GAME NFL KICKOFF WEEKEND AUDIENCE SINCE 2015, AVERAGING NEARLY 25 MILLION VIEWERS ACROSS NBC AND PEACOCK

NFL Kickoff Weekend Games on NBC are Two Most-Watched Primetime Shows Across All Media Since Super Bowl LVII in February

UPDATE: Following Nielsen Adjustment, NFL Kickoff Game Audience Increases to 27.5 Million Viewers to Rank as the Most-Watched Kickoff Game Since 2015

Led by Peacock, NFL Kickoff Weekend Games are NBC Sports' Two Most-Streamed Regular-Season Games Ever

STAMFORD, Conn. - September 12, 2023 - With the return of NBC's Sunday Night Football - primetime's #1 show for an unprecedented 12 consecutive years - and last Thursday's NFL Kickoff Game, NBC Sports delivered its largest two-game NFL Kickoff Weekend audience since 2015, averaging 24.9 million viewers across NBC, Peacock, NBC Sports Digital and NFL Digital platforms.

The two games - Detroit Lions-Kansas City Chiefs in the NFL Kickoff Game and Dallas Cowboys-New York Giants in the SNF opener - rank as media's two most-watched primetime shows since Super Bowl LVII in February on FOX.

Led by Peacock, the two NFL Kickoff Weekend games are NBC Sports' two most-streamed NFL regular-season games ever.

Additional NBC Sports' NFL Kickoff Weekend viewership notes:

· Despite the most-lopsided shutout in NBC Sunday Night Football history (since 2006), the Cowboys' 40-0 win over the Giants on Sunday averaged a Total Audience Delivery (TAD) of 21.8 million viewers - up 4% from the teams' last meeting on SNF (a seven-point game in Week 2 of 2018; 21.0 million). Viewership peaked early in the first half at 25.9 million viewers from 9-9:15 p.m. ET.

· Following a Nielsen adjustment, the TAD for Lions-Chiefs has increased to 27.5 million viewers, ranking as the largest NFL Kickoff Game audience since 2015 (surpassing the 2021 opener). In addition, the adjusted peak audience for the game is 30 million viewers from 9:15-9:30 p.m. ET.

· NBC Sports' two-game NFL Kickoff Weekend average of 24.9 million viewers is up 7% from last year (23.3 million).

· The Average Minute Audience (AMA) for Thursday night's live stream via Peacock, NBC Sports Digital platforms, and NFL Digital platforms, was 2.8 million viewers - the largest audience ever for an NBC Sports regular-season NFL game and second-all time for any NBC NFL game, topping three Super Bowls (trailing only Super Bowl LVI in 2022).

· Led by Peacock, Sunday night's game delivered an AMA of 1.8 million viewers - NBC Sports' most-streamed Sunday night NFL game on record and up 11% from last year.

· Sunday night's game (8:23 p.m.-11:03 p.m. ET) registered a national TV household rating of 10.4/29.

Viewership figures are based upon live + same day data from Nielsen and Adobe Analytics.

TOP METERED MARKETS FOR COWBOYS-GIANTS (based on 44 markets available):
1. Dallas 27.4/63
2. San Antonio 21.1/52
3. Austin 15.9/44
4. Norfolk 14.4/35
5. Kansas City 14.2/36
6. Philadelphia 12.9/31
7. Washington, DC 12.4/36
8. New York 12.3/33
9. Nashville 12.2/30
10. Charlotte 12.1/34

--SUNDAY NIGHT FOOTBALL--





  [september 2023]  
S
M
T
W
T
F
S
     


· SUNDAY NIGHT FOOTBALL (NBC)




most recent ratings | view all posts
[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.
[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.
[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.
[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.
[02/11/25 - 11:01 AM]
"The Day of the Jackal" Becomes Peacock's Most-Watched New Original Drama Series
Viewership of the series in its first 75 days has surpassed that of any other original drama series in the same timeframe.

[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).
[02/07/25 - 10:08 AM]
CBS Wins Thursday Night with Top 4 Programs of the Night, Up from Its Thursday Season Average
"Georgie & Mandy's First Marriage" (8:00-8:30 PM) was the #1 program of the night delivering 6.54 million viewers.
[02/07/25 - 09:10 AM]
CBS "Hollywood Squares" Is the Season's #1 New Unscripted Series Reaching Nearly 24 Million Unique Viewers
The show is televisions #1 new unscripted series this season averaging 5.40 million viewers in primetime alone.
[02/05/25 - 09:18 AM]
CBS "FBI" Line Up Wins Tuesday Night
"FBI" was the #1 show of the night with 5.83 million viewers, winning its hour by +1.33 million viewers.
[02/04/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 27: "Back in Action" Pulls No Punches, "The Night Agent" Hits Its Mark in Top 10
Plus: the Noah Centineo-starring "The Recruit" remained a hit, with Season 2 arriving at No. 2 (5.9 million views) and Season 1 sitting at No. 8 (3.1 million views).

[02/04/25 - 08:48 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Premiere Since September 2022
The series attracting 4.0 million total viewers across linear and streaming when it premiered on Wednesday, January 29, at 8 p.m. ET/PT.

[02/04/25 - 08:33 AM]
"The 67th Annual Grammy Awards" on CBS Nets 15.4 Million Viewers and Raises Nearly $9 Million
Over the course or the entire weekend, the Recording Academy and MusiCares raised over $24 million for charitable activities.

[02/03/25 - 09:33 AM]
ESPN's Excellent Start to 2025: January Marks Highest Monthly Viewership in a Decade
Combining all of ESPN's programming with sports programming on ABC, more minutes were watched by fans than any month since January of 2017 (96 months).