THURSDAY'S #1 SHOW "BIG BROTHER" HITS A SEASON HIGH
BIG BROTHER Delivers Its Two Best Nights of the Season Back-To-Back
CBS Ratings - Primetime Thursday, 8/15/24 - Nielsen Updated Live Plus Same Day Data
· BIG BROTHER THURSDAY (8PM) averaged 3.49m viewers and 0.9 among A25-54. BIG BROTHER was the #1 primetime program in both viewers and adults 25-54 last night.
· BIG BROTHER-THURSDAY posted its best audience of the season, across any night of the week in total viewers, matched season best adults 25-54 ratings.
· BIG BROTHER THURSDAY (8/15/24) and BIG BROTHER WEDNESDAY (8/14/24) delivered the season's best two audiences.
· BIG BROTHER drove 465.5m potential social impressions and 168.4K mentions - a season high in potential impressions and mentions. Last night's episode was up in +114% in potential impressions and +202% in mentions from Wednesday's episode and up +147% in potential impressions and +173% in mentions compared to the same episode in the summer of 2023.
· #BB26 trended in the top 10 for 10-hours last night, peaking at #1.
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