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[04/01/24 - 09:36 AM]
Warner Bros. Discovery - Driven by TNT Sports' Coverage of NCAA Men's March Madness - Dominated Primetime Cable Viewing the Week of March 18 Delivering Its Highest Share Week of 2024
WBD's popular lifestyle, entertainment and sports brands, which also include Discovery, HGTV, Adult Swim and OWN, garnered a 52 percent share on Friday, March 22, a 54 percent share on Saturday, March 23, and a 57 percent share on Sunday, March 24, among Adults 18-49. |
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| [via press release from Warner Bros. Discovery] |
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WARNER BROS. DISCOVERY - DRIVEN BY TNT SPORTS' COVERAGE OF NCAA MEN'S MARCH MADNESS - DOMINATED PRIMETIME CABLE VIEWING THE WEEK OF MARCH 18 DELIVERING ITS HIGHEST SHARE WEEK OF 2024
· Driven by TNT Sports' coverage of the 2024 NCAA Men's Tournament on TNT, TBS and truTV, ID's Quiet on Set: The Dark Side of Kids TV, TLC's 90 Day Fiancé: Happily Ever After and Food Network's Tournament of Champions, the networks at Warner Bros. Discovery (WBD) dominated primetime cable the week of March 18 with three nights of more than a 50 percent share among Adults 18-49 across ad-supported cable. This performance led WBD to deliver its highest share week of 2024, securing a 46 percent share among Adults 18-49 and a 43 percent share among Adults 25-54.
· WBD's popular lifestyle, entertainment and sports brands, which also include Discovery, HGTV, Adult Swim and OWN, garnered a 52 percent share on Friday, March 22, a 54 percent share on Saturday, March 23, and a 57 percent share on Sunday, March 24, among Adults 18-49.
· Among Adults 25-54, WBD's networks achieved a 55 percent share of primetime cable viewing on Sunday, March 24, across ad-supported cable.
· In addition, the networks delivered more than a 40 percent share of primetime cable viewing among Adults 25-54 on Thursday, Friday and Saturday nights as well as among Adults 18-49 on Wednesday and Thursday nights.
· Together, WBD's networks delivered a 40 percent share of total television prime viewing among Adults 18-49 on Sunday, March 24.
· Additionally on Sunday, March 24, WBD outperformed competitors with the top two networks in all of primetime TV among Adults 25-54 - TNT (#1) and TBS (#2) - and the top three programs in all of TV in the same demo as part of TNT's and TBS' Second Round coverage of the 2024 NCAA Men's Tournament. Audiences also tuned in to more WBD primetime programs on Sunday night, including 90 Day Fiancé: Happily Ever After (TLC), Tournament of Champions (Food Network) and Naked and Afraid (Discovery).
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[11/01/24 - 11:54 AM]
"High Potential" Continues Linear Dominance as ABC Wins Tuesday 10 p.m. Hour in Total Viewers for First Time in 4 Years
Season to date through week five, "High Potential" stands as ABC's most-watched (10.42 million) new series in six years - since the 2018-2019 season with "The Conners."
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[10/31/24 - 06:41 PM]
FOX Sports Caps a Postseason for the Ages as World Series Game 5 Delivers 18.6 Million Viewers
Across all networks, the 120th World Series dominated the television landscape with an average of 15,808,000 viewers, the best combined figure for the Fall Classic since 2017.
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[10/30/24 - 03:14 PM]
FOX Sports Hits Grand Slam with Most-Watched World Series Game 4 Since 2016, Peaking at 18.2M Viewers
Through Game 4, the 2024 World Series across all networks is averaging 14,984,000 viewers - its best start since 2017.
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[10/29/24 - 03:37 PM]
World Series Game 3: Monday's Most-Watched Program
On FOX, the broadcast averaged 13,208,000 viewers, making it the most-watched Game 3 since 2018.
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[10/29/24 - 12:03 PM]
Netflix Top 10 Week of Oct. 21: "The Lincoln Lawyer" Courts the Top Spot; "Don't Move" Debuts at #1
The new docuseries "This Is the Zodiac Speaking" debuted at #2 with 7.5M views and the feature documentary "Sweet Bobby: My Catfish Nightmare" stole #3 (7.2M views).
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[10/29/24 - 11:30 AM]
CBS Premiere Episodes Soar in Multiplatform Viewership Led by "Matlock" Premiere Amassing 22.8 Million Viewers in One Month
Other highlights include the series premiere of "Georgie & Mandy's First Marriage" amassed 10.6 million multiplatform viewers in its first seven days.
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[10/28/24 - 03:50 PM]
"Dancing with the Stars" Is Top Program of the Night in Adults 18-49
Season to date, "Dancing with the Stars" stands as the No. 1 entertainment program on broadcast in Adults 18-49 (0.69 rating).
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[10/28/24 - 02:05 PM]
Cowboys-49ers Averages Nearly 24 Million Viewers on NBC & Peacock in Most-Watched Week 8 "Sunday Night Football" Game Ever
NBC Sports' audience peaked at 26.4 million viewers in the second quarter (9:15-9:30 p.m. ET).
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[10/27/24 - 02:17 PM]
Viewership Gains: World Series Off to Strongest Start Since 2017
With 13,444,000 viewers, it was the most-watched World Series Game 2 on FOX since 2018 (Dodgers-Red Sox: 13,508,000).
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[10/26/24 - 01:12 PM]
Gibby, Meet Freddie: MLB Delivers 15.2M Viewers for World Series Game 1
It was the most-watched World Series Game 1 since 2017 (Astros-Dodgers: 15,328,000).
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[10/25/24 - 10:57 AM]
The 2024 WNBA Season Delivers Record Viewership Across ESPN Platforms
The 2024 postseason averaged 1.1 million viewers - up 139 percent over 2023's postseason - making it the most-viewed WNBA postseason in 25 years.
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[10/24/24 - 01:42 PM]
"Interview with a Killer" Sets Record with Most-Watched Court TV Original Series Debut
The show's initial telecasts were up +50% with Persons 2+ and +60% in P25-54, to become Court TV's top-performing original since the network began being Nielsen rated.
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[10/23/24 - 12:35 PM]
"9-1-1" Concludes Wildly Exciting "Bee-Nado" Story Arc, Rising +89% in Total Viewers and +294% in Adults 18-49 Over Initial Live + Same Day Audience
On linear, "9-1-1" ranked as the top entertainment program of the night in both Total Viewers (7.39 million) and Adults 18-49 (0.75 rating).
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[10/23/24 - 11:25 AM]
It's a Hallmark Channel Christmas Across Entertainment Cable
"'Twas the Date Before Christmas," "Holiday Crashers," and "Scouting for Christmas" became the Top 3 entertainment cable programs of the week among Households, Total Viewers, and Women and Persons 18+.
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[10/22/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
Season to date, "Nightline" is up in Total Viewers (+2% - 989,000 vs. 958,000) versus the comparable weeks last season, posting its largest Total Viewer audience in 5 years - since the 2019-2020 season.
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